Nonprofit Tech for Good

OCTOBER 14, 2009

There are thousands of Apps in the Facebook App Directory that Nonprofit Admins could experiment with on your organization’s Facebook Page, but below I have highlighted my five favorite Apps to get you started: 1. The Static FMBL App is the most important App on Facebook for Nonprofit Admins to master. Causes App.

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Nonprofit Tech for Good

OCTOBER 10, 2017

Facebook: Share posts to your Facebook Page and use Facebook Live for streaming the events and interviews. Twitter: Tweet in real-time and stream using Periscope. Facebook: Due to the limitations of the algorithm, the best practice is to share three posts daily and use Facebook Live at least twice when live reporting.

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Nonprofit Tech for Good

SEPTEMBER 23, 2013

2) Schedule Facebook Updates and tweets for other time zones. If your NGO is hoping to increase awareness of your cause and fundraising results on a global scale, then you must schedule Facebook Updates and tweets in advance. To schedule Facebook Updates in advance, use Facebook’s scheduling function.

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NonProfit Hub

FEBRUARY 6, 2024

Set Up a “Donate” Button on Facebook When one of Facebook’s billions of users searches for your nonprofit, you want to provide the easiest possible path for them to contribute to your cause. The easiest path is the Facebook “Donate” button. Promote the deadline and your progress with frequent posts on Facebook and Twitter.

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Have Fun - Do Good

NOVEMBER 5, 2012

If you were on Facebook after the first Presidential debate, you saw a flood of Big Bird images overlaid with captions. If you want to express yourself online for a cause, or for fun, it's worth playing around with image macros. I made the silly VoteCat image above with quickmeme. Full disclosure: Upwell is a client.

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The Modern Nonprofit

JANUARY 25, 2022

However, just because your nonprofit has an active Facebook doesn’t mean you can automatically utilize Twitter or LinkedIn effectively. Build Your Following on: Facebook. Facebook is the most popular platform, boasting nearly 1.8 You’re also able to collect donations through Facebook. billion active users.

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Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. For example, shortly after Elon Musk’s acquisition of Twitter, the company’s entire accessibility staff was laid off.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 22, 2011

Last week, Facebook rolled out the Facebook Timeline to all users. While the timeline has the potential to embarrass some users who might have inappropriate photos buried along their timeline, the cover image is a great opportunity for nonprofits to engage their champions to help spread the word about the organization.

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Care2

OCTOBER 12, 2013

Past studies have said that sharing photos on Facebook sparks engagement. According to a new study by Dan Zarrella of Hubspot, sharing photos on Twitter generates significant retweets too. As some of you know Facebook and Twitter have been duking it our for years over becoming king of the social networks.

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TechImpact

NOVEMBER 11, 2013

Image courtesy of bfarch.tistory.com. Petition + Twitter = Twitition. If you integrate your nonprofit’s Twitter account to your constituent relationship management system (CRM), you could create and track the campaign while building a list of potential supporters. Start a Facebook Community Page.

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Nonprofit Tech for Good

SEPTEMBER 28, 2017

Thereafter and through November 27, add a #GivingTuesday footer or header image (600 x 200) to your email newsletter that links to your #GivingTuesday website. Create social and media graphics in at least two sizes:800 x 800: Best for Facebook, Pinterest, Instagram. 800 x 400: Best for Facebook, Twitter, LinkedIn.

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Nonprofit Tech for Good

MAY 4, 2014

In advance of the event, your new media manager should prepare a minimum of 10 tweets and two or three posts for Facebook, Google+, Tumblr, and so on (depending on how many days your event is scheduled for) to maximize marketing and fundraising results. On Facebook, Google+, LinkedIn, Pinterest, and Tumblr post only two or three times daily.

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The Modern Nonprofit

JANUARY 11, 2022

While both Facebook and Twitter have fairly robust built-in scheduling tools, in this post we’re listing the top platforms that let you plan and schedule social media content for all your social media profiles from one place: 1.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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TechImpact

AUGUST 30, 2013

Image courtesy of StavtrupPortalen. Nonprofits saw a 264% growth in Twitter followers in 2012. 36% of people surveyed “unliked” a nonprofit on Facebook because it only posted about donating. 67% of people surveyed “like” a nonprofit on Facebook because they want to show their friends that they support a cause.

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Nonprofit Tech for Good

APRIL 14, 2014

Owned by Facebook, Instagram is the largest mobile social network in the United States. Until then, in terms of fundraising, nonprofits are limited to sharing images embedded with keywords and short codes. When using images from others, be sure to tag them if they have a presence on Instagram using the “Add People” function.

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Nonprofit Tech for Good

JUNE 23, 2020

Be sure that your pitch is visual whether that’s a graphic or image in the body of the email, or a header or footer banner. Social Media: To effectively promote your monthly giving program on social media, you’ll need to create a series of promo graphics that are properly sized for Facebook, Twitter, LinkedIn, etc.

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2011

This post summarizes some findings from a recent research report about increasing engagement on Facebook and a couple of conversations about applying the research over on my blog Facebook page. Don’t Automate All Your Facebook Posts. Facebook gives less weight to posts made via third party apps. Ask Questions.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

1) Facebook. Create a Facebook Page. Find your Facebook voice. Find and monitor your Facebook Community Page, if applicable. Claim your Facebook Places Page, if applicable. 2) Twitter. Create a Twitter Profile. Find your Twitter voice. Create Twitter lists. Download Facebook app.

