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10 Tips for Optimizing Mobile Email Marketing

Care2

If your nonprofit doesn’t have a mobile strategy on its radar, you need to develop one. While web-based email went down in 2010, mobile email went up 36% in the US as we reported last week on Frogloop. Nonprofits can no longer afford to ignore mobile email. Battle of the inboxes happens on mobile too.

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Foot Traffic Philanthropy: Location Based Mobile Application - CauseWorld

Beth's Blog: How Nonprofits Can Use Social Media

Last month I made a prediction that we might see fundraisers with FourSquare or some other location-based mobile social network with gaming element. trends of 2009 and my 2010 predictions are right on. I'm off to do some last minute shopping and give it a test drive. Update: Some quick testing notes.

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Is climate change action the new face of natural disaster relief?

Candid

Whether through defending marine ecosystems, accelerating climate research, mobilizing climate funding in developing countries, or investing in innovative carbon-capture technologies, many across the philanthropic sector have begun to see that all funders ought to be climate change funders. This is no longer a slow-moving disaster.

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Need a mobile strategy? Start with your email.

Care2

Today, “mobile&# is receiving lots of attention. Add tablets into the mix and its clear that people are quickly adopting mobile computing. As Gary Vaynerchuk put it the other day , you need a mobile strategy by 2012. As Gary Vaynerchuk put it the other day , you need a mobile strategy by 2012. Mobile is apps.

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HOW TO: Launch a Group Text Messaging Campaign for Your Nonprofit for Free

Nonprofit Tech for Good

I like to think of group text messaging campaigns as the e-newsletter of the Mobile Web – just much shorter. Now that same concept is emerging in mobile communications. Text messaging campaigns help keep supporters engaged and informed, and can significantly increase traffic to nonprofit mobile websites and smartphone Apps.

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Predictions for Nonprofit Fundraising Technology in 2012

Robert Weiner

My overall predictions are that most things will be pretty much the same as last year (and 2010 and 2009, etc.): Do your homework, test, learn from others, learn from your own failures, and get better at it over time. NTEN published my somewhat snarky predictions for nonprofits' use of fundraising technologies in 2012.

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More good news from Google: Open Handset Alliance

Zen and the Art of Nonprofit Technology

Katrin over at MobileActive.org weighs in , and I agree: So what does this mean for the ‘mobile for good’ field? This is big. This means that anyone can hack their phones – and a raft of developers can create really interesting kinds of software for phones.

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