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Digging Into Data: 7 Key Metrics to Track + Common Data Questions

Allegiance Group

But you’re not losing money — your recurring giving program is growing, which is making the revenue per donor dip. Giving level, engagement, online performance — you can track virtually everything your organization does. These seven data points will give you a clear, high-level look at your organization’s fundraising efforts.

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Matching Gift Reporting | Actionable Metrics & Reports

Double the Donation

The impact of matching gift programs on nonprofit organizations is undeniable. Recent matching gift reports indicate that 84% of donors are more likely to donate if a match is offered, while 1 in 3 would give a larger gift if matching is applied. But if you want to take a look at the specific ways […]

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What Are Key Event Metrics and Why Do They Matter?

Greater Giving

These key event metrics quantify the success of your events, and can show you how to improve them. Tracking these key event metrics can deliver critical insight into what you’re doing well, and where your events need improvement. So what are those metrics, and what data do you need to track to analyze them? Sponsorship Dollars.

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Mastering Major Gifts: The Ultimate Guide to Raise More

Bloomerang

To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. Because major gifts are so large, it requires time and dedication to cultivate and acquire more of these donations. Why are major gifts so important for nonprofits? What is a major gift? billion in 2022.

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Major Gift Metrics: What You Need to Know

DNL OmniMedia

As a nonprofit fundraising professional, you know that raising major gifts is one of the most strategic efforts your organization will complete. Major gifts are not only a highly-strategic effort, but also a high-stakes one— for many nonprofits, over 80% of their total fundraising dollars come from major contributions alone.

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Use These 11 Metrics To Evaluate Your End-Of-Year Fundraising Campaign

Bloomerang

In this post, I’ll walk you through why that’s important and what metrics you should measure. . This will help you understand donor trends, such as if you reached a new audience, if the average gift amount increased, etc. . Goals and metrics . 11 metrics to evaluate your end-of-year fundraising campaign . Key Messages .

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8 Ways to Improve Your Matching Gift Emails & Drive Results

Neon CRM

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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