NTEN

JANUARY 14, 2009

Flickr Photo: zadro. How would you measure the ROI of the video? . There are some emerging companies working their way toward tracking this third dimension of social media ROI. P.S. - Check out these really cool 3D photos from Zadro on Flickr. Tags: NPTech roi web2.0 Or, you can build your own glasses.

ROI 66

ROI Social Media Media Social 66

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. LinkedIn is a powerhouse in ROI. Flickr and Digital Photography: 5 Hours Weekly.

Social Media 238

Social Media Media Ning Social 238

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 9, 2009

Photo by Jeff Pulver David Armano has an article on BusinessWeek called " The New Focus Group: The Collective " where he urges companies using social media to make the last word in ROI insight, not investment. Are you allowing your teams to create "pilots" prior to scrutinizing them through traditional ROI exercises?

ROI 91

ROI Learning Reflection Social Media 91

CauseVox

MARCH 11, 2022

With these advantages in mind, if you’re working to raise money for a small nonprofit, we recommend the following fundraising ideas to boost your ROI. Create a campaign page replete with photos, videos, and a written appeal to help tell your story. For small nonprofits, raffles are easy fundraising ideas with a high ROI.

Fundraising 81

Fundraising Org Cancer Gift 81

Nonprofit Tech for Good

DECEMBER 13, 2010

We use Flickr to collect all of the photos for our annual nature photo competition. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI. For tools specifically, we use CoTweet to manage our Twitter communications and MBuzz for monitoring our social media mentions.

Social Media 205

Social Media Conservancy Interview Media 205

Nonprofit Tech for Good

NOVEMBER 29, 2010

We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once. Please summarize your ROI.

Social Media 254

Social Media Interview Examples Media 254

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 16, 2008

Photo by Mayr. I'm working up a presentation and workshop on ROI and NpTech for Legal Services Corporation TIG Conference in a couple of weeks. So, the most simplistic definition of Return on Investment (ROI) is the difference between cost and income (or quantified benefits) and expressed in dollar amounts or percentages.

ROI 74

ROI Measure Ratio Benefit 74

Get Fully Funded

JUNE 11, 2023

The best return on investment (ROI) for the dollars you spend. Try one of these: Add photos of the person/animal in the story. Stick to photos where we can see the person’s/animal’s eyes. The highest possible gift from each donor (what is your typical average gift size?). In a short P.S., repeat the Ask.

Template 97

Template Fundraising Mail Nonprofit 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 20, 2008

Photo by Sean Drellinger. I'm working on workshop curriculum and a presentation about ROI and Nonprofit Technology for Legal Services Conference. That brought me to the question of "What are effective ROI storytelling techniques?" Do you have an example of a good ROI story telling? Numbers alone won't do it.

ROI 50

ROI Technique Story Effective 50

Nonprofit Tech for Good

SEPTEMBER 18, 2016

The Next Big Thing in social media has no tangible ROI. Snapchat is the Next Big Thing of 2016 and though it’s all the rage in the social media blogosphere, there’s absolutely no tangible ROI in using it. The last Next Big Thing still has no tangible ROI. But ROI is minimal in the traditional sense.

Social Media 100

Social Media Media Social ROI 100

Nonprofit Tech for Good

JANUARY 14, 2013

and training (HTML, photo-editing, social and mobile media best practices ). Posting status updates and photos while backpacking through Central America or from a cafe in Paris is their normal mode of travel. 10) Track the growth and ROI of your online communities. The era of winging it in social media is over.

Social Media 237

Social Media Management Media Social 237

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2008

Photo by Andreas MB. He tweeted this morning about some quick reflections on social media ROI: To know ROI of social media compare to paper base outreach. Tim Davies in the UK writes Tim's Blog and we share lots of cross overs in our topic interests. Printing 1000 leaflets doesn't mean 1000 leaflets get read.

