NetWits

NOVEMBER 29, 2011

It usually doesn’t work out so well. While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Said another way – what works offline also works online. Maybe a hat or pair of gloves?

email 230

email Raise Cancer Info 230

NTEN

MAY 5, 2011

But raising funds online is not about technology, any more than raising funds through the mail is about paper. Our analysis [ from the 2010 Online Giving Study ] showed the following: Fundraising is still about relationships. Work hard to win them over.

Relationship 89

Relationship Studies Network Online 89

Have Fun - Do Good

JANUARY 31, 2010

Last week in my post, Keeping Your Balance While Helping Haiti , I suggested that you research organizations working in Haiti that you would like to support by donating, volunteering, or helping in some other way throughout 2010. CARE is a humanitarian nonprofit that works in poor communities. They focus on women and children.

Haiti 41

Haiti Help Badge Children 41

The Storytelling Non-profit

OCTOBER 5, 2021

I’ve been writing fundraising copy since 2010. In today’s article I wanted to share a bit about my writing process when I work on fundraising emails for clients in the hopes that it helps you master your process and write great copy. All of these means that I produce my best writing work when I give myself ample time to edit.

Professional 67

Professional Profit Fundraising Tips 67

Nonprofit Tech for Good

JUNE 7, 2011

As social media taught us, those nonprofits who act quickly and embrace emerging trends tend to experience the highest success rate, and similar to the rise of e-advocacy and “E-mail Action Networks&# beginning in 2000-01, the nonprofit sector is on the brink of transitioning their e-advocacy efforts to the Mobile Web.

Advocacy 215

Advocacy Mobile Nonprofit Adopt 215

Get Fully Funded

JANUARY 18, 2023

Use a mix of these platforms for communication: Email Social media Zoom meetings Direct mail Flyers sent home with students Then, combine these methods with in-person events and meetings if everyone is comfortable with that. Focus on building relationships in a variety of ways to reach as much of your audience as possible.

Lesson 98

Lesson Learning Tips Fundraising 98

Amy Sample Ward

MAY 17, 2011

From 2009 to 2010, the open rate for organizations of all sizes and sectors declined by 12% on average. Meanwhile, unsubscribe rates held steady from 2009 to 2010. Those unsubscribe numbers don’t indicate that you should stop or change that message, but that you should work to more closely segment your list and target your messages.

email 169

email Marketing Nebraska Omaha 169

Care2

MAY 29, 2009

60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead? Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit? The younger generation seems to prefer to donate online, rather than through the mail. junk mail,” Ball said.

Mail 34

Mail Social Media Advocacy Online 34

Care2

FEBRUARY 16, 2011

How did the nonprofit community fare in 2010? In a report outlining results from the 2010 year-end fundraising, M&R analyzed thirteen of their clients results and shared some great data. The number of donors grew by 12% in 2010. And remember, what works for one nonprofit, may not work for another organization.

Money 76

Money Raise Test Gift 76

Nonprofit Tech for Good

APRIL 24, 2010

Nonprofits throughout the world have sent millions upon millions of e-mails, Tweets, bulletins, updates, etc. But for the second largest Internet company in the world with 2010 profit estimates to be between $1-2 billion, is that enough? 2) From my e-mail newsletter. I have been working social media sites daily for 4.5

ROI 240

ROI Integration Question Facebook 240

Connection Cafe

JULY 2, 2018

In days long past, the only channels an organization had to concern itself with were in-person and direct mail giving opportunities. Here are a few key takeaways: Direct mail still brings in the most money. Direct mail still brings in eight to nine times more money than email each year. Online giving is kind of like cable TV.

Channel 28

Channel Change Fundraising Mail 28

Zen and the Art of Nonprofit Technology

JUNE 10, 2008

Just send the company your e-mail list and tell it what social networking sites those on your list are using, their demographics, the numbers of friends they have, how many widgets they’re using, even their interests. But that’s not the point of this post. When is data public? When is it private? How do we know?

Public 100

Public Widget Open Source Demographics 100

Zen and the Art of Nonprofit Technology

JANUARY 3, 2008

Generally, Thunderbird falls into the category of free and open source software that “just works.&# It’s easy to set up accounts, move mail around, and do sophisticated filtering of mail, and such. I use it every day, nay, almost every waking minute, since email is such a critical beast.

