M+R

MAY 10, 2021

But inclusion on social media isn’t just about what you post—it’s about how you post as well. . Let’s talk about a few steps that you can take NOW to make your social media content more accessible for everyone. . These are all excellent and necessary steps. Captions . Color Choices. Link Sharing.

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Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Facebook recommends that you “design for sound-off, delight for sound-on.”

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sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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Nonprofit Tech for Good

SEPTEMBER 23, 2013

As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries , below are five social media best practices specifically tailored for small NGOs in developing countries. 2) Schedule Facebook Updates and tweets for other time zones. 1) Tell your NGOs’ story in photo essay format.

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TechImpact

AUGUST 30, 2013

Image courtesy of StavtrupPortalen. Social media: 56% of people donated to an organization because they read a story via social media. 59% of people donate after becoming a follower of a nonprofit’s social network. 59% of people donate after becoming a follower of a nonprofit’s social network.

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Candid

JANUARY 24, 2024

And it’s no different for social media managers. As Candid’s manager of digital communications, I’ve been digging through our social media analytics, researching broader trends, and determining our strategy and tactics for 2024. Here is a peek behind the scenes into how Candid assesses our social media annually.

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TechImpact

JANUARY 28, 2014

Image courtesy of Core 3 Solutions. Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Here are 5 changes that social media experienced in 2013 that your nonprofit may have missed according to Resource Media.

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TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. Image courtesy of No Kid Hungry.

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sgEngage

DECEMBER 9, 2021

College friends, grandparents, colleagues, even the kids you used to babysit can all be found using social media in our current day and age. Facebook aka Meta, Instagram, Twitter, Snapchat and TikTok have become integrated into how people communicate with one another and access culture. METTWINNING.

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TechImpact

NOVEMBER 11, 2013

Image courtesy of bfarch.tistory.com. Petition + Twitter = Twitition. If you integrate your nonprofit’s Twitter account to your constituent relationship management system (CRM), you could create and track the campaign while building a list of potential supporters. Start a Facebook Community Page.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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TechImpact

MARCH 20, 2014

Image courtesy of CopyEditing.com. To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. 5 Days a week, post to Twitter.

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TechImpact

APRIL 28, 2014

Image courtesy of Jeff Hurt Blog. Your nonprofit’s next event, big or small, will likely be announced and hyped up using social media. Step 2: Create a Facebook event. Step 3: Decide who you want to be attractive via social media, and focus your campaign around targeting them. During the even.

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TechImpact

JUNE 5, 2014

Image courtesy of maclife. Few things have so dramatically altered our lives the way social media has. Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding.

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TechImpact

JUNE 18, 2014

Image courtesy of River Rock Films. You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. There are so many social media platforms available to us now, it is not necessary to have active accounts on all of them. What’s not to love?

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Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. The range of nonprofits using social media and their subsequent levels of commitment vary widely — as do their expertise, implementation and, of course, return on investment.

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Media Cause

JULY 19, 2022

In this blog, we will explore why accessibility is important as well as social media accessibility best practices. Whether you’re just starting or continuing your journey of creating accessible social media content, the road ahead doesn’t have to be daunting. Use alternative text (or alt text) in your images.

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TechImpact

JULY 28, 2014

Image courtesy of Home Business Rotator. We all know that using social media to engage with constituents is a good idea. Aside from showing your dedication, can social media really help with fundraising, though? And social media is one of the most effective digital means for generating leads.

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NetWits

MAY 12, 2011

Do you know how many of your supporters use popular social networks like Facebook, Twitter, and YouTube? of the entire American population use Facebook. Twitter has over 16 million users. So, how does the use of social networks have such a significant impact on fundraising? Twitter as a Multiplier.

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Nonprofit Tech for Good

FEBRUARY 14, 2019

Digital fundraising professionals face a significant new challenge when it comes to fundraising on Facebook. How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm?

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TechImpact

MAY 8, 2014

Image courtesy of University of Minnesota. Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Here are 3 of the largest problems we see nonprofits struggling with their social media marketing campaigns, and how to fix them.

