NonProfit PRO

SEPTEMBER 29, 2022

Gated just released new nonprofit pages for every organization that its users choose to support. People who use Gated can support any one of 100+ NPOs (such as Doctors Without Borders, Big Brothers Big Sisters, Wounded Warrior Project, et al.) or request a verified nonprofit of their choosing.

Awareness 130

Awareness email Raise Tools 130

EveryAction

JULY 12, 2023

Email Let’s say you continue your search for a holiday gift, and you decide to enter your email address somewhere in your search for information. This means now you’re probably getting email targeting you with more content and reminders about the item you were looking for.

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Channel Work Fundraising Movie 224

Nonprofit Tech for Good

MARCH 20, 2024

DonorDirect ] 48% of donors cite email as their preferred method of hearing updates and appeals from the organization. Direct mail was the second most preferred channel at 21%, followed by social media (17%), text messaging (8%), and phone calls (2%). Classy ] GivingTuesday 2023 raised $3.1 Classy ] GivingTuesday 2023 raised $3.1

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Statistics Online Fundraising Benchmark 225

NonProfit PRO

FEBRUARY 4, 2022

Once again, nonprofits can invest in marketing outreach efforts to raise awareness. But instead of sending out the usual text messages, emails and bulk flyers in the mail, there are outreach methods and engagement techniques that can enhance and improve response rates and hopefully fundraising totals.

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Marketing Technique Method Mail 266

NetWits

NOVEMBER 29, 2011

The same is true with your holiday email appeals. While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. How much the event raised that year. Analyze the stats of previous emails.

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email Raise Cancer Info 230

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . A multi-channel fundraising strategy, or one that targets donors through a variety of mediums, is most likely to reach the widest audience and result in maximum funds raised.

Mail 65

Mail Channel Strategy Fundraising 65

Bloomerang

MARCH 13, 2023

I’m guessing you put a lot of effort into crafting your nonprofit’s email messages. You carefully consider the subject line and preview pane, email copy, images and design, and call to action. However, a quality email message, be it an appeal, thank you, gratitude report, or other call to action, isn’t the whole story.

email 74

email Communication Mail Nonprofit 74

Get Fully Funded

JANUARY 24, 2024

But your staff members can’t always afford to spend time writing emails to donors on top of their other responsibilities. That’s where email automation comes in. By automating your basic email needs, you can engage donors more efficiently. What is Email Automation? Then, sit back and let your automatic emails do the work.

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Relationship email Donor Wisconsin 59

Bloomerang

NOVEMBER 13, 2023

As in, “Will this REALLY raise me more money?” Step 1: Use actual names At the most basic level, start by using a donor’s first name in the email or letter. In another study, using personalization in the email subject line resulted in a 137% increase in opens. Do I have the technology to segment? Good news—you do!)

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Idaho Personal Money Raise 105

Neon CRM

JUNE 8, 2023

When it comes to receiving communication from nonprofits, donors have a clear favorite: Email! Our latest research uncovered that 48% of donors cite email as their preferred method of communication from nonprofit organizations. If your nonprofit’s email list growth has been stagnant, check out the tips below.

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email Newsletter Contact Nonprofit 59

sgEngage

FEBRUARY 17, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

email 81

email Communication Effective Fundraising 81

Qgiv

NOVEMBER 2, 2023

Fundraising automation saves your nonprofit valuable time and resources by streamlining time-consuming tasks, so you can devote more to time advancing your mission and raising more money. When you’re able to automate parts of your fundraising campaigns, like an email drip or text series campaign, you can ask donors for support automatically.

Work 122

Work Fundraising Mail Integration 122

EveryAction

JANUARY 13, 2023

It’s also important to note that this time period often sees high levels of mailed-in gifts, so while online giving is an important piece of the puzzle, there’s still more to come on the total cross-channel impact of the last week of the year.) These organizations raised over $77 million to power their purposes.

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Flash Analytics Raise email 164

sgEngage

FEBRUARY 18, 2023

Email marketing. With more than 4 billion users, email empowers you to reach a vast audience while targeting your messaging to particular constituents. Let’s dive into the basics of nonprofit emails so you can improve your fundraising results in any economy. A key tool in overcoming these challenges?

email 73

email Communication Effective Fundraising 73

NonProfit PRO

SEPTEMBER 16, 2021

Peer-to-peer fundraising alone made substantial gains with millions more raised thanks to its e-communications strategy. For Pieta House, its Darkness into Light event began in 2009 with 400 participants at its signature Dublin event and evolved to 200,000 participants across 200 events in 16 countries a decade later.

Communication 240

Communication Strategy Effective email 240

Nonprofit Tech for Good

AUGUST 6, 2023

Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters. However, this is not a universal rule.

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Practice Fundraising Guide Channel 235

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

Mail 61

Mail Money Raise Tips 61

DipJar

JANUARY 21, 2021

Since it’s not, we chatted with Tiffany Allen , founder & creator of Boss on a Budget , to talk about the do’s and don’t’s when raising money. Pick up the phone to say ‘thank you’, send a personalized email, or mail a handwritten note. The Importance of the Donor Relationship. New Donors.

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Money Raise Fundraising Newsletter 98

Bloomerang

NOVEMBER 10, 2023

Send a follow-up email. Communicating regularly through email and social media. These solutions include email marketing platforms, social media scheduling tools, and direct mail platforms. Track marketing metrics such as email open and click-through rates and social media engagement analytics.

