Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 11, 2010

This was also about the same time as the flood in Nashville. All communications were strictly limited to my blog, Twitter and Facebook. Two donors were former colleagues who also have Twitter accounts. Kicking off the effort was paired with an e-mail to a list of about 30 classical music bloggers. Definitely.

Nashville 97

Nashville Twitter Blogger Contest 97

Amy Sample Ward

APRIL 8, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). " The US will use Twitter and Facebook to issue terror alerts – "The U.S. What does it mean for community change?"

Web 114

Web Disaster Japan Org 114

NetWits

AUGUST 8, 2011

What I do have, though, is a family, a best friend, a neighbor (an Aunt Mabel, if you will) that I’d much rather receive an e-mail, Facebook post or Twitter mention from than pretty much any non-profit organization. — Full disclosure: I don’t actually have an Aunt Mabel. Train your Aunt Mabels.

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Training Train Mail Offline 197

Amy Sample Ward

MAY 3, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Keep doing the offline stuff for the offline people! Get free postage and mail books you can spare to a child in need. | What do you think?

Web 111

Web Offline Bookmarking Facilitation 111

NetWits

MAY 26, 2011

Those who follow me on Twitter , or for whom I’ve helped implement NetCommunity websites, won’t be surprised to find me write about Google Analytics. When used specifically with offline campaigns, appeals or ads we can use as a source metric. What is it? What to do with?

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Report Web Analytics Comparison 251

Amy Sample Ward

SEPTEMBER 20, 2010

I have always been proud to support WWT both during the telesummit and during the rest of the year with other offline meetups, online content, and more. This is great for use in your Twitter messages but also in emails or even text messages. Nutshell Mail – [link]. Do you prefer getting your infomration in email?

Tools 162

Tools Tech Map RSS 162

NTEN

SEPTEMBER 24, 2009

The last three months of the year represent a critical time for the fundraising efforts of nonprofit organizations. Charities that have traditionally focused on offline fundraising have also learned in recent years the importance of online giving. The same trend was true in the 2006 report and has held up over time.

Online 90

Online Fundraising Offline Blackbaud 90

Connection Cafe

MARCH 4, 2019

Here is a short list of innovations that happened after online giving began in 1999: Airbnb, Android, Bitcoin, Chrome, Dropbox, Etsy, Facebook, Github, Hashtags, iPod, iPhone, iPad, jQuery, Kindle, LinkedIn, MySpace, Netflix, Oculus Rift, Pinterest, Reddit, Slack, Tesla, Twitter, USB Flash Drive, Venmo, Wii, Xbox, YouTube, and the Zettabyte.

Online 36

Online Giving Offline United States 36

Judi Sohn

APRIL 14, 2010

Kara Carrell (aka @Karitas ) pointed out that she has a "How I Roll" post that she links to and updates as her on and offline world evolves. While at WWD I had my posts make it to the front page of Digg a few times, and the front page of Yahoo! Follow me on Twitter. I loved that idea. Sorry if you were expecting something else.

Cancer 100

Cancer New Jersey Digg Offline 100

Judi Sohn

APRIL 14, 2010

Kara Carrell (aka @Karitas ) pointed out that she has a "How I Roll" post that she links to and updates as her on and offline world evolves. While at WWD I had my posts make it to the front page of Digg a few times, and the front page of Yahoo! Follow me on Twitter. I loved that idea. once which was a trip.

Cancer 100

Cancer New Jersey Digg Offline 100

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 29, 2009

Online, I spend time listening , attempting to separate signal from noise. Hitting "Mark All As Read" in a reader is much, much easier than declaring e-mail bankruptcy. Over time, I've changed these areas, refined the key words and phrases that I listen for, and pulled in new sources as they've surfaced, like Twitter and LexMonitor.

Massachusetts 91

Massachusetts Literacy Search Mail 91

Care2

MAY 29, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Is Direct Mail Dying or Dead? 60) Search « Is Direct Mail Dying or Dead?

Mail 34

Mail Social Media Advocacy Online 34

CauseVox

JUNE 9, 2021

Either way, it’s time to brush up on your peer-to-peer fundraising chops and check out some online fundraising ideas that you can use to attract donors to your nonprofit. Choose a day and actively encourage donations and sharing through all your social media channels, such as Twitter, Facebook, Instagram, LinkedIn, and Snapchat.

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Ideas Online Fundraising Charity 98

NonProfit Hub

MARCH 17, 2014

Plus, it’s something that spans both the online and the offline worlds, and can put your organization clearly on people’s radars in a very positive fashion. To boost your nonprofit brand’s buzzability, you have to give your brand evangelists something worth talking about beyond the latest direct mail drop or email blast.

Build 76

Build NPO Nonprofit Offline 76

Connection Cafe

APRIL 14, 2017

Direct mail and other traditional fundraising channels are. For a children’s charity, HMA found that 73% of online donations were received from donors who already existed in the direct mail program. Direct mail donors are old and certainly not keen to give online. Yes, you should be sending regular e-mails.

Online 41

Online Giving Mail Channel 41

Tech Soup

JUNE 29, 2011

Each month, the NetSquared community (a project of TechSoup Global) meets up offline at NetSquared Local events around the world to discuss ideas, meet new people, and work together to make social change. You will be e-mailed every time there is a new event. What Do You Think?

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Netsquared Local Virtual Stream 52

Amy Sample Ward

FEBRUARY 19, 2011

It found that if they needed help and couldn’t reach 9-1-1, one in five would try to contact responders through a digital means such as e-mail, websites or social media. That’s why the Atlanta councilman used twitter! Social media, like all technology, is developed by people. Why Social Media?

