Eric Jacobsen Blog

MARCH 5, 2024

If you need another resolution to tackle this year or haven't yet selected one, now is a good time to review this list below.

Mentoring 96

Mentoring Policy Review Technique 96

Pamela Grow

AUGUST 2, 2023

The numbers are down, but you’ve still got plenty of time to end the year ahead — far ahead — of your goals. And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” Direct mail and digital work side by side to ensure your best campaign. Review your data with an eye to segmentation.

Free 88

Free Fundraising Mail Nonprofit 88

Bloomerang

NOVEMBER 18, 2021

Just go with whatever helps you organize all of the donor communications, when you plan to mail them, and how they tie in together. Mail dates for each donor communication. Your fundraising goal and clear call to action (if it’s an appeal). Now is the time to make changes to your mail dates, topics, etc.—not

Communication 125

Communication Donor Mail Doc 125

EveryAction

JULY 31, 2023

Needless to say, if you’re a fundraiser, meeting your organization’s fundraising goal is top of mind in the fall and winter. Upon establishing that they qualify for a match, they complete a brief (typically online) submission form to be reviewed by their employer. Equip your nonprofit with dedicated tools ahead of the year’s end.

Gift 201

Gift Guide Calendar Philanthropy 201

Neon CRM

AUGUST 18, 2023

In the same way year-end giving is a chance for donors to gain last minute tax deductions, your year-end giving campaign is an eleventh-hour opportunity to push your organization’s financial goals for the year over the finish line. But remember not to make your year-end appeal all about reaching your goals. Goals S.M.A.R.T.

Campaign 98

Campaign Giving Tips Mail 98

Bloomerang

JUNE 1, 2022

In this guide, we’ll review the importance of year-end giving and the best strategies to use to plan a successful campaign. Direct mail is the most popular year-end giving marketing method. Wherever you’re coming from, here are 10 steps to help you make the most of the year-end giving season and reach your goals.

Guide 111

Guide Giving Nonprofit Metrics 111

CauseVox

NOVEMBER 19, 2021

Our fundraising timeline will help you stay focused on your goals and objectives. Now, you can access: All 16 curated, impact-filled sessions covering topics like direct mail, email marketing, digital fundraising, social strategy, year-end planning tips, retention + more. Leverage Direct Mail To Encourage Donors To Give This Year-End.

Resource 89

Resource Fundraising Template Mail 89

Eric Jacobsen Blog

DECEMBER 13, 2023

Don't micromanage Don't be a bottleneck Focus on outcomes, not minutiae Build trust with your colleagues before a crisis comes Assess your company's strengths and weaknesses at all times Conduct annual risk reviews Be courageous, quick and fair Talk more about values more than rules Reward how a performance is achieved and not only the performance (..)

Mentoring 79

Mentoring Policy Technique News 79

Blue Fox

OCTOBER 1, 2021

Is your staff prepared to make the asks, attend the events, mail the collateral and try some Facebook fundraising ads? Let's review my financials before giving season In 2020, U.S. nonprofits raised $2.47 billion dollars. What was your piece of that ‘pumpkin’ pie? Let’s talk 2021!

Ideas 147

Ideas Fundraising Script Nonprofit 147

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

Bloomerang

JANUARY 3, 2022

I hope that you smashed your goals and are currently basking in the glow of knowing that you’ll be making an even bigger impact in 2022. . Taking stock of how your results compare to your campaign’s goals is the best way to set yourself up for future success. . So, ask yourself : What was your original fundraising goal?

Evaluation 112

Evaluation Metrics Campaign Fundraising 112

The Fundraising Authority

JANUARY 15, 2021

The Sample Letter Ok, now that you know why great thank you letters are so important, my suggestion is that you and your team sit down this week to review your thank you letters and rewrite or edit them to be more compelling, more emotional, and more heartfelt. If you’re wondering how to do that, here’s a sample.

Sample 169

Sample Profit Donor Children 169

Bloomerang

AUGUST 28, 2023

These profiles include relevant information based on your goals, such as contact information, interests, engagement history, and more. Be sure your nonprofit CRM can create both: Letters and mailings. Design and save direct mail communication documents like solicitations and acknowledgments. Engaging emails.