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Gift Raise Guide Relationship 102

Get Fully Funded

JUNE 16, 2022

To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?” .

Raise 59

Raise Campaign Money Online 59

Nonprofit Tech for Good

APRIL 3, 2022

Some individual board members may want to start with “easier” tasks like thanking donors, but eventually, they should be directly helping raise thousands of dollars annually. Be familiar with every fundraising program, event, campaign, and activity so you can tell others (sustainers, major gifts, events, direct mail, giving circles, etc.).

Fundraising 336

Fundraising Mail Law Donation 336

Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Statistics Fundraising Metrics Mail 97

Nonprofit Tech for Good

MAY 16, 2024

These include direct mail, phone calls and messages, and in-person solicitations. Download free resources including Cheat Sheet: ChatGPT Prompts for Fundraisers, Guide to AI, AI for Nonprofits: 15 Ways to Raise More, and webinars on AI’s impact on giving trends and Keela’s AI Fundraising Tools.

Donation 239

Donation Data Fundraising Analytics 239

Nonprofit Tech for Good

AUGUST 19, 2023

Why It’s Important to Accept Online Donations Collecting online donations can be a powerful and budget-friendly way to raise funds for your cause or organization. Nowadays, life’s moving fast, and donors really appreciate the option to give when they want to, without dealing with going somewhere or mailing a check.

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Donation Digital Online Giving 197

Nonprofit Tech for Good

AUGUST 4, 2023

Preferred contact methods: Voice calls, direct mail Preferred donation methods: Direct mail and voice calls 2) Baby Boomers (1946-1964) 72% give to charity, donating an annual average of $1,212 across an average of 4.5 organizations** 23.6% Lead in annual volunteer hours served.++ organizations** 25.9%

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Generation Giving North America Method 241

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Marketing-related text messages have an incredibly high open rate of about 99%, compared to the average email open rate, which is closer to 30%.

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Lesson Marketing Amazon Adopt 294

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. In fact, according to the 2020 Global Trends in Giving Report , 33% of donors give tribute gifts to family and friends.

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Giving Strategy Fundraising Gift 328

Qgiv

JANUARY 4, 2022

Due to a lack of major upfront expenses, fundraising online is one of the most profitable ways to raise money for your organization. Instead, with online fundraising, you can be sure that most of the money you raise will go directly towards your mission. Email campaigns. Classic online fundraising ideas. Social media campaigns.

Raise 98

Raise Ideas Online Help 98

Qgiv

DECEMBER 8, 2022

Are you raising money for a specific program in your organization? Do you need to raise money quickly for an emergency? Once you identify what you’re fundraising for, you can set a fundraising goal for how much money you want to raise. The first thing to consider when starting a fundraiser is what your goals are.

Money 52

Money Raise Causes Fundraising 52

Nonprofit Tech for Good

JUNE 23, 2020

Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Even though billions of dollars have been raised online since 1999, it’s surprising how many nonprofits make the donation process more complicated than it should be. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Practice 341

Practice Online Fundraising Nonprofit 341

CauseVox

SEPTEMBER 13, 2021

In years past their annual Duradash fundraiser raised about $5000 when through their event. Let’s take a look at how they raised 6x more with their event: Background On Spinal CSF Leak Foundation. and share via email and social media. This year they raised over $30,000. Each year they hold an event called Duradash.

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Activities Active Activism Raise 84

CauseVox

NOVEMBER 23, 2021

It’s never been easier to raise money online because people are getting more accustomed to giving that way: one silver lining of the pandemic that nonprofits a 32% increase in online revenue in 2020. Here’s Six Ways You Can Raise More Online During Year-End 2021: 1) Drive Everyone To Give in One Place.

Raise 59

Raise Online Pledge Gift 59

Get Fully Funded

JUNE 11, 2023

If it’s already in process or in the mail, excellent work! Clean up your mailing list. A clean list , with the most current email and mailing addresses, will save you money and help you reach the right people fast. Don’t just mail or email a letter and hope to raise money. And good news! Plan it out.

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Template Fundraising Mail Nonprofit 97

Nonprofit Tech for Good

JULY 31, 2020

Raising funds for your cause takes constant dedication and focus, and nothing helps you gain focus better than setting a game plan. If you raised 15% more in January 2019 compared to January 2020, take a look at the difference in your fundraising strategies between these two time periods. Did you mail out an appeal at a different time?

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Goal Fundraising Pledge ROI 303

EveryAction

NOVEMBER 9, 2022

Many nonprofits have finalized their plans, but some are still adapting and adding tactics, like tweaking donation page settings, updating social media images, or double-checking that their organizations are in alignment with email best practices before the big day. What was special about the better-performing email ?

Gift 207

Gift Consultant Audience email 207

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions.

Guide 52

Guide Fundraising Mail Metrics 52

Pamela Grow

AUGUST 2, 2023

While you might want to imagine your organization sending out one or two emails resulting in a widely successful year-end, all the research shows the unlikelihood of that happening. And, according to ANA/DMA, “Direct mail still pulls a higher response rate than any marketing medium.” For direct mail, always think package, not letter.

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Free Fundraising Mail Nonprofit 88