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Nonprofit Tech for Good

JANUARY 13, 2020

This can be a simple show of gratitude and personalized to include your donor’s name, a brief blurb about what their donation will help your organization to accomplish, and/or a compelling thank you image. Include links to your active social media channels like Facebook, Twitter, Instagram, and YouTube. 3) Send to Social Media.

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Nonprofit Tech for Good

JULY 5, 2020

Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. We studied 778 nonprofit organizations’ video posts on Facebook, Twitter and Instagram from January 1, 2019 – December 31, 2019 to establish benchmarks, identify trends, and uncover insights. Emotions + Surprise.

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Nonprofit Tech for Good

DECEMBER 20, 2018

Facebook has, for a couple years now, committed to making their platforms “video first.” From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Facebook recommends that you “design for sound-off, delight for sound-on.”

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Nonprofit Tech for Good

OCTOBER 10, 2019

1) Choose the right fundraiser images and videos. The fundraiser’s main image is one of the first things others will see when the fundraiser is shared on social media platforms, so it’s important it conveys the right message and grabs the attention of potential donors. Make sure that your main image is not the nonprofit’s logo.

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Amy Sample Ward

MARCH 4, 2012

The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. When it comes to creating great content, there are four important elements, especially with social media, as you can see in the image at the top of this post. Creating Great Content.

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TechImpact

NOVEMBER 12, 2014

Smile Train consistently shows the dramatic impact of its work via Twitter. Twitter’s 140 character limit doesn’t leave much room to tell a full story, so Smile Train posts links in some of their tweets. No Kid Hungry takes photos of their volunteers in action and posts them on Facebook. Image courtesy of No Kid Hungry.

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Candid

JANUARY 24, 2024

2023 analytics and year-over-year (YOY) change PLATFORM FOLLOWERS (December 2023) YOY % CHANGE 2023 AVERAGE MONTHLY ENGAGEMENT* YOY % CHANGE TOTAL VIDEO VIEWS YOY % CHANGE LinkedIn 42,509 +29% 441 +30% N/A N/A Instagram 7,615 +48% 946 +51% 95,979 +289% Facebook 67,701 +0.6% Facebook is an interesting one for us.

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Nonprofit Tech for Good

AUGUST 24, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A directory of quotes by famous people, this websites list thousands of inspirational quotes useful for Tweeting and Facebook Status Updates. This site provides an incredibly useful breakdown of Facebook users by age, gender, and location.

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TechImpact

MARCH 20, 2014

Image courtesy of CopyEditing.com. 5 Days a week, post to Twitter. Twitter is the most dtnamic, fastest changing of all social media feeds. Because of its high turnover rate, staying active on Twitter 5 days per week is imperative to increasing engagement. 4 days per week, post on Google+ and Facebook.

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Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Unfortunately, many nonprofits upload horizontal logos to serve as their avatars, resulting in the obvious cropping of the images. Absolutely not! Craziness!

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TechImpact

MAY 20, 2014

Image courtesy of The telegraph. They’re precious validation that your nonprofit’s presence on Twitter is not only being well received, but it is reverberating through the annals of the highly trafficked social network. Nonprofits have been utilizing Twitter since its inception. Retweets can be hard to come by.

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Have Fun - Do Good

JANUARY 19, 2011

I love how simple it is to use I love how good it makes my photos look I love how easy it is to share images across networks (e.g. Twitter, Facebook, Flickr) I love "reading" my feed of stories told through images each day The Instagram community has grown quickly. I did and I *love* it.

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TechImpact

JANUARY 28, 2014

Image courtesy of Core 3 Solutions. The nonprofit social media platform was pretty much dominated by Facebook and Twitter until Instagram came along. Twitter pics gets an upgrade. Perhaps because of the roaring arrival of Instagram to the main scene, Twitter responded with an image upgrade of its own.

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Nonprofit Tech for Good

NOVEMBER 1, 2020

Currently, there are a few popular options that you might want to consider using: Facebook. Creating tweetable images, which members can tweet with the click of a button, can be a great way to get more people to share your content. on Twitter and $5.26 There might also be smaller sites. Source: Go-Gulf. on LinkedIn. Conclusion.

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Nonprofit Tech for Good

APRIL 24, 2013

1) Include your nonprofit’s Twitter username. Print, broadcast and digital media outlets have embraced Twitter, but I’ve yet to see a nonprofit press release that includes a Twitter username in the contact section of a press release. 6) Post your press release on Facebook, Pinterest, Google+, etc.

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Nonprofit Tech for Good

APRIL 18, 2011

A handy little tool when designing a YouTube channel, Twitter profile, MySpace page, blog, etc. A directory of quotes by famous people, this websites list thousands of inspirational quotes useful for Tweeting and Facebook Status Updates. This site provides an incredibly useful breakdown of Facebook users by age, gender, and location.

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Nonprofit Tech for Good

JULY 14, 2014

To effectively work with image and video content, your new media manager must be adept at using photo and video editing software. Cropping images, adding borders or text, and creating visually compelling slideshows are skills acquired only through practice. Photo and Video Editing Ability.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Image from Humane Society. What is Your Nonprofit’s Holiday Content Strategy for Facebook? What is Your Nonprofit’s Holiday Content Strategy for Facebook? Recently, I noticed a trend on what major retailers were doing on their Facebook pages for the holiday season. by Carie Lewis. Identifying a Trend.

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