Amy Sample Ward

JANUARY 20, 2011

DIY Community Engagement Metrics. When people who work in services, programs, grant writing and fundraising, for example, all share their view of the groups in the community, not only can you start mapping the network but you can also have really rich discussions about the way different parts of your organization view the community.

Metrics 219

Metrics Community Map Template 219

Twenty Hats

JUNE 7, 2021

We have a primary purpose in our organization—the subject matter expert, you might say. When they show up to serve and are well informed, inspired to help and excited to learn, our jobs are easy. But, when they show up confused or resistant, they can cost the organization more energy than they contribute.

Metrics 59

Metrics Attitude Empowerment Environment 59

sgEngage

AUGUST 23, 2023

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? Optimizing your healthcare organization or hospital’s website design ensures patients and community members can find the information they need quickly. Tell your organization’s story.

Websites 76

Websites Organization Tips Map 76

Forum One

APRIL 23, 2024

Just as you’ve finally settled into the shift from Universal Analytics (UA) to Google Analytics 4 (GA4) and started to get a handle on its new metrics, Google has yet another deadline for organizations to meet. On July 1, 2024, Google will permanently remove access to all Universal Analytics data.

Analytics 41

Analytics University Data API 41

Candid

APRIL 13, 2021

Google has emerged as one of the most influential and powerful organizations of our time. Starting out as one of many search engines, Google has since branched out into software, mobile devices, and other technology ventures. . Eligible charitable organizations apply to Google to receive $10,000 a month to use on Google Ads.

Grant 98

Grant Google Problem Analytics 98

Whole Whale

APRIL 5, 2024

Provides information on the ad buyer and funding entities behind political/issue ads. Google Ads Transparency Report: [link] Provides ad spend data across different advertiser industries and political entities. This information can help inform their own ad campaigns and identify opportunities for differentiation.

Library 104

Library Influence Demographics Nonprofit 104

Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. on Google present day (Q2, 2023). This screenshot is from the Google Bard chat results for the same question (May 2023).

Search 52

Search Grant Organization Voice 52

Forum One

FEBRUARY 7, 2023

If you haven’t already started using Google Analytics 4 (GA4), there’s no time like the present. What is Google Analytics 4? Understanding the history of Google’s analytics suite is useful in better understanding GA4. Google changed it to Universal Analytics after they acquired it in 2005.)

FAQ 58

FAQ Organization Analytics Google 58

Whole Whale

MAY 3, 2023

Chat-first search, where people use conversation interfaces like chatbots to find information, is poised to overtake traditional search engine usage sooner than you might expect. on Google present day (Q2, 2023). Maybe Sooner Than You Think | PCMag ). The following is a search for the longtail term “should my nonprofit use AI tools?”

Search 52

Search Grant Organization Voice 52

Nonprofits Source

FEBRUARY 22, 2024

When it comes to content management systems (CMS), WordPress is a stellar choice for a variety of organizations, including businesses and nonprofits. This page will contain more detailed information about your nonprofit, such as your values, history, and key members. Keep an eye on the following metrics for your site: Web traffic.

WordPress 52

WordPress Content Strategy Create 52

sgEngage

APRIL 18, 2022

Have you ever experienced a twinge in your neck, itch in your throat, or another random symptom, and turned to Google for answers? Optimizing your healthcare organization or hospital’s website design ensures patients and community members can find the information they need quickly and without hassle. Let’s dive in!

Websites 74

Websites Organization Tips Map 74

Connection Cafe

MARCH 10, 2021

More nonprofits are beginning to see the immense value of the Google Ad Grants and have acquired it for themselves. If you’ve managed to get the grant for your organization, you deserve a hearty congratulations. Successful Google Ad Grant management includes the following steps: Assign a Google Ad Grant Manager.