ROI 50

ROI Social Media Media Case Study 50

Nonprofit Tech for Good

JULY 9, 2012

To be successful on the Social Web, nonprofits need to have a presence on mutliple social networks and should be consistently creating content that can be shared on the Social Web, such as blog posts, photos, and videos. can produce significant ROI is a myth. It’s not the tools. Social media is not free!

Social Media 267

Social Media Management Media Social 267

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Share Stories, Photos, and Videos from Events. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up!

Content 253

Content Ideas Nonprofit Interview 253

Nonprofit Tech for Good

FEBRUARY 8, 2012

Define metrics of measurement and create a social media ROI spreadsheet. Write content and secure photos for website pages. Create and organize photos into collections and sets. Write content and secure photos for blog pages. Select mobile photo-sharing app and download. Create a master login sheet. 1) Website.

Social Media 265

Social Media Social Media Tech 265

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 21, 2014

Photo Credit: Tristan Hanson. Finding the ROI. One reason for the disconnect between stated belief in video and video budgets has been the lack of hard data about the return on investment (ROI). It’s no surprise that a tactic with a cost is high and unclear ROI gets minimal resources.

Video 139

Video Communication Strategy Stats 139

Nonprofit Tech for Good

APRIL 8, 2012

campaigns in order to maximize ROI (Return on Investment). Next, the webinar highlights the need to create a video and digital photography library and demonstrates how to use Windows Live Photo Gallery and Windows Live Movie Maker to create videos and slideshows for YouTube and Flickr. The webinar begins with defining Web 1.0

Asia 100

Asia Social Media Library Singapore 100

Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Share stories, photos, and videos from events. Share resources.

Content 230

Content Ideas Organization New York 230

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. Share Stories, Photos, and Videos from Events. For nonprofits that have staff members or volunteers in the field, definitely encourage them to send in reports with photos for blog posts. offers a 90-minute webinar on blogging on WordPress.

Content 230

Content Ideas Nonprofit Interview 230

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 13, 2014

Flickr Photo by Yung Tsai. Earlier this month, the Ad Council hosted a webinar on the topic of social media ROI with three great social media minds to help us navigate these and other thorny online issues. According to David Almacy, the best five tools to measure social media ROI right now are: TweetDeck. Simply Measured.

Social Media 119

Social Media Channel Difference Media 119

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Integration of Instagram photos. My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. Middle of e-Newsletter: 1.

Newsletter 233

Newsletter Learning Social Media Social Network 233

Nonprofit Tech for Good

JANUARY 17, 2019

It’s useful to have your photos and links (to your website, a blog post, a news article etc) ready in a folder or folders so that when you want to schedule new posts, it’s easy to access the content. There’s no need to be active on all social channels if you don’t get ROI from them. 10 Steps to Create a Content Calendar.

Calendar 277

Calendar Social Media Content Media 277

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 7, 2008

Photo by Smitty42. I'm going to start the session with an overview of ROI thinking - mostly making the point about how measurement is more than math, but how it can help you figure out what is and what isn't working in social media.     What a combination! tags: blogging nptech ).

Metrics 56

Metrics ROI Community Help 56

CauseVox

APRIL 20, 2021

Screenshot of a slide with the title “Virtual Fundraising Case Study” and a photo from Summit Assistance Dog’s Unleash Your Love. They increased their ROI by 8 times. Larger reach: anyone can attend a virtual event, no matter where they are.

Fundraising 101

Fundraising Virtual Nonprofit ROI 101

Nonprofit Tech for Good

JANUARY 8, 2012

Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety. Photos and slideshows. Add your nonprofit under “Employment.” Create your nonprofit’s Google+ Page.

Google 209

Google Practice gMail Avatar 209

Nonprofit Tech for Good

SEPTEMBER 14, 2010

They will Tweet from location, break news on Facebook, send out group text calls to action, document in real-time photos and videos, and blog report backs live from events as they unfold. Beyond adding your nonprofit on the desktop site, most of the ROI from using Foursquare comes from using it on an iPhone, Android phone, or Blackberry.

