Four Must-Haves for Your “Thank You for Your Donation!” Landing Page
Nonprofit Tech for Good
SEPTEMBER 20, 2011
For all the buzz about new media in the nonprofit sector, it is somewhat surprising how few nonprofits have integrated their new media campaigns into one of the most important pages on their website – the “Thank You for Your Donation!” landing page. That is, the page your donors land on after making a donation. Donors pay a lot of attention to this page because it confirms their donation has been processed, so as we enter 2011 fundraising season, strategically adding some fresh conte
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