Open Source 100

Open Source Open Tools Free 100

Get Fully Funded

OCTOBER 3, 2010

If you really want to set yourself up for success for fundraising in the last quarter of 2010, take some time to plan your activities. Create a production schedule for getting your letter ready and in the mail. Start with the date you want the letters to arrive in your readers’ mailboxes, then work backward. Mail letters.

Mail 49

Mail Review Sample History 49

Zen and the Art of Nonprofit Technology

JULY 27, 2008

The Hack Artist suggests that it’s important to marry direct mail efforts and a web presence. It’s a lot more than price – it’s quality of work, whether you like their previous work, their overall reputation, as well as their fit with you as an organization. { Check This List 07.28.08

Consultant 124

Consultant Open Source Nonprofit Websites 124

ASU Lodestar Center

APRIL 15, 2020

Social media and online giving both increased six percent between 2010 and 2018. On the other hand, direct mail decreased by 26 percent. With only a few seconds to work with, nonprofits must be calculated in their marketing efforts to capture the attention of potential donors and complete their transaction. Be consistent.

Digital 52

Digital Technology Giving Arizona 52

Care2

DECEMBER 29, 2014

It forces me to reflect on what worked this past year and what didn''t. Several organizations that I work with have very large goals like ending world hunger or ending global warming. In 2010 nonprofits heavily invested in Facebook. In terms of donations, direct mail is still the number one way most nonprofits raise money.

Hunger 76

Hunger Channel Review Nonprofit 76

NTEN

FEBRUARY 12, 2010

Note: As we prepare for the 2010 Nonprofit Technology Conference , we wanted share a wee bit of the wisdom our speakers will be serving up, so as not to overwhelm you when you get to Atlanta. What's the most important trend in nonprofit technology for 2010? We're asking them all to share their answers to five very important questions.

Communication 59

Communication Question Online Atlanta 59

Zen and the Art of Nonprofit Technology

MARCH 29, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Goodbye Microsoft… March 29, 2007 Just today, I received in the mail some Sony Vaio Picturebook laptops, courtesy of Gavin’s regular potlatch program. Debian comes to the rescue.

Ubuntu 100

Ubuntu Laptop Open Source NTC 100

NTEN

JULY 29, 2010

But we want to shine a spotlight on your selflessness and showcase your amazing work. If you've been using email, websites, videos, and other electronic communications tools to give your stakeholders a choice other than paper mailings, we want to celebrate you. Tags: direct mail email paperless choice Fundraising.

email 40

email Contest Campaign Mail 40

Tech Soup

FEBRUARY 1, 2011

When wildfires devastated the area around San Diego in October, 2007, citizen journalists used e-mail, text messages, and social media sites to collect and disseminate real-time information about the location of the fires, evacuation efforts, meeting places and emergency supplies. magnitude earthquake that devastated Haiti in January 2010.

Haiti 53

Haiti Disaster San Diego Lesson 53

NTEN

NOVEMBER 2, 2009

Despite the facts and the data, organizations small and large that are spending huge amounts on direct mail and telemarketing are reluctant to move spending to the online channel — even when the data clearly shows that integrating online with offline campaigns makes the overall program more successful. Tags: E-mail Fundraising.

Convio 76

Convio Mail Newsletter Game 76

Zen and the Art of Nonprofit Technology

MAY 21, 2007

More lately, I’ve been working to focusing my advising practice on helping people implement open source software (mostly server-side) in their organizations, providing advice and training. So, I did some research, and realized that the best choice for me was to get a Thinkpad – most everything works right out of the box.

Ubuntu 100

Ubuntu Open Source Laptop Open 100

Zen and the Art of Nonprofit Technology

FEBRUARY 29, 2008

I spent 3 hours struggling with the Nvidia drivers (that’s the on-board video that my motherboard has) and my xorg configurations still don’t work. (X I’ll send off queries to the right mailing lists and forums, and probably eventually get it all worked out. No happiness for me. 6 Brian 03.01.08

Open Source 111

Open Source Ubuntu Arts RSS 111

NTEN

FEBRUARY 8, 2010

Flickr Photo: Mez Love You may have heard by now that we're raising money for scholarships to the 2010 Nonprofit Technology Conference.Last year was the first time we ran the campaign, and while we met our goal, it was a stretch, and we almost burnt ourselves out. Several 2010 donors have related how awesome they thought that was.

