Bloomerang

JUNE 3, 2022

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on how to calculate an accurate nonprofit dollar retention rate. That’s where I would go to understand how they collected and analyzed the data used to reach that statistic.

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Retention Rate Stats Measure 97

TechImpact

JULY 30, 2014

You’ve undoubtedly targeted a specific audience or demographic with a fundraising push, or with a specific message. Take a look at how long it is taking for individual webpages to load in Google analytics, in addition to the bounce rates , to give you an idea of how quickly your webpages are loading. Create custom audience segments.

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Analytics Statistics Google Demographics 223

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To be successful at email marketing and fundraising, nonprofits must regularly attempt to re-engage unengaged subscribers.

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email Marketing Data Digital 333

Nonprofit Tech for Good

JULY 30, 2023

2) Increased Donor Retention: According to Nonprofit Source , nonprofits that effectively use storytelling in their fundraising efforts have a donor retention rate of 45%, compared to 27% for organizations that do not focus on storytelling.

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Storytelling Action Roles Hunger 234

TechImpact

MAY 6, 2014

Don’t be left behind when your contemporaries are connecting with new donors, volunteers and constituents through mobile and you’re still sending snail mail.Here are 11 statistics that will make you a believer in mobile marketing and its potential for the nonprofit sector. There are 7 billion people on Earth. xAd, 2012).

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Statistics Mobile Marketing Asia 121

Achieve

OCTOBER 6, 2023

However, your nonprofit isn’t the only one that understands just how valuable social media can be for your fundraising efforts. By collecting and analyzing key data points, you’ll be able to continually refine your strategy and stay at the forefront of social media fundraising. This is where your social media engagement rates come in.

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Social Media Metrics North Carolina Media 52

Nonprofit Tech for Good

JULY 17, 2022

When you combine this higher annual giving level with the fact that monthly donors have much higher retention rates, you can begin to see why monthly donations are important. Discover more statistics on recurring donors and their preferences in the State of Modern Philanthropy 2022. 2) Easy and Effective For Nonprofits and Donors.

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Donation Retention Gift Philanthropy 347

Classy

JULY 30, 2021

26 Email Subject Lines for Your Fundraising Campaign . Here are some subject lines you can incorporate in your fundraising campaign to make it more effective. Drive urgency through your email subject line based on your campaign’s fundraising activity. With a fundraising email, brevity is vital. Emphasize the Cause.

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Sample email Campaign Fundraising 121

sgEngage

FEBRUARY 17, 2023

If you feel a little unsteady about your nonprofit’s fundraising right now, you are not alone. Fundraisers have been through real challenges before.” Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. But take heart.

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email Communication Effective Fundraising 74

Bloomerang

MAY 31, 2022

Your nonprofit’s fundraising strategy encompasses more than just earning donations from supporters. That’s why developing a strategic fundraising plan is necessary. We’ll cover: Why you should create a fundraising strategy. 6 elements your fundraising strategy should include. 10 steps to build your fundraising strategy.

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Strategy Develop Fundraising Nonprofit 104

Bloomerang

AUGUST 21, 2023

This post describes actions you can take to implement the findings of Bloomerang’s 2023 Fundraising Planning and Climate Report. 1,071 fundraising professionals were surveyed at small and medium-sized nonprofits supporting a variety of causes. Not all fundraising programs look alike.

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Action Report Practice Fundraising 75

sgEngage

FEBRUARY 18, 2023

If you feel a little unsteady about your nonprofit’s fundraising right now, you are not alone. Fundraisers have been through real challenges before.” Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. But take heart.

email 67

email Communication Effective Fundraising 67

Socialbrite

OCTOBER 6, 2022

Online fundraising has changed markedly in recent years. R ecent years have ushered in a new era of fundraising — and nonprofit fundraising in particular has changed significantly. 3 strategies to foster successful fundraising campaigns. To succeed in this new era of fundraising, here are three strategies to execute: 1.

