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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Sponsored by C ollidescope – an online platform that connects influencers, nonprofits, and socially responsible companies to create positive change and amplify impact. Step 2: Utilize Influencer Marketing Influencer marketing wields substantial power, especially when harnessed by nonprofits with a clear mission.

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Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

By identifying potential partners, ensuring compliance, and measuring impact, nonprofits can maximize the effectiveness of their digital advertising efforts. List of Transparent Ad Platforms that let you analyze competitors: Meta (Facebook/Instagram) Ad Library: [link] Allows filtering ads by country, region, disclaimer type, and spend.

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Is Measuring Your Facebook Edgerank Useful?

Beth's Blog: How Nonprofits Can Use Social Media

Over on my Facebook Page and during recent Leveraging Social Media Peer Group discussions , there have been questions about Edgerank and colleague Devon Smith has been experimenting. Edgerank Is To Facebook As Pagerank is to Google. That is, how often a fan views and interacts with your Facebook page and individual posts.

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Recruiting nonprofit volunteers for legislative campaign success

EveryAction

Do we have the volunteer power we need in those districts to influence our targets? The hard work laid out above can seem especially time-consuming (and expensive when measured in dedicated staff hours) compared to just allocating some budget for Care2 or Facebook. Who will be the key targets in those states?

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Nonprofits Value a Facebook Like at $214.81

NetWits

As social media, marketing and communications, and fundraising types continue to download and read the report we’re seeing more interest in the value nonprofits are placing on a Facebook Like (i.e. Facebook Fan or Supporter). At the end of the day, calculating the real value of a Facebook Like or Twitter Follower is tough.

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How to Use UTMs to Leverage Donor Acquisition for Your Nonprofit

Nonprofit Tech for Good

With many ongoing marketing initiatives, whenever you see a boost in performance, it is fair to be wondering: was it that Facebook post that did really well, or are they all coming from the petition you’re running? . Attribution is what allows you to measure the success of your acquisition strategies (and get great insights for optimisation).

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Measuring World Hunger Day

Beth's Blog: How Nonprofits Can Use Social Media

. ”Don’t measure the world, if you don’t have the time and resources to do so.” ” It is a key theme in our book, “ Measuring the Networked Nonprofit.” Measuring World Hunger Day – a guest post by Geoff Livingston. Twice as likely to take part in events like charity walk.

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