Profile 92

Profile Software Nonprofit Donor 92

Bloomerang

DECEMBER 9, 2022

The donor mails the check via the USPS. Since, as you point out, the donor can’t get the check back once the piece of mail is put under the control of the Post Office, delivery and donation occurs on the date the envelope is placed in the mail. You care about what you can count towards your annual fundraising goal.

Gift 82

Gift Charity Mail Pledge 82

The Storytelling Non-profit

MAY 3, 2022

Whether the fundraising campaign has a $5,000 or a $5 million goal, or if it’s a seasonal campaign, what really matters is managing the whole process from start to finish, getting yourself organized and really strategically poised to execute the campaign. Being able to write your direct mail letters in September.

Campaign 90

Campaign Fundraising Channel Mail 90

Robert Weiner

DECEMBER 26, 2012

Your got Further eBill Ready for review from Citibank Credit Card. Your just received New eBill Ready for review from American Express. Sample text : New eBill Ready for review. _. E-mail Security Zone. At the top of this message, you'll see an E-mail Security Zone. Sample subjects: Recent eBill is Available.

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Spam Sample Mail Summary 136

Bloomerang

NOVEMBER 28, 2023

Credit card payments are donors’ preferred giving methods— 63% of donors prefer to give online with a credit or debit card , followed by direct mail (16%), PayPal (10%), wire transfer (5%), cash (4%), digital wallet (1%), and text-to-give (1%). Read reviews. What payment types can nonprofit payment processors accept?

Process 86

Process Paypal Method Nonprofit 86

Bloomerang

NOVEMBER 10, 2023

7 steps to start a major gift program Major gift fundraising tools Let’s start by reviewing the basics of what these key donations are. Let’s review the key steps of finding major donor prospects, building relationships, and retaining their support for the long term: 1. Set ambitious but achievable goals. What is a major gift?

Gift 101

Gift Raise Guide Relationship 101

CauseVox

APRIL 29, 2021

Now, as we get started fundraising in 2021, it’s never been more important to have a fundraising plan that designed to help you make up for lost funds and meet your goals in today’s context. They’re organized, actionable and tell a complete story of how you’re going to achieve your goals. Understand Your Need & Goals.

Calendar 98

Calendar Template Guide Fundraising 98

The Modern Nonprofit

APRIL 18, 2023

Define your mission and goals Begin by clearly outlining your organization’s mission and the specific goals you aim to achieve. Once you have a clear mission, set both short-term and long-term goals that are specific, measurable, achievable, relevant, and time-bound (SMART).

Guide 52

Guide Donor Fundraising Social Media 52

Bloomerang

AUGUST 21, 2023

No matter where you are in your growth stage, taking action, in concert with your internal stakeholders, will always bring you closer to the goal of raising more revenue. Your own careful review of the report is encouraged. Regularly reassess your strategies and make necessary adjustments to achieve your fundraising goals.

Action 75

Action Report Practice Fundraising 75

Achieve

JANUARY 6, 2021

This includes reviewing various methods that will be used to seek support, the timing and intended outcomes of each solicitation approach. . You have “donors” – not “email donors,” “direct mail donors” or “online donors.”. Launch the campaign with direct mail, followed by two emails and a solicitation on the last day of the year. .

Fundraising 98

Fundraising Boston Mail Story 98

Eric Jacobsen Blog

DECEMBER 13, 2020

Don't micromanage Don't be a bottleneck Focus on outcomes, not minutiae Build trust with your colleagues before a crisis comes Assess your company's strengths and weaknesses at all times Conduct annual risk reviews Be courageous, quick and fair Talk more about values more than rules Reward how a performance is achieved and not only the performance (..)

Mentoring 98

Mentoring Policy Technique News 98

Kindful

NOVEMBER 22, 2021

At the conclusion of every acquisition campaign , you should do a thorough review of the campaign’s results. When done correctly, this review will generate action items for your team. . This is especially true if you aren’t sure which numbers or metrics you should review. Review your subject lines, teasers, and asks.

Results 62

Results Action Metrics Rate 62

Get Fully Funded

MAY 9, 2022

The Four Elements of a Nonprofit Self-Audit of Your Marketing Plan When you walk through your nonprofit self-audit, you have four major tasks: clarifying your marketing goals, taking stock of your organizational assets, reviewing your systems, and tracking your progress. Your goals should be bold but achievable.

