article thumbnail

Postalytics Launches First Nonprofit Direct Mail Automation Software

NonProfit PRO

Nonprofit marketing teams and agencies can now automate the creation, integration and tracking of direct mail marketing campaigns with innovative new software that has just launched in the U.S. from Postalytics.

Mail 234
article thumbnail

Good Works released the 2024 Direct Mail Benchmarks report

Charity Village

The 2024 Canadian Direct Mail Benchmarks report is here! Good Works is thrilled to once again bring you this totally free report, packed with all-Canadian data to help you measure your direct mail program against yourself, and against the sector.

professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Scout Quest Webinar Recap: Humane Society Results! Huge Advertising Update! Direct Mail Targeting! And a Deadline: MARCH 22.

M+R

2) Using Scout Quest Audiences for Advertising EVERYWHERE: We’ve used Scout Quest data to build AWESOME Lookalike Audiences on Facebook for a few years now, but on the webinar, Sarah Coughlon shared the HUGE news that we’re now going to be offering similar audiences for programmatic advertising. Direct Mail Targeting!

Mail 74
article thumbnail

How to Save on Postage When Rates Increase in July

NonProfit PRO

It’s not all bad news since direct mail is still very effective and driving response. USPS postage rates are set to increase on July 10, 2022. This is a large increase. We just have to get more creative to save on postage.

Rate 264
article thumbnail

Direct Mail in a Multi-Channel Fundraising Strategy

Bloomerang

The good news is that you don’t have to choose just one. This type of campaign uses a combination of various digital methods and/or direct mail. . At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. Direct Mail.

Mail 66
article thumbnail

Participate now in the 2023 Canadian Direct Mail Benchmarks survey

Charity Village

Good Works invites Canadian charities to participate in the 2023 Canadian Direct Mail Benchmarks survey to share direct mail metrics and trends. Requirements for Participation Your organization should have a direct mail program that has been ongoing for a minimum of 3 consecutive years (since 2020 or prior).

article thumbnail

2023 Direct Mail Benchmarks Report: Donor reactivation rate, integration benchmarks, and more!

Charity Village

Canadian fundraising agency Good Works has released the 2023 Direct Mail Benchmarks Report – the only report of its kind in Canada.