Nonprofit Tech for Good

SEPTEMBER 18, 2016

Facebook’s organic reach is equivilent to sending 100 donors a fundraising email and having 98 of them classified spam and consequently blocked. The Next Big Thing in social media has no tangible ROI. The last Next Big Thing still has no tangible ROI. But ROI is minimal in the traditional sense.

Social Media 100

Social Media Media Social ROI 100

Everyaction

MAY 24, 2018

With data from 154 nonprofit participants, we are once again treated to invaluable insights on numerous facets of digital engagement, covering websites, email messaging, online engagement, social media posts, and digital ads. Total online revenue grew by 23% in 2017, after 15% growth in the year before.

Benchmark 62

Benchmark Digital Trend Report 62

NonProfit Hub

FEBRUARY 12, 2014

Fundraising events are a mainstay in your world, but let’s be honest—they can take a lot of time, money and effort to pull off. If you calculated your ROI on your latest fundraising event, how would you fare? Use All Available Online Channels to Promote and Manage Your Events. On second thought, don’t answer that.

Fundraising 64

Fundraising Hosting ROI Captivate 64

EveryAction

MAY 4, 2016

goals for your campaign to ensure you're measuring ROI for next time. Whether your goals are centered on fundraising, advocacy, or awareness, a kick-off event can help you build financial, political, or social momentum that will fuel your campaign's next phase. Offline elements. Dessert - Microsite. Email series.

Campaign 106

Campaign Digital Nonprofit Social Media 106

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Tens of millions of people are doing business online. Consider this.

Social Media 47

Social Media Online Advocacy Media 47

Amy Sample Ward

MARCH 2, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). “Is it even possible to measure online influence, divorced from offline influence?&# Is your organization considered a content curator?

Web 123

Web Plugin Influence Award 123

Connection Cafe

JUNE 25, 2010

How much is your online fundraising augmenting offline efforts? While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Leverage existing online tools to easily track metrics in a scalable manner.

ROI 51

ROI Social Media Measure Metrics 51

Everyaction

APRIL 30, 2018

A database built for managing major gifts can streamline and organize this process, allowing alumni fundraisers to save time and effectively target and maximize the asks made of alumni. Clear and simple online donation forms. The key to running a cost-effective direct mail program is effective testing.

University 40

University Practice Tech Mail 40

Everyaction

APRIL 30, 2018

A database built for managing major gifts can streamline and organize this process, allowing alumni fundraisers to save time and effectively target and maximize the asks made of alumni. Clear and simple online donation forms. The key to running a cost-effective direct mail program is effective testing.

University 40

University Practice Tech Mail 40

Care2

DECEMBER 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Join us to learn how your organization can increase donations on and offline this year.

Social Media 28

Social Media Online Advocacy Case Study 28

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And we should. We value the expertise of our colleagues and welcome any feedback or comments.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" And we should. We value the expertise of our colleagues and welcome any feedback or comments.

Advocacy 44

Advocacy Social Media email Online 44

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

Use an excel spreadsheet to look at events, fundraisers, programs, web site content, performances, and other activities to socialize. 6: Use social media to close the loop between online and offline action. 2: Use listening techniques to develop a deep understanding of the audience. Example: Red Cross.

Social Media 115

Social Media Media Social San Jose 115

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. Fundraising and Donor Analytics. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals.

Analytics 52

Analytics Org Adwords Metrics 52

Everyaction

APRIL 23, 2018

Leverage the power of social networks with peer-to-peer fundraising campaigns. Baby boomers and millennials take a fundamentally different approach to charitable giving than their silent generation counterparts, meaning that nonprofit fundraisers also need to update their methods in order to stay at the top of the game.

Effective 40

Effective Test Social Media Offline 40

Care2

MAY 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media email Online 28

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" What is Earned Media? Leave comments on blogs. Have some more handy tips? Add your comments below.

Track 41

Track Social Media Media Advocacy 41

Connection Cafe

JUNE 23, 2014

The new gadgets and channels that are available today don’t just change how we do marketing, or where a product or service might be offered (online vs. offline vs. mobile device). Multichannel is the new normal, and donors want to hear from their favorite charities online. What is the ROI?

