Nonprofit Tech for Good

JANUARY 22, 2013

Many nonprofits need social media training - they just don’t know it. There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment).

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Nonprofit Tech for Good

NOVEMBER 29, 2014

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. Social Media: An Ongoing Series of Reports :: Download. 2013 Social Charity Index :: Download. Published by the Millennial Impact Project. Wirth Consulting.

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Nonprofit Tech for Good

APRIL 18, 2017

That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. 32% of NGOs worldwide have a written social media strategy and 34% have paid for advertising on social media. Email and social media are the first apps opened.

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Social Media Stats Mobile Technology 258

NetWits

JULY 10, 2012

Facebook has it’s roots in education. Once Facebook conquered colleges the now web-giant with more than 900 million active monthly users moved on to support high schools. Naturally, Facebook’s appeal reaches down into the earlier years of education because kids love connecting with friends. Your home base.

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TechImpact

JUNE 5, 2014

Few things have so dramatically altered our lives the way social media has. Defining an entire generation of Americans, and altering the way nonprofits and corporations view marketing, social media’s role in contemporary society and is only going to continue expanding. from social media, up from 26% last year.

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Nonprofit Tech for Good

JULY 6, 2023

Nonprofit Tech for Good launched in 2005 as a Myspace page and in the 18 years since we’ve been through multiple early adoption phases of new social media — first Facebook and Twitter and then on to LinkedIn, Instagram, Pinterest, and Tumblr. The results are growth never seen before.

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TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. The key is using stories to get people’s attention on social media channels. I firmly believe in the latter.

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TechImpact

JANUARY 28, 2014

Social media is a comparatively very young frontier in the nonprofit sector which features surprises around every twist and turn. Here are 5 changes that social media experienced in 2013 that your nonprofit may have missed according to Resource Media. Image courtesy of Core 3 Solutions. Pinterest renaissance.

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Nonprofit Tech for Good

SEPTEMBER 23, 2013

As a follow-up to Five Online Fundraising Best Practices for Small NGOs in Developing Countries , below are five social media best practices specifically tailored for small NGOs in developing countries. 2) Schedule Facebook Updates and tweets for other time zones. 1) Tell your NGOs’ story in photo essay format.

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Nonprofit Tech for Good

FEBRUARY 8, 2012

At the end of the Social Media for Social Good: A How-To Guide for Nonprofits is a nine-page “Nonprofit Tech Checklist” which I have copied and pasted below. That was my number one priority when writing the book… to create a comprehensive, useful social and mobile media how-to guide for nonprofits.

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Nonprofit Tech for Good

NOVEMBER 19, 2012

Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. 2) Be generous with +1′s and comments on Google+.

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Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

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Amy Sample Ward

JUNE 6, 2011

Today, at the 2011 MyCharityConnects Conference in Toronto, I had a ton of fun leading a session and discussion around making the most of social media in just 30 minutes a day. Here are the slides from the session and links to get you started: Social Media in 30 Minutes a Day. Google Analytics for Facebook Pages.

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Whole Whale

NOVEMBER 12, 2021

It’s not often that social media giants like Facebook launch updates that directly benefit nonprofits. This is a big deal since previously, there was no way, besides 1:1 direct outreach, to directly speak to on-Facebook supporters of your organization. How to set up new Facebook Nonprofit Donor Audiences.

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TechImpact

JUNE 18, 2014

You’ve had blogs yelling at you for years, urging you to take advantage of social media to help promote your nonprofit. There are so many social media platforms available to us now, it is not necessary to have active accounts on all of them. Social media only helps engage younger audiences.

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Nonprofit Tech for Good

DECEMBER 12, 2011

The following is an excerpt from Chapter 2 of the newly released book Social Media for Social Good: A How-To Guide for Nonprofits. are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment).

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Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

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TechImpact

MARCH 10, 2014

Search engine result pages are difficult to grasp and take complete control of, while social media feeds become more saturated with our peers, Even more difficult and mysterious, especially to many of us in the nonprofit sector, is the search engine and where it places our websites and social media outlets on those first few pages.

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NetWits

APRIL 4, 2012

The 2012 Nonprofit Social Networking Benchmark Report was released at 12NTC yesterday and it’s already stirring up discussions about how nonprofits are leveraging social networks as part of their fundraising and communications strategy. Top 12 Social Media Insights for Nonprofits in 2012. Facebook Pages and 1.2

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Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. What Is Social SEO and Why Is It Important for Your Nonprofit? Now what exactly does it mean when we talk about social SEO?

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Nonprofit Tech for Good

SEPTEMBER 18, 2016

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofits have spent years promoting Facebook and get rewarded with a 2% organic reach. ” or “Like Our Facebook Page!”

