M+R

JUNE 5, 2023

Read time: 5 minutes It’s 1980, and you hear the mail slot clank down the hallway. That version of you — now sitting on a valuable piece of real estate — probably had their address bought by a man named Paul Weyrich, a pioneer of conservative political direct mail. The post Direct mail built the conservative movement.

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Conservancy Influence Mail Headline 80

The Fundraising Authority

DECEMBER 15, 2020

As fundraisers, we often focus on planning and tactics: what five things are we going to do to raise $200,000 this year? How are we going to shift our direct mail strategy to find more mid-level donors? Your donors (and prospective donors) will care about that mission. What’s our social media fundraising plan

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Donor Profit Fundraising Raise 258

Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy.

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Gift Raise Guide Relationship 100

Bloomerang

APRIL 6, 2021

Your team likely spends countless hours planning events and campaigns in order to raise money for programs and projects that will further your cause. . All this fundraising definitely involves sending appeals to your donor base. This type of campaign uses a combination of various digital methods and/or direct mail. .

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Mail Channel Strategy Fundraising 63

Neon CRM

AUGUST 11, 2023

It’s easy to focus on fundraising success and forget about donor retention. Retaining your GivingTuesday donors is important, too. GivingTuesday Donor Retention Makes Financial Sense… While you work on your plan to attract new donors on GivingTuesday, spend some time thinking about how you’ll retain them after the big day.

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Retention Donor Gift Template 98

Qgiv

NOVEMBER 2, 2023

Fundraising automation saves your nonprofit valuable time and resources by streamlining time-consuming tasks, so you can devote more to time advancing your mission and raising more money. Besides freeing up time for your nonprofit, fundraising automation can also decrease the amount of time between donor interactions.

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Work Fundraising Mail Integration 122

Nonprofit Tech for Good

AUGUST 6, 2023

A well-crafted year-end fundraising plan helps nonprofits define clear and specific fundraising goals, identify potential donors, and tailor their messaging better to resonate with their supporters. Traditional methods, like direct mail, are still important for reaching older or less tech-oriented supporters.

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Practice Fundraising Guide Channel 240

Nonprofit Tech for Good

AUGUST 4, 2023

By Michelle Kocin , Digital Marketing Manager at Sylogist Mission CRM – a donor management, fundraising, and volunteer management platform build for nonprofits and NGOs in the Microsoft Dataverse. Silent Generation donors value personal connections and traditional forms of communication. organizations** 11.8% organizations** 23.6%

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Nonprofits Source

OCTOBER 25, 2023

It’s no mystery that nonprofits must promote their missions to raise awareness for their causes. And using nonprofit software to help you look at your donor data like a marketer can be your secret fundraising weapon. Where are your donors most responsive? Text, email, direct mail?

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Marketing Support Demographics Nonprofit 52

Nonprofit Tech for Good

AUGUST 19, 2023

By Meredith Gray , Head of Marketing at Keela – a complete software solution for nonprofits looking to grow revenue, centralize and manage data, and deepen donor engagement. Online giving can provide numerous benefits for nonprofits, from increasing donation amounts to improving donor engagement.

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Donation Digital Online Giving 206

Nonprofit Tech for Good

APRIL 3, 2022

It is tempting to allow board members to skip fundraising, but this useful list is designed to give board members a wide range of tasks they can choose from to support the financial growth of your organization, and only a few involve directly asking for money. Give in-kind support to the organization in a way that actually helps.

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Fundraising Mail Law Donation 344

Neon CRM

OCTOBER 31, 2023

Having solid donor engagement strategies in place is important for any nonprofit that wants to inspire generosity in their community and build a base of lifelong supporters. But the world is a noisy place: Donors are bombarded with constant messaging that can drown out a nonprofit’s attempts to reach them.

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Donor Strategy Nonprofit Phone 98

Bloomerang

MAY 3, 2021

It covered broad brush strategies all nonprofits today should incorporate into their donor fundraising/marketing mix. These are my favorite tips to enhance what you’re already doing to attract and sustain individual donor fundraising. . ACTION: Get board members to review your donor list. Your big heart and support means a lot!

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Action Donor Tips Fundraising 129

EveryAction

JANUARY 13, 2023

From GivingTuesday to the start of the new year, nonprofits are focused on communicating with donors, sharing the organization’s successes and plans for the year ahead, and meeting their fundraising goals so they can be ready to power their purpose when the calendar flips. These organizations raised over $77 million to power their purposes.

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Flash Analytics Raise email 164

Bloomerang

DECEMBER 11, 2021

Today’s question comes from a nonprofit employee who wants advice on what would be considered a good new donor acquisition rate. I know about donor retention rates, goals, etc., but I’m not finding much data on what is a good new donor acquisition rate or goal annually. . Donors respond in times of crisis.

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Rate Donor Retention Mail 109

Nonprofit Tech for Good

MAY 8, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. You can use outbound text messages to inform donors about upcoming fundraising events and campaigns.