Grant 61

Grant Google Guide Nonprofit 61

Forum One

SEPTEMBER 15, 2023

Now that Google Analytics (GA4) has officially replaced Universal Analytics, many mission-driven organizations are not loving the new normal. From a steep learning curve to having to interpret new metrics, the frustration is real. The planned phaseout of Google Analytics was a shock when it was announced.

Analytics 76

Analytics Museum University Google 76

Nonprofit Tech for Good

DECEMBER 12, 2011

Social Media: Before You Get Started, Get Organized! Whether you’ve been using social media for years, months, or days or you have yet to get started, the information and strategies in this chapter can save you a lot of time and frustration. Define Your Metrics and Create a Social Media ROI Spreadsheet.

Social Media 224

Social Media Media Avatar Organization 224

Forum One

DECEMBER 22, 2022

This year, the need to check in is even more critical, as 2023 will usher in a whole new paradigm for a core part of digital strategy: web metrics. We’ve written previously about the release of Google Analytics 4 (GA4) and the impending retirement of Universal Analytics (UA) on July 1, 2023. What to do now.

Time 72

Time Metrics Analytics Adopt 72

Qgiv

NOVEMBER 9, 2023

A nonprofit branding strategy is a plan for how you want your organization to be perceived by the public. It includes your organization’s mission, vision, values, and unique selling proposition. Increase awareness of your organization and its mission. Strengthen your organization’s reputation. Be authentic.

Strategy 110

Strategy Tips Nonprofit Conservancy 110

Nonprofit Tech for Good

APRIL 3, 2022

Many nonprofit organizations struggle to engage their board members with fundraising, especially the act of asking another person for money. Make a one-time or monthly financial contribution to the organization. Give in-kind support to the organization in a way that actually helps. Be Informed.

Fundraising 352

Fundraising Mail Law Donation 352

Qgiv

APRIL 22, 2024

Nonprofit marketing is one of the key components of getting your organization seen by potential supporters! Learn more about how nonprofit marketing can benefit your organization: What is nonprofit marketing? Attracts new supporters and partners with information about how they can help change the world.

Marketing 52

Marketing Guide Nonprofit Channel 52

Nonprofit Tech for Good

JANUARY 10, 2022

Google Ad Grants are a terrific fundraising and marketing tool that Google makes available to nonprofits and charities. So what are Google Ad Grants ? A Google Grant provides $10,000 each month to nonprofits to spend on Google Search ads. Google Grants can be a great fundraising option for almost all nonprofits.

Google 354

Google Grant Guide Nonprofit 354

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

Search 59

Search Alternative Social Social Media 59

Forum One

JULY 13, 2021

Apple’s latest privacy updates will affect data sources commonly used by mission-driven organizations. Let’s explore how your organization can adapt to the changes. which for the first time limited the length of time first-party cookies could store information to seven days. .” Fewer return visitors.

Impact 46

Impact Organization Track Analytics 46

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. Team DNL provides Digital Nonprofit Leadership to mid-sized and large nonprofit organizations. Data Analytics for Nonprofits: 13 Key Nonprofit Metrics.

Analytics 52

Analytics Org Adwords Metrics 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 1, 2012

Alex Abelin: Google + for Nonprofits. Does Google + have the potential to be a valuable platform for nonprofits or is it just another shiny object to distract nonprofits? Should your nonprofit do more than simply set up a presence on Google + and not invest any more time? Become Familiar with the Google + Landscape.

Google 98

Google Time Nonprofit Metrics 98

Nonprofit Tech for Good

JANUARY 5, 2019

So how can nonprofits use this powerful tool to build their movements, advance their causes, and raise money for their organizations? . 1) Sign up for Google for Nonprofits. The very first thing your nonprofit needs to do is register officially with YouTube, which is owned by Google. A YouTube channel and ID. Campaign matching.

YouTube 266

YouTube Money Raise Nepal 266

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I think that is an important insight for small organizations who don’t have a team of people doing the social media and trying to do it with limited hours in the day. One of the posts that got a lot of engagement and contributed to the uphill trend in the metrics was about editorial calendars.