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Fundraising Statistics Paypal Retention 69

Bloomerang

FEBRUARY 5, 2024

Personal acknowledgments, impact reporting, and a strong monthly giving program are some of the cornerstones to a high donor retention rate. But there’s one unsung strategy that can elevate your donor retention rates, while expanding mid-level and major giving: multi-year gift agreements. Q3 itself saw a YOY drop of 7.6%.

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Retention Gift Donor Pledge 95

Nonprofit Tech for Good

NOVEMBER 9, 2020

By Kim Peterson , Content Marketing Specialist for Give by Cell , a technology company that provides mobile fundraising tools and text messaging services to nonprofits. With average email open rates at 20% for nonprofits , many organizations struggle to grab the attention of supporters, volunteers, and donors. Donor Follow Up.

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Communication Donation Tech Tools 300

TechImpact

MARCH 25, 2014

Having a tough time tracking the analytic behind your last fundraising campaign? Have a good tip for tracking your fundraisers success in Google Analytics? Understanding which traffic sources are generating the most donations already is key to determining where you should be focusing your efforts to bolster, and improve donation rates.

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Stats Analytics Track Google 252

M+R

OCTOBER 17, 2023

Test 1: UCS and the Campaign-Specific Header The Union of Concerned Scientists asked: Does including a visually compelling, campaign-specific header image with a donate button increase the click rate and revenue per recipient? Standard Header ( Control ) Graphic Header (Test ) The control version saw a higher click rate ( + 10.2%

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Test Websites New York City Images 52

EveryAction

DECEMBER 2, 2022

Established in 2012 at the 92nd Street Y as a day to encourage everyone to “give, collaborate, and celebrate generosity,” the nonprofit world knows GivingTuesday , the Tuesday after Thanksgiving, is a major fundraising day and serves for many as the unofficial start to the year-end fundraising season.

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Celebrate United States Paypal Reflection 194

Bloomerang

APRIL 17, 2024

Analyzing your data may require pulling information from multiple sources and seeing what can be learned using descriptive and inferential statistics. Fundraising effectiveness is a critical metric for many nonprofits, especially in times of uncertainty when inflation and federally funded grants could affect yearly budgets.

Data 101

Data Metrics Measure Goal 101

Whole Whale

SEPTEMBER 8, 2023

What if we could have a conversation about fundraising strategy with David Ogilvy, founder of Ogilvy a leading marketing/PR firm and deemed the ‘Father of Advertising’? Use statistics to vividly demonstrate the scale of the problem being addressed. Focus on selling – Judge ads by sales results, not awards.

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Lesson Fundraising Digital Test 59

Neon CRM

SEPTEMBER 12, 2023

The most effective nonprofit fundraising typically involves a combination of engagement and revenue-generation strategies. Lucky for you, employee matching gifts and nonprofit fundraising events are two of the most significant tactics for charitable organizations today. So what does that mean for your nonprofit’s fundraising efforts?

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Gift Fundraising Guidelines Companies 52

sgEngage

NOVEMBER 20, 2023

But, what if you’re the kind of fundraiser who is expected to complete your annual giving program “off the side of your desk,” with no fancy agency to guide you on the latest trends, no idea what your donors really respond to, no current data segmentation strategy to contend with?

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Data Giving Work Test 92

Bloomerang

JULY 7, 2022

Sending a personalized, well-written appeal via direct mail can be one of the most impactful ways for schools to fundraise. Although some people think that all communication should happen online in this digital age, sending appeals through direct mail continues to be a critical fundraising strategy. Refer to the data.

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Mail Retention Practice Donor 109

M+R

OCTOBER 10, 2023

The control was statistically significant +78% click rate and quiz form submission rate, and also had a statistically significant number of new contacts over the test. When she’s not planning fundraising campaigns, you can find her drinking iced coffee at the beach. Don’t worry — we’ve got you covered!

Test 52

Test New York City Statistics New York 52

NetWits

JANUARY 3, 2011

Direct mail may use different friendly URLs to test response rates. Email may test different “Donate” calls to action to improve click-through rates. Most importantly, it will also track click-through and conversion rates, how many visitors left your site and when the test reached statistical significance.

