Nonprofit Tech for Good
APRIL 3, 2022
Make a “ stretch gift ” that is very generous and is outside your normal giving pattern. Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. For example, could people who donate every year be cultivated for a larger or monthly gift?
Allegiance Group
MAY 18, 2023
Developing a digital donor acquisition strategy takes a similar approach as direct mail, starting with a detailed analysis of your donor base, including average gift, retention rates, average gift, and if you have done previous online fundraising campaigns, cost per acquired donor. Build brand awareness with YouTube advertising.
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Pamela Grow
FEBRUARY 27, 2024
Hone in on what you’d specifically like to accomplish through digital marketing, whether that’s recruiting more volunteers, encouraging more people to join your recurring gifts program, or increasing your number of followers on a platform. Measurable.
Get Fully Funded
MARCH 27, 2023
While they’re volunteering, you can evaluate their skills and dedication to see if they have what you need on your Board. Upload the video to YouTube and send your volunteers the link. There’s a whole playlist on our YouTube channel of sample videos waiting to spark your creativity. They might make great Board members.
Whole Whale
SEPTEMBER 8, 2023
Show how gifts further the outcomes step-by-step. For example, if a mailed appeal with a matching gift incentive consistently outperforms others, keep using that format. Or if a certain donation thank-you gift reliably increases donor retention, offer it in campaign after campaign. Helping real people should be the star.
See3
MARCH 3, 2008
Today they got this letter: YouTube Broadcast Yourself™ Thank you for taking the time to submit your application to the YouTube Nonprofit program. Today they got this letter: YouTube Broadcast Yourself™ Thank you for taking the time to submit your application to the YouTube Nonprofit program.
See3
MARCH 12, 2008
They just added the functionality to allow users to embed YouTube videos on those pages — another step in the general recognition that video is effective for fundraising. Others set up pages to raise money in lieu of birthday or wedding gifts or in memory of a loved one. Case Soup: Nonprofit Video Secrets Revealed!
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