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Nonprofit Tech for Good

APRIL 23, 2023

On social media and the news. AI Chatbots—the Basic Tools You’ve heard of ChatGPT , but what about Google’s Bard or Microsoft’s new Bing (to name a few)? While we might call our phones ‘phones,’ there are Apple, Android, and Google devices. At the dog park. At the office. Even at happy hour.

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Nonprofit Tech for Good

OCTOBER 14, 2012

One of the most important lessons that all nonprofit social media managers need to learn is that social media is constantly in flux. Rather than lamenting this new reality, a good social media manager will adapt quickly. 1) Facebook has decreased Pages’ Reach… again.

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DNL OmniMedia

APRIL 26, 2024

A few examples of these are: Social media ads. Your nonprofit can participate in paid social media advertising almost immediately after joining a social media site. When launching a peer-to-peer campaign , consider how you can leverage your nonprofit’s social media presence.

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Nonprofit Tech for Good

MAY 24, 2010

Nonprofits and their adoption of social media has created an interesting, albeit interdependent relationship with large companies like Google, Facebook, MySpace, Twitter, YouTube, and Flickr. 1) Facebook. Facebook helped launch the company Causes which has raised more than $20 million for various nonprofits.

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TechImpact

MARCH 25, 2014

Have a good tip for tracking your fundraisers success in Google Analytics? Perhaps you are getting a lot of traffic from Google, but those traffic sources are not leading to donations. This could be from an article written about your nonprofit, from your social media accounts, or any other site.

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TechImpact

MARCH 20, 2014

To many nonprofits (especially smaller nonprofits) social media was once viewed as a burden. However, once social media established itself as a full fledged phenomenon nonprofits quickly jumped on the bandwagon. The lack of man power is what hampers the progress of many social media accounts for most smaller nonprofits.

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EveryAction

JANUARY 25, 2023

Advertise your nonprofit on social media Brand recognition is super important for nonprofits! Creating a branded social media page is a free and easy way to build a healthy following, share updates, and engage with your supporters. Applying for a Google Ad Grant is easy. Run multiple campaigns concurrently.

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Nonprofit Tech for Good

FEBRUARY 7, 2017

92% of global NGOs have a Facebook Page. Other social networks used by global NGOs are YouTube (55%), LinkedIn (51%), Google+ (28%), and WhatsApp (16%). 52% have used social media to report live. Of those, the top three live reporting tools are Facebook (79%), Twitter (56%), and YouTube (23%).

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TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. Or have you ever wondered how many visitors arrive to your site from Twitter vs Facebook. What more can you learn from Google Analytics? Fundraising Tech analytics data donors google analytics nonprofit nonprofit technology npTech'

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Whole Whale

MARCH 24, 2021

Once the update goes live (currently projected for early Spring) this means an iPhone user with the update installed will open up an app like Facebook, for example, and see the following prompt: Source: Apple. But if a user opts-out, it will change how advertising giants like Facebook are then able to collect and utilize that user data.

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Nonprofit Tech for Good

APRIL 15, 2012

In fact, most nonprofits in the United States now regularly use social media in their communications and development campaigns, but few nonprofit social media practioners have been properly trained how to best utilize sites such as Facebook, Twitter, YouTube, LinkedIn, and Google+.

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TechImpact

JUNE 10, 2014

Social media, mobile technology, and fundraising are unequivocally attached at the hip in contemporary nonprofit marketing. Facebook refers 29.4% 55% of those who engage with nonprofits via social media have been inspired to take further action. updates on Facebook and 5.3 Image courtesy of nsemo.

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Nonprofit Tech for Good

FEBRUARY 12, 2010

IconsPedia.com is my source for free social media and mobile technology icons. I use them on my website, Facebook Pages, MySpace, and most importantly, on the right side of this blog. They have a great set of Google icons , but not yet for Google Buzz. Tags: Google Buzz Uncategorized.

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Nonprofit Tech for Good

JULY 25, 2011

Currently Google+ is only available to invited individuals. Finally, Google+ Entity Profiles will launch after the release of Social Media for Social Good: A How-To Guide for Nonprofits , so please consider this blog post a supplement to the book. Sign up for a Google Account. Create a Google Profile.

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TechImpact

MAY 8, 2014

Nonprofits have been told since Facebook’s rise to prominence that they need to be investing in a social media marketing / fundraising campaigns. Too often, the problem nonprofits face is they’re treating their social media fundraising campaigns like their direct mail, telemarketing or email campaigns.

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Media Cause

JANUARY 18, 2022

Instagram IGTV and Facebook Watch Parties are also staying put in the 2021 calendar year. Don’t expect to see any top social sites investing big development budgets into this now digitally archaic content style. 24HR Social Stories. Google search demand for Instagram Reels has grown by 22%.

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