Beth's Blog: How Nonprofits Can Use Social Media

MAY 9, 2007

There is a very thoughtful post on the NTEN Blog called " Social Networking and Social Change " from Dan McQuillan, Amnesty It's hardly a surprise that large NGO's are starting to experiment with social networks, given the sheer numbers of people using them and their high media profile.

Social Network 50

Social Network Network Change Social 50

Care2

AUGUST 22, 2013

So you launched your new website and have an online marketing plan in hand to help you reach new audiences. What are you really going to implement from the online marketing plan that is packed with a lot of great ideas, but in all honestly, you just don’t have the resources to do them all. Send 2-3 emails each month.

Online 71

Online Tips Calendar Test 71

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 6, 2009

He gave a presentation about how Surfrider Foundation is striving to make its grassroots network more effective. He touched on how they are using social networks/media in this effort. Chad did a video clip explaining the slide. (He He also said he'd upload his slides on slideshare.).

Offline 67

Offline Map Activities Active 67

NetWits

FEBRUARY 2, 2011

Building your online presence can be difficult. Share what you do and ask for enewsletter subscriptions on social networking sites (Facebook, Twitter, etc). Social media is no longer seen as a fad or waste of time or thing that young people do. How To Write Effective Emails. 4 Facebook Tips for Nonprofit Success.

email 246

email Social Social Media Search 246

Nonprofit Tech for Good

JULY 11, 2012

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. There’s no shortage of niche networks out there to experiment with.

Social Media 238

Social Media Media Ning Social 238

Tech Soup

APRIL 16, 2013

TechSoup hosted the San Francisco Online Community Meetup which recently featured Marc A. Smith and his talk "Charting Collections of Connections in Social Media: Creating Maps and Measures with NodeXL." What is social network analysis? Future Online Community Meetups (OCTribe). More Informa tion.

Map 57

Map Network San Francisco Analysis 57

Nonprofit Tech for Good

MARCH 6, 2013

Most nonprofits distribute the original source of the story to their communities (the New York Times , for example), but while that is generous, it does not help build the nonprofit’s brand recognition, e-newsletter list, or social networking communities; rather, it builds those of the New York Times. Provide Organizational Updates.

Content 230

Content Ideas Nonprofit Interview 230

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2008

TechSoup has just published the second article on a three-part series on Social Networks and Nonprofits. The first article, Should Your Organization Use Social Networking Sites? Signs that a social networking site might work ??? or not work ??? This thinking approach keeps us from fondling the hammer.

Social Network 50

Social Network Benefit Network Organization 50

Care2

JUNE 29, 2012

These days nonprofits are facing new challenges as online channels grow and evolve. While there are multiple channels (ranging from email to Direct Mail and social networks) to ultilize to engage constituents, managing all of those relationships and integrating social marketing effectively is no easy feat.

Integration 66

Integration Marketing Social Slides 66

Tech Soup

MAY 7, 2009

Last Monday I attended my colleague, Susan Tenby's panel presentation, Building and Sustaining Vibrant Online Communities at the Nonprofit Technology Conference (NTC). Slides and resources from the panel can be found here. Slides and resources from the panel can be found here. I've bulleted key points from the speakers below.

NTC 43

NTC Build Community Online 43

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 23, 2013

Once this is established, along with goals – the methodology to measure your network relies on having a baseline methodology and using Social Network Analysis. The latter can be a very geeky topic, requiring expertise in statistics, understanding social network analysis terminology, and hard to master software.

Measure 105

Measure Social Media Media Map 105

Amy Sample Ward

JANUARY 7, 2010

Last month, I presented at the NCVO Foresight seminar: Changing ICT – what does it mean for your charity with a focus on the future of online revenue generation for nonprofit organizations. You can read the full post and comment on the SSIR blog or be part of the conversation below. And it has real impact on the way organizations fundraise.