Technology 44

Technology Leadership Offline Demographics 44

Care2

MAY 9, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media Online email 28

Care2

FEBRUARY 20, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" we had reached our fundraising goal of $300. We received 44 online donations in all.

Case Study 35

Case Study Local Studies Social Media 35

Care2

MARCH 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" The key to growing your online communities is through growing your social capital.

Social Media 44

Social Media Interaction Advocacy Online 44

DipJar

SEPTEMBER 12, 2022

However, learning to properly market online and offline is an important opportunity for organizations. Facebook: With live streaming and story capabilities, Facebook is ideal for spreading the word about your upcoming fundraisers and events. Marketing your mission can be a challenge, especially when you have a lot on your plate.

Marketing 52

Marketing Social Media Nonprofit Integration 52

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Websites, Email & Constituent Management from Laura Quinn: Your website is you, online.

Social Media 34

Social Media Tools Online Advocacy 34

Care2

SEPTEMBER 20, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" » Thursday Sep 20 2007 Did You Miss The Online Holiday Fundraising Season?

Social Media 28

Social Media Online Fundraising Advocacy 28

Care2

SEPTEMBER 25, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" » Thursday Sep 20 2007 Did You Miss The Online Holiday Fundraising Season?

Social Media 28

Social Media Online Advocacy Fundraising 28

Care2

SEPTEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Online communities are becoming increasingly more important to their users.

Second Life 28

Second Life Life Social Media Advocacy 28

Care2

APRIL 5, 2011

Not sure how much your online supporters are worth? Join Jeff Regen of M+R Strategic Services, Adam Scruggs of the Human Rights Campaign and Justin Perkins of Care2, and hear them discuss how rapid, multichannel conversion strategies can turn your new online supporters into multichannel donors. If so, this webinar is for you.

South Africa 59

South Africa Colorado Congo Case Study 59

Care2

MARCH 3, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All nonprofits should keep an official, offline copy of anything published elsewhere.

Social Media 31

Social Media Local Advocacy Media 31

Care2

MAY 29, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit?

Mail 34

Mail Social Media Advocacy Online 34

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Clearly this indicates the importance of contacting new online subscribers as soon as possible.

Social Media 28

Social Media Advocacy Activities Active 28

CauseVox

JUNE 1, 2021

Online fundraising sites are powerful tools to help you fundraise. Take your fundraising game to the next level with a dedicated fundraising website. Fundraising websites are powerful tools to help you raise more money; it’s the rallying point for all of your planning and messaging. 1) Visual Storytelling.

Websites 52

Websites Fundraising Site Create 52

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Online Fundraising Predictions From Around the World. Social Media ROI: Compare With Paper. Success Metrics for Your Social Fundraising Plan. Blogging Behind the Nonprofit Firewall: ROI Approach.

ROI 50

ROI Widget Metrics Cambodia 50

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Clearly this indicates the importance of contacting new online subscribers as soon as possible.

Social Media 28

Social Media Advocacy Activities Active 28

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

In 2008, I designed the Nonprofit and Social Media ROI Poetry Slam and last year was a panel on crowdsourcing that modeled crowdsourcing in the design and delivery. Online contests that award dollars to nonprofit causes are here to stay. Online numbers don’t always equate offline results. Trust me.

Comment 97

Comment Artist Social Media Hype 97

Connection Cafe

SEPTEMBER 21, 2012

This makes the cost of fundraising too high. Our session is in the "Interactive" track, so we'll also focus heavily on online sustainers and we'll take a look at some configurations in Luminate Online that you should make to maximize the ROI. In Europe, it's all about monthly bank drafts for supporting charities.

Giving 34

Giving Europe Blackbaud Analytics 34

Care2

JULY 11, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" All of us born before personal computers have already made the biggest leap, when we went online.

Social Media 28

Social Media Authoring Media Advocacy 28

Care2

FEBRUARY 13, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Get ready to throw out the book on promoting Facebook Causes. February 19, 2008 | Rob Pierson Hi.

Causes 38

Causes Facebook Challenge Social Media 38