Disaster 206

Disaster Social Media Haiti Media 206

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 25, 2009

While it’s not a new term, a few months ago, “slacktivism” became the topic of a firestorm debate among nonprofit advocates, online marketing professionals and social change proponents after a series of media stories including an article by Warren Clements of Toronto’s Globe and Mail, “A slacktivist and his crackberry are seldom parted.”

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Kiva Myspace Mail Action 94

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

My most recent experiment involved Twitter, fundraising, and an integrated offline component at the Gnomedex Conference in Seattle. The 30% of repeat donors came from my blog posts and repeat donors who saw it on the Twitter stream. As someone with limited time and attention, I don't want to think about how much money to donate.

Analysis 50

Analysis Reflection Experiment Time 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 3, 2010

Twitter : A space where we can engage with the community, share ideas, ask for help, get feedback, listen to complaints, participate and mobilize people to help us with our vision of ‘a book in every child’s hand’. Channels used: Twitter, Skype, Blog. Channels used : Scribd, Blog, Flickr.

India 99

India Strategy Skype Remix 99

Connection Cafe

MAY 16, 2012

You are planning to do testing in direct mail and didn't account for the cost. Considering throwing in a calendar with that label package you mail? Even if you only mail that to a 50,000 test panel, at the added cost of say $.50 It's not just direct mail. Think about your testing themes for the year ahead of time.

Calendar 32

Calendar Test Mail Classes 32

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Encourage your offline members to donate online so you can capture their email addresses.

Social Media 47

Social Media Online Advocacy Media 47

Connection Cafe

AUGUST 1, 2017

All of this is tied to a direct mail appeal, that can go out as early as mid-November or the beginning of December. It should be abundantly clear to your audience why you’re asking for this gift, at this time. Planning out these segments and conditions takes time and effort, so starting early (like, now!) is important.

FAQ 49

FAQ Giving Fundraising Campaign 49

Connection Cafe

JUNE 25, 2010

Was the recent direct mail you sent worth the investment? How much is your online fundraising augmenting offline efforts? Was the social media plan you implemented worth the time you spent running it? Retweets, referrals to website and donations sourced from Twitter illustrate engagement. Measure actionable items.

ROI 51

ROI Social Media Measure Metrics 51

Connection Cafe

MAY 23, 2013

Before 2012, NEXT Worldwide mission trip participants conducted their fundraising through a combination of leading their supporters to an online designation form and by sending offline checks to their mission leaders. Deepa Karani shares tips on Coaching Your First-Time Fundraiser’s Toward Success. Make It Personal.

Fundraising 30

Fundraising Help Student Guatemala 30

Beth's Blog: How Nonprofits Can Use Social Media

MAY 29, 2009

Some examples: A follower on Twitter or someone you're following. Someone on your mailing list or rolodex. A two-way connection is someone you follow on Twitter and follows you back. (BTW, For example, on Twitter, a strong tie could be two nodes or people that engage consistently in two-way conversation. Family members.

Analysis 95

Analysis Social Network America Network 95

Zen and the Art of Nonprofit Technology

JANUARY 14, 2009

The organization wants to capture the demographic details, as well as make sure that data is synchronized with the data they might already have on that web user, so they can track their constituents over time. All of these strategies take time and resources, but of different kinds. Some CRMs still don’t have openAPIs.

Integration 100

Integration API Drupal Open Source 100

Care2

MARCH 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" But how nonprofit organizations can take advantage of Twitter should be.

Social Media 31

Social Media Local Advocacy Media 31

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Type in your organizations twitter handle, organization or hashtags. Brand Your Issue.

Track 41

Track Social Media Media Advocacy 41

Nonprofit Tech for Good

JULY 5, 2019

No wonder brand messages are shared 24 times more frequently when coming from employees (real people) compared to when posted by the company. . This is not the time for brand policing. People are volunteering their time to help you better engage your targeted audiences and share your brand more widely.

Social Media 275

Social Media Effective Program Media 275

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: Does this include offline giving too? A: The Convio benchmark numbers exclude offline giving.

Advocacy 44

Advocacy Social Media email Online 44

Connection Cafe

MAY 10, 2016

These frustrations are causing barriers to entry for first-time voters, senior voters who’ve had their polling places change year to year, new Philadelphians, recent immigrants and more. In order to do this, we knew that we had to increase civic engagement both on and offline, so we recruited local street artists to help. and James L.

Arts 20

Arts Public Philadelphia Artist 20

Neon CRM

MAY 18, 2023

But with so many elements to modern fundraising—both online and offline—it can be tough to keep up. Creating organic channels of communication versus a one-sided slew of asks is how you turn a first-time donor into a long-term supporter. Common channels include email, direct mail, social media, phone calls, your website, etc.

Raise 98

Raise Strategy Help Fundraising 98

NTEN

JUNE 9, 2011

In contrast, Twitter allows seven. Follow up the initial Welcome message with a timed series of messages that invite the user to take additional steps. Just as in the offline world, people are more likely to do something when personally invited. Our objective, however, is not for our emails to be annoying.

email 87

email Community Build Online 87

Achieve

JANUARY 31, 2022

You’ve already scrolled through your Instagram feed three times and consumed over an hour of TikTok videos. Remember, a multichannel strategy requires considering every channel at your disposal — including direct mail. Picture this: it’s a Saturday morning and you’re laying in bed. What is this affliction? It’s a phenomenon called.

Digital 105

Digital Communication Tips Virtual 105

Care2

SEPTEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" About 43% of users say they "feel as strongly" about their online life as their offline.

Second Life 28

Second Life Life Social Media Advocacy 28