Social Media 102

Social Media Organization Media Fundraising 102

Nonprofit Tech for Good

JULY 23, 2012

In addition to information on subscribing by keyword and short code, you should also embed an online form or widget (provided by your vendor) on the page that easily allows people to type in their mobile number to subscribe instantaneously. Create a “Text-to-Subscribe” Graphic for Social Networking Sites.

Group 209

Group Practice Mobile Nonprofit 209

Care2

FEBRUARY 21, 2012

Last week, Care2 held a terrific webinar on the latest killer tactics to drive elections using online fundraising and social media. “The most successful organizations using social media focus on engagement rather than broadcast, said Stanton. You can also check out the slides below.

Social Media 61

Social Media Media Online PowerPoint 61

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

Social Networking for Social Change According to TechCrunch , Change.org, a social networking site that links volunteers to causes and voters to politicians will launch a new white-label social network for non-profits. Remember, it's not the level , but whether it is a match to your audience.

Social Network 50

Social Network Nptech Tag Network 50

NetWits

JULY 16, 2012

Here are some of the key findings/takeaways from my presentation … (keep in mind that these apply to schools as well as any other nonprofit trying to effectively use Facebook as part of their online strategy). Include links to your website and other social networks. Make sure to check out the full presentation slides.

Facebook 274

Facebook Create Work Student 274

Nonprofit Tech for Good

MAY 7, 2012

Most nonprofits distribute the original source of the story to their communities (the New York Times, for example), but while that is generous, it does not help build the nonprofit’s brand recognition, e-newsletter list, or social networking communities; rather, it builds those of the New York Times. Provide Organizational Updates.

Content 253

Content Ideas Nonprofit Interview 253

Nonprofit Tech for Good

OCTOBER 31, 2011

These best practices serve as a foundation for upgrading your website to be compatible with the Social Web and are then elaborated upon in the upcoming webinar How Nonprofits Can Successfully Utilize Online Fundraising and e-Newsletters. Integrate Social Media into Secondary Pages. You can view their website at defenders.org.

Design 250

Design Websites Practice Widget 250

Tech Soup

DECEMBER 17, 2010

The December rendition of the SF Online Community Meetup featured Robyn Tippins ( @duzins ) who is currently the Senior Community Manager at Current TV. Robin covered three community case studies from her experience at Yahoo: 1) Yahoo Merchant Summit, 2) Yahoo Developer Network Events, and 3) the Flickr community.

Yahoo 59

Yahoo Community Online Case Study 59

Amy Sample Ward

JULY 19, 2010

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). We are hoping to understand what tools or practices appeal to different age groups online and how organizations can best target their efforts to those audiences.

Web 120

Web Bookmarking Delicious Netsquared 120

Care2

OCTOBER 1, 2012

84% of internet users 50 and over use social networking sites. Importance of Meaningful Online Engagement Experience Pagliaro discussed how critical it is for nonprofits organizations to provide Boomers and Seniors (and frankly any demographic) with meaningful online engagement experiences. trillion annual market!

Social Media 72

Social Media Media Social Statistics 72

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 18, 2012

I got to hear Scott Dunlap who is VP, Emerging Opportunities/New Ventures at PayPal deliver a great talk that offers some persona for different actors in your nonprofits network and how they influence, activate, or raise awareness for your cause through social channels. The slides are here. Charlie the Artist. 392 “repins”.

Network 102

Network Denmark Paypal Cancer 102

Care2

AUGUST 24, 2011

With Animoto, you can put together photos, slides, and text with audio and video to create a compelling story from all the various elements you may have created separately or gathered at an event. Animoto Animoto isn't a new tool, but it is still in my top five.

Story 78

Story Tools Help Online 78

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 1, 2008

Here's a question I get all the time: How much time and resources does it take to implement social media? In my presentations, I use a slide from Nina Simon's blog post called " How Much Time Does It Take To Do Web2.0 Also, it isn't matter of less or more time - it is also how you manage your online time. In A Museum?