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Rate Content Conversation Test 134

Get Fully Funded

OCTOBER 3, 2022

It’s time to plan for the most productive time of the year – Year End Fundraising Season! Those of us in the world of nonprofit fundraising are starting to think about how to best leverage the next four months. Get Ready Now For Year End Fundraising So, what does it take to make this your best year end fundraising season ever?

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Fundraising Goal Money email 80

Neon CRM

DECEMBER 6, 2023

You may be balancing your final push to reach your fundraising goal with event planning, donor meetings, board meetings, and planning for the new year—and that list doesn’t include all the things you do outside of work, either. 114 ÷ 367) x 100 = 31, so they had a 31% donor retention rate. Let’s take a look.

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Donor Retention Template Widget 98

Get Fully Funded

AUGUST 24, 2021

Email is a powerful marketing tool, but to get results you need to learn how to write fundraising emails that connect emotionally and inspire people to give. Nothing about your fundraising email should be left to chance. So, let’s look at the key pieces in detail so you know how to write fundraising emails that get results.

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Results email Fundraising Story 122

Bloomerang

APRIL 6, 2021

Now more than ever, effective fundraising is what your nonprofit depends on to survive. All this fundraising definitely involves sending appeals to your donor base. At GivingMail, we’re experts on using direct mail appeals to help organizations big and small improve their fundraising numbers and achieve their goals. Direct Mail.

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Mail Channel Strategy Fundraising 62

Double the Donation

DECEMBER 6, 2021

As you likely know, the end-of-year fundraising season is a critical time for nonprofits of all shapes and sizes. This holiday fundraising season, set your organization up to make the most of these giving programs by increasing donor awareness—and we’re here to help ! End-of-Year Fundraising By The Numbers.

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Gift Fundraising Stream Rate 52

Top Nonprofits

MARCH 12, 2021

The new year is off and running, and many nonprofits are starting to plan for this year’s fundraisers. It’s the perfect time to reevaluate your fundraising strategies, leaving the less effective approaches in the past, and considering the addition of (or emphasis on) some new ones. Let’s get started! Emphasizing Mobile Giving.

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Trend Campaign Fundraising Mobile 98

M+R

OCTOBER 24, 2023

Test 1: Feeding America and the Ask String Feeding America asked: Does decreasing the monthly gift ask string impact the monthly gift conversion rate? They saw a statistically significant 15% increase when shifting to an ask string with rounded ask amounts, along with a marginally significant, 20% increase in revenue per visitor.

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Test Donation New York City America 59

.orgSource

FEBRUARY 27, 2023

These 2021 statistics from ClearCompany demonstrate the value of offering meaningful opportunities for learning. Retention rates are 34% higher among organizations that offer employee development opportunities. Millennials and GenX, in particular, are deliberately seeking to work in organizations that support their professional growth.

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Team Time Skills Professional 221

Achieve

AUGUST 6, 2021

your fundraising participants highly engaged in the fundraising process. Try these peer-to-peer fundraising tips and you’ll be well on your way to meeting your fundraising goal. Try these peer-to-peer fundraising tips and you’ll be well on your way to meeting your fundraising goal.

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Badge Fundraising Social Media Raise 100

NonProfit Hub

NOVEMBER 7, 2018

Last year over 1,300 organizations responded to the Nonprofit Research Collaborative’s year-end Nonprofit Fundraising Survey (NFS). This annual report collects data on everything from overall sector growth, to fundraising goals, to regional data, to projections for the future. Meeting fundraising goals. How has 2018 stacked up?

Survey 47

Survey NSF Fundraising Statistics 47

NetWits

DECEMBER 28, 2010

After I watched that I immediately thought about what fundraising looks like today and how the internet and digital communication has affected the non-profit sector over the years. Here’s a quick peek into some key statistics. Troublesome] Fundraising Stats. Fundraising Email Response Rate is 0.13%.

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Profit Business Stats Statistics 264

Qgiv

JUNE 29, 2023

With giving declining in 2022 for the fourth time in forty years, many are worried about the state of fundraising in 2023 and beyond. With high levels of inflation , high interest rates, and a volatile stock market, many families backed off of charitable giving to ensure they could afford the essentials.

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Giving Report Grant Gift 97