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Guest Post by Allyson Kapin: Top 8 Social Media Tracking Tools

Beth's Blog: How Nonprofits Can Use Social Media

WOMM (word of mouth marketing) and earned media should be key components of any communications plan to market your nonprofit’s website. RSS Feeds: Add an RSS feed to your blog and news sections so people visiting your site can subscribe to your feed and stay updated on your nonprofits latest news.

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Great reads from around the web on April 8th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Rapid advances in digital media and technology are changing how we connect to information and each other. Repair Interview: Joe Solomon of 350.org

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. I track two hard data points: RSS subscriber growth over time as well as the feed delivery stats (email versus reader). Visitors are people who visit your blog. But all is not well.

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10 Tools and Strategies to Market Your Nonprofit on a Shoe-String Budget

Care2

WOMM (word of mouth marketing) and earned media should be key components of any communications plan to market your nonprofit’s website. RSS Feeds: Add an RSS feed to your blog and news sections so people visiting your site can subscribe to your feed and stay updated on your nonprofits latest news.

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Nonprofits Using Ning: An Interview with Community Media Workshop and Best Practices

Beth's Blog: How Nonprofits Can Use Social Media

Ning, which lets you set up your own custom social network, has attracted attention for its ability to create communities that are more functional than those created through competing services from Google and Yahoo listservs. Tell me a little about your organization's social media strategy for its ning site? Community Media Workshop???s

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When not to use email.

Beth's Blog: How Nonprofits Can Use Social Media

Last month, in a blog post that I wrote called " RSS As Information Coping Tool " - experimented with switching some my listserv subscriptions to RSS reader. Makes sense to really think about whether an information source/listserv is giving you value or not. But, not all listserv RSS feeds are a like!

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RSS As Information Coping Tool

Beth's Blog: How Nonprofits Can Use Social Media

I've been doing Internet skills training workshops since 1995 and way back when I used to do one called "Digital Literacy" which was all about how to use email, listservs, and Internet search functions. I started off with 5 blog feeds and as I discovered other blogs or resources, I added them gradually.

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