Marketing 69

Marketing Guide Metrics Nonprofit 69

The Modern Nonprofit

JANUARY 2, 2024

Partner Testimonial: Example : “Our collaboration with [Nonprofit Name] has been instrumental in achieving our shared goals. How will these testimonials further your organization’s goals? Implement direct mail strategies, especially for stakeholders who prefer traditional communication methods.

Story 104

Story Guide Support Analysis 104

Bloomerang

SEPTEMBER 21, 2021

Your annual report should include lots of tangible examples of how you’ve worked to meet your goals and serve your constituents. Choose some of your best photos and select a title and core theme that will help you review the year from one specific lens of focus. Here are a few things to consider when creating your report. .

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Report PDF Donor Summary 111

sgEngage

MARCH 29, 2021

However, for some organizations, their understanding ends there— occasionally, they receive a check from Facebook fundraising in the mail, but the specifics are more opaque. Whether that describes your organization or not, it’s helpful to start with a review of the basics to fundraising on this handy social media channel.

Facebook 98

Facebook Guide Fundraising North America 98

Bloomerang

MAY 31, 2022

It involves your efforts to recruit new supporters, engage with existing ones, and grow your organization’s influence, all with the goal of funding your mission more efficiently. Also, review your fundraising metrics and data from previous campaigns. Set goals that are achievable given your current capacity. Online fundraising.

Strategy 105

Strategy Develop Fundraising Nonprofit 105

The Storytelling Non-profit

OCTOBER 5, 2021

Here is what my typical writing process looks like: Understand the goal and calls to action for the campaign. Let clients review first drafts for messaging. Let clients review first drafts for messaging. Let clients review second drafts. Develop a project brief ( more on the magic of project briefs here ). Source stories.

Professional 67

Professional Profit Fundraising Tips 67

Bloomerang

AUGUST 23, 2023

These platforms typically include tools to allow supporters to create customized donation pages, set personal fundraising goals, and share the pages on social media. Read reviews and testimonials. Read reviews on sites like G2 to hear from real users about what they think of the platform. Ensure mobile-friendliness.

Platform 83

Platform Giving Fundraising Software 83

Kindful

AUGUST 19, 2021

It’s almost new donor acquisition season, and now is the perfect time to review the ideal prospective donor you’re trying to attract for your organization. . You can use direct mail and email to reach them, but more than likely they will donate online and not mail in a check.

Donor 62

Donor United States Children Avatar 62

Top Nonprofits

OCTOBER 27, 2021

All I ask of you is to take one hour at the next opportunity to review your current program and set some goals. You know what they say, if you write down your goals, you’ll make them happen. She regularly presents in person and virtually on appeals, direct mail and monthly giving. No heavy lifting. Then chip away at it.

Giving 110

Giving Massachusetts Gift Donor 110

Qgiv

DECEMBER 8, 2022

Overseeing a fundraising campaign from beginning to end and meeting your organization’s fundraising goals isn’t an easy undertaking and takes time and energy to pull off. Set your goals Choose a type of fundraiser Plan your fundraiser Market your fundraiser Recap your fundraiser. Set your goals. Luckily, we’re here to help!

Money 52

Money Raise Causes Fundraising 52

Eric Jacobsen Blog

NOVEMBER 14, 2021

Here are 70 things you can do: Don't micromanage Don't be a bottleneck Focus on outcomes, not minutiae Build trust with your colleagues before a crisis comes Assess your company's strengths and weaknesses at all times Conduct annual risk reviews Be courageous, quick and fair Talk more about values more than rules Reward how a performance is achieved (..)

Effective 52

Effective Mentoring Policy Technique 52

NonProfit Hub

JANUARY 28, 2021

For a nonprofit organization, the primary goal for sending an email is to grab donors’ attention, and if that’s true for you, too, segmenting should be the first thing you should work upon. Buying mailing lists. When it comes to email marketing, most nonprofits rely on buying mailing lists, and it has its own pros and cons.

email 84

email Marketing Spam Rate 84

Eric Jacobsen Blog

DECEMBER 19, 2021

Don't micromanage Don't be a bottleneck Focus on outcomes, not minutiae Build trust with your colleagues before a crisis comes Assess your company's strengths and weaknesses at all times Conduct annual risk reviews Be courageous, quick and fair Talk more about values more than rules Reward how a performance is achieved and not only the performance (..)

Mentoring 52

Mentoring Policy Technique News 52