Blackberry 215

Blackberry Tools Media Management 215

Nonprofit Tech for Good

FEBRUARY 26, 2012

Upload your nonprofit’s avatar as one (or all five) of your featured profile photos. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety. Photos and slideshows. Add your nonprofit under “Employment.” Create your nonprofit’s Google+ Page.

Google 191

Google Practice gMail Avatar 191

EveryAction

MAY 4, 2016

You might be wondering: why isn't the main course all of the inspiring photos, incredible stories, and data-driven impact numbers that I'm putting front-and-center in my campaign? goals for your campaign to ensure you're measuring ROI for next time. Main Course - Donation Page. Dessert - Microsite.

Campaign 106

Campaign Digital Nonprofit Social Media 106

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 16, 2011

2008 SXSW Panel: Pimp Your Nonprofit Cause photo by Ed Schipul. The following year, I organized an Nonprofit Social Media ROI Poetry Slam where panelists delivered their presentations as poems. In 2010, did a crowdsourced session on crowdsourcing. Web ROI: It’s not dollars, it’s (common) sense. Peter Panepento, Chroncile.

Comment 101

Comment Chad ROI Austin 101

Nonprofit Tech for Good

MAY 7, 2012

received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. Share Stories, Photos, and Videos from Events. As of last month, Nonprofit Tech 2.0 Nonprofit Tech 2.0 That said, mix it up!

Content 117

Content Ideas Nonprofit Interview 117

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

Photo by eschipul Yesterday's SXSW Nonprofit Social Media Poetry Slam was so much fun and from the feedback we all learned a lot about measuring the return of social media for nonprofits. We used the hashtag #roi for audience participation and we trended 8th on Twitter , generating some entertaining tweets. Tags: ROI.

Social Media 50

Social Media Reflection Media ROI 50

Nonprofit Tech for Good

JUNE 13, 2013

After 10 years of experimentation, nonprofits are learning that there are correct (and incorrect) ways to post on Facebook, format a tweet, upload a photo, and send a text alert, but if your nonprofit doesn’t know the science, then math isn’t going to work. There is also a science to social and mobile media.

Track 185

Track Mobile Media Fundraising 185

Nonprofit Tech for Good

JANUARY 16, 2012

Be sure to add a description with a link to increase your return on investment (ROI)/traffic from using Pinterest. If you have an iPhone, download the Pinterest iPhone App so you can pin, repin, like, comment, and upload photos taken with your iPhone from anywhere at anytime: 8. That said, there’s no time like the present!

Profile 249

Profile Nonprofit Twitter Social Network 249

Nonprofit Tech for Good

DECEMBER 3, 2020

Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. That said, in addition to posting a thank you message and photo, your nonprofits could also post a link to an opt-in for your fundraisers to capture their contact information.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Forum One

JULY 11, 2023

Posts, or threads, on the platform can be up to 500 characters long and can include links, photos, and videos up to five minutes long. Threads can also easily be shared to a user’s Instagram story or with a link. I’ve noticed a drop in engagement numbers on Instagram as people spend time exploring Threads.

Platform 67

Platform Twitter Alternative Info 67

Kindful

NOVEMBER 22, 2021

Are you using a compelling photo or video to accompany that story? . Acquisition is an investment , and as with every investment, you should know your return on investment (ROI). Are you including a compelling story of how your organization changes the lives of your beneficiaries? Is your ask or call to action strong? Is it urgent? .

Results 62

Results Action Metrics Rate 62

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2009

Photo by Smitty42 Lucy Bernholz has a great post called " Metrics Are Good, Unless They Are Bad " which talks about the problems we encounter when we're trying to measure hard to measure stuff - like social media, social return, and social enterprise. So, headed over to say hello and to hear about her masterclass "ROI of Relationships."

Measure 67

Measure Relationship Metrics ROI 67