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TechImpact

JUNE 10, 2014

Image courtesy of nsemo. Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. Facebook refers 29.4% Twitter sent 700% more visitors to Canadian donation pages on Dec. updates on Facebook and 5.3 of traffic to donation pages?on

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Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Nonprofit Tech for Good

JULY 9, 2012

Adding social media to that already packed job description just would not have been possible. All that said, I know there are many nonprofit staff out there in the exact same position and it’s becoming increasingly clear that adding social media to a long list of job responsibilities is just not humanly possible.

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Nonprofits Source

JUNE 5, 2023

Thanks to the widespread popularity of social media, it has become easier for nonprofits to get in front of individuals who are willing and eager to help. Across the world, 18% of donors have given through Facebook fundraising tools, with 88% of them indicating that they are likely to give through the platform in the future.

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Facebook Build Community Strategy 59

Amy Sample Ward

MARCH 5, 2013

I’m honored to be included in a new ebook about marketing, fundraising, and social media. That’s why social media can be a valuable component of your online fundraising strategies. After all, it’s called “social” media for a reason! Well, sure – it does happen.

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Nonprofit Tech for Good

OCTOBER 10, 2017

Tailored for social media managers, this webinar below was presented on October 9 highlighted which skills are necessary for live reporting, which online tools work the best, and outlined a 6-week plan that includes pre-event planning and post-event follow-up. Twitter: Tweet in real-time and stream using Periscope.

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

Social Media Marketing: What, when and where should I post? Social media has changed the way businesses market forever, but it can be harder than it looks. Social Media Marketing: A Wealth of Opportunity for your Business. by Angharad Miller. – Hubspot Research. With a global audience of 2.32

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Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

Social Media Marketing: What, when and where should I post? Social media has changed the way businesses market forever, but it can be harder than it looks. Social Media Marketing: A Wealth of Opportunity for your Business. by Angharad Miller. – Hubspot Research. With a global audience of 2.32

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Social Media Marketing Media Social 52

Qgiv

JULY 21, 2022

Known as the largest professional social networking platform, LinkedIn is the go-to resource for millions of job-seekers, professionals, and businesses to network and connect. For nonprofits, LinkedIn can be a valuable tool to add to your social media toolbox. What is the best way to use LinkedIn for a nonprofit?

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NonProfit Hub

FEBRUARY 6, 2024

Sponsored by Give Lively Increasingly, donors are turning to social media to find causes to support. According to a recent survey , almost half of millennials say they’re inspired to give to charity by social media. The easiest path is the Facebook “Donate” button. Enter your Smart Donations URL.

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EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. First things first, Amy shared an important piece of advice: before you ask about how a social post performed, be sure qualify what you're asking for.

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Nonprofit Tech for Good

MAY 10, 2010

years, I have been providing lots of little tips on how nonprofits can increase their ROI through my Twitter , Facebook , YouTube , and MySpace Best Practices, but now that the vast majority of nonprofits utilize social media and have been for awhile, I think most of us are ready some more advanced strategies.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2018

The past year, Twitter has been widely criticized for its role in spreading misinformation , being a Petri dish for hate speech , and how it approaches world leaders use of the platform. You will also see some of the most viscous attacks from trolls on Twitter and they are only rarely quieted with compassion.

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Byte Technology

JUNE 10, 2015

For smaller non-profits with limited operating capital and a small staff, social media can present both tremendous opportunities and tremendous challenges. How much of your staff’s valuable time to you devote to managing all your accounts, from Facebook to Twitter to LinkedIn and all the rest? Post Planner. Agorapulse.

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TechImpact

APRIL 17, 2014

Image courtesy of Etiquette Consulting Inc. Facebook reach is loosely defined as the number of people who saw a piece of your content. Reach can be generated by purchasing Facebook advertisement, achieving organic reach, and having users like, comment, or share your post. Facebook was created to induce interactions.

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