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How Nonprofits Can Use Behavioral Science to Engage Supporters on Social Media

Nonprofit Tech for Good

While social media is now a common part of every nonprofit’s communication strategy, a common sentiment is that interacting on social media is a poor substitute to in-person interactions. As a result, social media strategies are often used to supplement in-person events.

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Accessibility on Social Media

M+R

Maybe you’ve pledged to work with more LGBTQ creators or feature more BIPOC faces in your stock imagery. But inclusion on social media isn’t just about what you post—it’s about how you post as well. . Let’s talk about a few steps that you can take NOW to make your social media content more accessible for everyone. .

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9 Tips for Creating a Social Media Advocacy Campaign

Media Cause

Social media is one of the most powerful tools for activating people to take action. Amidst the constant stream of news updates, social media advocacy campaigns offer people a relevant way to make a difference on the issues they care about. Show social proof. Center your campaign around timely events.

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6 Ways To Use Pledge Now, Pay Later In Your Fundraising Campaigns

CauseVox

CauseVox’s Pledge Now, Pay Later (PNPL) is a state-of-the-art pledge donation option (similar to buy now, pay later for donors!) that’s designed to help you get more online pledges and automatically fulfill them. Sigma Chi at the University of Florida’s Pledge Now, Pay Later Donation Form. Website Donation Forms.

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Multi-Year Gift Agreements: Your Donor Retention ‘Ace-In-The-Hole’

Bloomerang

Nonprofits who care about donor retention employ numerous strategies to keep their donors coming back year after year. But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements. But multi-year giving is a cheat code in the donor retention game.

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4 Strategies to Increase Donor Loyalty

Bloomerang

Yet too many nonprofits still don’t prioritize donor retention strategies. . You may know I love applying lessons from other disciplines to nonprofit fundraising and marketing; recently an article from Merkle inspired me to consider how the social benefit sector might use commercial business insights to increase donor loyalty.

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3 Ways Social Media Fundraising Is Changing for 2021

Top Nonprofits

At this point, your organization has probably already created a Facebook page, amassed a decent number of supporters following that page, and perhaps even used Facebook Ads to expand the reach of your social media-based fundraising efforts— such as running ads to promote any upcoming virtual fundraising events or peer-to-peer fundraising campaigns.