Fundraising 61

Fundraising Lesson Social Media Mail 61

Amy Sample Ward

SEPTEMBER 20, 2010

WWT 2010: Apps and Tools to Energize Your Base. Having tools in place to help you monitor, measure, and evaluate your work in real time will help you be more successful with your campaign, better engage with the community, and make more lasting change in the long run. Nutshell Mail – [link]. Google Alerts – [link].

Tools 162

Tools Tech Map RSS 162

Zen and the Art of Nonprofit Technology

AUGUST 6, 2007

Since Evolution is such a bad mail client, I’m going back to Thunderbird. So I still don’t have a good addressbook on Linux – and I certainly don’t have one that is in sync with my Mac. » Zen and the Art of Nonprofit Technology 08.09.07

Ubuntu 100

Ubuntu Giving Open Source Calendar 100

Connection Cafe

OCTOBER 25, 2011

As part of the program, students are encouraged to register online using Convio’s TeamRaiser tools, set up their personal page, and send e-mails to friends and family and raise money to help kids with “special hearts.”

Associations 48

Associations Convio Student Registration 48

Zen and the Art of Nonprofit Technology

JULY 6, 2008

So far, there is basically no activity in the forums and mailing list. “If we build it they will come&# only works in the movies. { So my hope is that they really begin to use the platform. 1 trackback } Bookmarks about News 11.09.08 at 3:45 am { 4 comments… read them below or add one } 1 David Geilhufe 07.07.08

Open 100

Open Open Source Blogger Press 100

Care2

DECEMBER 1, 2010

We are pouring over hundreds of mail pieces and gift catalogs we’ve stored up over the past few months. According to 2010 Holiday Giving: Research and Insights into the Most Charitable Time of the Year by Convio and Edge Research, 74% of adults plan to give this holiday season a total of $48 billion in donations.

Convio 56

Convio Channel Gift Mail 56

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

We worked with Ianncomm for the Drupal development and Frazny for the Salesforce work. It’s definitely been a lot of work for both the developers and us as a client, but we’re pretty happy with the result so far. As mentioned below, the most solidly supported functions are those related to mail.&#

Integration 100

Integration API Drupal Open Source 100

Tech Soup

JANUARY 14, 2014

A few easy-to-implement ideas for improving your work day. I feel squeamish admitting this (erm, publicly, no less…), given that I work for a tech organization. And because I suspect that I am not a lone wolf in this tech world, allow me to share My Three Biggest Tech Grievances with My Work Day: Email insanity.

Tech 59

Tech Personal Calendar gMail 59

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2010

It found that if they needed help and couldn’t reach 9-1-1, one in five would try to contact responders through a digital means such as e-mail, websites or social media. This ranges from online discussion of the issue to hosting an Emergency Social Data Summit – or #crisisdata on Twitter on Thursday August 12, 2010, in Washington, D.C.,

Facebook 105

Facebook Haiti Chile Disaster 105

Tech Soup

AUGUST 10, 2010

We announced the Paperless Choice Challenge back in May on the TechSoup Blog but thought it worth reiterating because the deadline for both voting and submissions is approaching on September 15, 2010. It promotes resource reduction in one of the areas in which nonprofits are resource hogs: direct mail. It's significant on two counts.

Challenge 52

Challenge Award Green Internet 52

Connection Cafe

NOVEMBER 7, 2013

While many still give through direct mail, don’t dismiss digital channels – Boomers’ online giving and social media usage shot up since we last checked in with them in 2010. In fact, Boomers appear to be the transitional generation – the last one where direct mail will do the heavy lifting. Matures (b. Matures (b.

Generation 42

Generation Donation Giving Learning 42

Connection Cafe

MAY 27, 2011

As a result, online revenue originating from direct mail integration increased from 12% to 28% from 2009 to 2010! Strategic Plan : Charity Dynamics worked with Volunteers of America to create an online strategic plan inclusive of engagement and fundraising campaigns, benchmarks and online fundraising goals for twelve months.

America 24

America Results Volunteer Offline 24

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2010

At this point, they are at number 80 on the leaderboard, not bad for an organization that had social media on its to do list for 2010. Since building our social networking tactics was still on the “to do” list for 2010, we had to pull together a social marketing campaign on the fly. and measurement of our tweets. Please vote for us!

Contest 52

Contest Strategy Intergenerational Children 52