Content 101

Content Measure Organization Strategy 101

John Kenyon

SEPTEMBER 5, 2018

Your nonprofit’s best online strategies are the ones informed by your data. You don’t have to be a data expert to have great data-informed online strategies! The organizations that have the most success online are those that listen – they listen to their online community by looking at data. Top Online Content.

Data 52

Data Strategy Online Social Media 52

Candid

MAY 10, 2023

Where they look for information online, such as the media outlets, thought leaders, or social media accounts they follow. To uncover insights on your audience, consider conducting surveys with your current supporters; analyzing your nonprofit’s email, website, and social media data ; or using free tools, like Google Trends.

Communication 98

Communication Campaign Channel Measure 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 27, 2015

Methods and Metrics for Assessing Civic Tech, Guest post by Anne Whatley, Network Impact. Designers of these civic tech platforms and apps are already measuring results, such as the number of users, and are very familiar with tools like Google Analytics. Hone in on your true scope of influence.

Metrics 50

Metrics Method Tech Government 50

Care2

OCTOBER 15, 2013

If you manage social media for your organization, you probably face incredible pressure to show growth and success. Do they really give you the full picture of how your organization is connecting with your constituents and moving them up the engagement ladder? But are these stats meaningful? Why is Social Media Data Important?

Metrics 77

Metrics Social Media Media Social 77

Whole Whale

NOVEMBER 23, 2022

Flexibility : The best dashboards are flexible enough to track the metrics that are most important to your nonprofit. This way, you can see all of your data in one place and make better-informed decisions about where to allocate resources. In October of 2022, Google is merging Data Studio into Looker. Data Studio.

Analytics 52

Analytics Tools Wikipedia Track 52

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook’s new changes (and Google +) gives us a couple of shades of gray. You need to think about what you’re sharing and who you are sharing with. Organizational: This is when you are sharing information as an official spokesperson for your organization or your organizational persona. What Are You Sharing?

Metrics 129

Metrics Facebook People Change 129

Candid

DECEMBER 12, 2022

Let’s say you’ve been tasked with researching potential nonprofits to partner with on an upcoming funding initiative by doing some online research, using Google, Candid’s nonprofit profiles , or the like. Nonprofit explainer videos are meant to be informative and showcase your mission in a clear, concise, and engaging way.

Video 105

Video Support Tips Audio 105

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 11, 2011

The panel also featured, Mary Beth Smith, from the SF Ballet, who share her organization’s experience integrating social media into marketing strategies since 2007. The panel was on social media, adoption, and measurement. We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?)

Metrics 96

Metrics Facebook Data Measure 96

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Photo by Monster Today is Information Overload Awareness Day. The purpose is to call attention to the problem of Information Overload, how it impacts both individuals and organizations, and what can be done to lessen its impact. Take my information overload quiz. Mapping Strategy to Metrics, Benchmarking, and ROI.

Awareness 100

Awareness Tips Social Media RSS 100

NTEN

NOVEMBER 8, 2011

This week, as part of Member Appreciation Month, we're talking about technology that supports communications and information, so I thought I'd share some of the metrics we use to track our effectiveness that don't really warrant a complete blog post in-and-of themselves. We'd also love to hear about your favorite metrics.

Metrics 78

Metrics Communication Widget Aggregator 78

sgEngage

JANUARY 30, 2024

Some of the most helpful solutions for fundraising are data processors like IBM Watson or Google Cloud AI. You add the data to a machine-learning solution, which uses the information to learn about your donor base. You can use this information to identify trends and patterns in donor sentiment.

Tools 84

Tools Donor Fundraising Survey 84

Forum One

NOVEMBER 3, 2021

How to format the results : Presenting data findings in a way that makes sense and allows stakeholders to take action is extremely difficult, especially when stakeholders differ in their focus and approach across an organization. Don’t just open your Google Analytics dashboard and expect that your best insights will just pop out.

Report 71

Report Data Metrics Analysis 71