Social Media 101

Social Media Time Media Remix 101

Care2

MAY 26, 2010

55% do their banking online. 33% Shop online. The social media profile of a Gen Xer is: 56% regularly use Facebook. Click here to listen the webinar or you can view the slides below. Tags: Online Fundraising Social Networking. 17% Texters. 47% receive E-newsletters (who said enewsletters don't work?).

Money 52

Money Myspace Slides Convio 52

Tech Soup

JULY 9, 2009

You can now view the slide presentation, the list of resources, and listen to the recording by clicking here: https://cc.readytalk.com/cc/schedule/display.do?udc=iqy4hh8ybtxm. Tags: Fundraising Online Fundraising Online Fundraising Online Seminar Social Networking Using the Web and Internet Web 2.0

Social Media 43

Social Media Fundraising Media Social 43

NTEN

AUGUST 28, 2014

We recognize NTEN’s 501 Tech Clubs (local in-person groups) and Communities of Practice (CoPs) (online affinity groups) organizers are one clever and innovative bunch! The presentation slides have been uploaded to Slideshare. We learn new community organizing tips and tools from them all the time.

Jing 76

Jing Tools Community Organization 76

Forum One

AUGUST 17, 2009

The result was the Knowledge Garage - a hybrid between a social network, wiki, and intranet built on the platform Groupsite. We also used the time before the event to promote the conference site and encourage exploration of the online tools that they would be using during the event. Use media to your advantage.

Hosting 52

Hosting Online Wiki New Mexico 52

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2009

With the entire network engaged, the leaders worked together to create a report to document the lessons they were learning from implementing leadership programs for reproductive health, through a new wiki. Eugene Eric Kim is an expert in online culture and collaboration, particularly with new tools. We knew what was coming.

Collaboration 93

Collaboration Learning Exercise Online 93

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

So making the audience part of the slide deck and inviting commentary surfaces the wisdom and knowledge in the room. These ideas are illustrated in the slides below. 1: Social media must be integrated with internet communications or program strategy. 4: Identify influencers on social media spaces and cultivate them.

Social Media 115

Social Media Media Social San Jose 115

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" For many people who find you online, your website is the organization.

Social Media 34

Social Media Tools Online Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 2, 2008

Right before Thanksgiving I ended up getting sick and have been behind in posting my conference slides and reflections. In this workshop you will discover how the latest tools for online collaboration and sharing can offer opportunities to improve the way you work. Using the clickers, they go instant polling results.

Tag 50

Tag Reflection Conference Miami 50

Care2

MAY 25, 2012

The winning captions was featured on the Center's website, eNews, email and social networks. Check out more of panelists insightful tips via the recorded webinar or view the slides embedded below. The organization received more than 4,000 submissions and supporters voted for their favorite caption.

Track 55

Track Results Support Texas 55

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

They shared a slide (see above) about new models we’ll see that combine both – especially the “not invented yet.” Does everyone in your nonprofit participate in social networks including the board? What are the benefits and challenges? That’s changed. They want to combine both.

Skills 96

Skills Reflection Management Aggregator 96

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 31, 2008

The Social Opportunity. You Need Social Networks. One of the messages that came through from this group of experts is that social media can give you a lot of return for your investment.    And, as Geoff points out social media does take time and it can take away from core operations - if you let it.  

Social Media 56

Social Media Web Marketing Media 56

Nonprofit Tech for Good

MAY 7, 2012

Most nonprofits distribute the original source of the story to their communities (the New York Times, for example), but while that is generous, it does not help build the nonprofit’s brand recognition, e-newsletter list, or social networking communities; rather, it builds those of the New York Times. Provide Organizational Updates.

Content 117

Content Ideas Nonprofit Interview 117

Tech Soup

NOVEMBER 14, 2011

Greg Ligon, our guest blogger for the Social Media for Nonprofits conference, is an online communications professional with experience in building a brand via online channels, social media communications, and website content development. Upcoming Social Media for Nonprofits Events. every year.

Social Media 50

Social Media San Francisco Conference Media 50