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Lesson Marketing Amazon Adopt 292

Greater Giving

JULY 20, 2022

Nonprofits are struggling to connect donors with the cause—but these four donor engagement best practices can open up new communication channels. At the start of the pandemic, donors came through for the organizations they care about in record numbers. Donor Engagement Through New Communication Channels.

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Action Money Raise Donor 52

Qgiv

JANUARY 4, 2022

As the world continues to grapple with the ups and downs of COVID-19, it’s essential to meet your donors where they’re most comfortable, and that means coming up with inventive online fundraising ideas. Due to a lack of major upfront expenses, fundraising online is one of the most profitable ways to raise money for your organization.

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Nonprofit Tech for Good

AUGUST 27, 2023

For nonprofits, a golf tournament is the chance to raise mission-critical dollars, engage supporters, build relationships, and ultimately, do more good. Combine that with hole-by-hole exposure and push notifications in the live-scoring app, and businesses see even more value and ROI in supporting your tournament.

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Technology Fundraising Sponsor Registration 236

Get Fully Funded

JUNE 16, 2022

To better analyze your campaigns, you’ll need to understand a few fundamental metrics, including ROI, cost per dollar raised (CPDR), and cost per acquisition (CPA). Metrics like these measure your digital marketing campaigns in different ways, but they all seek to answer the same question: “Are your campaigns raising or losing money?” .

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Raise Campaign Money Online 59

Nonprofit Tech for Good

SEPTEMBER 27, 2021

Tribute and honorary gifts , made in honor or in memory of someone who is not a donor, are a great way for nonprofit organizations to raise awareness and funds while honoring an individual, either in memoriam or celebration. While tribute donors are typically one-time donations, they don’t have to be.

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Giving Strategy Fundraising Gift 337

DNL OmniMedia

MAY 13, 2021

Guest post blog submitted by: GivingMail, a leading provider of direct mail solutions. In order to truly maximize your fundraising efforts and better engage with the individuals who help fund your mission, an integration between direct mail marketing and a digital channel is a huge step in the right direction. . Let’s dive in!

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Mail Integration Digital Strategy 52

Bloomerang

JULY 5, 2021

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? Do you know what your retention rates are or how to increase donor loyalty? Yet too many nonprofits still don’t prioritize donor retention strategies. . And, yes, your donors are consumers.

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Donor Strategy Retention Relationship 141

Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. It’s also the number one reason you’re raising less money than you could. Donors tell us this all the time, both with words and actions. People give.

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Retention Donor Gift Nonprofit 110

Nonprofit Tech for Good

JUNE 1, 2021

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. 5) 41% of nonprofits worldwide send email newsletters to their supporters and donors monthly.

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email Marketing Data Digital 333

Get Fully Funded

JANUARY 24, 2024

While your mission is what drives your nonprofit, your relationships with donors are what sustain it. The work you do wouldn’t be possible without the generous support of your donors, so it’s vital that you work to build genuine relationships that inspire them to continue giving. That’s where email automation comes in.

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Relationship email Donor Wisconsin 59

DipJar

JANUARY 21, 2021

Since it’s not, we chatted with Tiffany Allen , founder & creator of Boss on a Budget , to talk about the do’s and don’t’s when raising money. The Importance of the Donor Relationship. Current/Active Donors : These are donors who regularly give or have made at least three donations. New Donors.

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Money Raise Fundraising Newsletter 98

Bloomerang

APRIL 5, 2021

Think fast: do you know where you get your best donors? Ask any fundraiser if they want more donors and you’ll get a resounding “YES” but ask what source yielded them their very BEST donors and you might see some puzzled faces. . Before you rush out to find new donors you’re wise to consider where you’ve found your best donors.

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Donor Mail Gift Files 104

Get Fully Funded

OCTOBER 19, 2021

The season of gratitude is upon us and there is nothing more important you can do than thank donors for their support this year. Actually, from a donor’s perspective, it’s annoying. To build a relationship on purpose with a donor, you must communicate with them often without asking for anything. I thought so.

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Donor Ideas Gift Social Media 130

BoardAssist

DECEMBER 15, 2014

Direct mail is a major workhorse for all nonprofits. And regardless of what you hear or think about online giving, most gifts still come via the mail. This week guest blogger Gail Perry is back with her top tips to help us all raise more money by mail. 112 Tips to Raise More Money by Mail. Thanks Gail!

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Mail Money Raise Tips 61

The Fundraising Authority

JANUARY 2, 2021

Put your list on paper, or into a spreadsheet, or on a donor database system , and it will grow much, much faster. Your board likely has a great network… now is the time to start using it! ( Be sure to read: How to Motivate Your Board to Raise More Money ) 3. Your donors support you and feel like part of your team.

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Google Contact Profit Grant 321

Qgiv

OCTOBER 15, 2021

in 2017, Ryan raised funds for the United Way of the Midlands (Omaha, NE), and Omaha Home for Boys. He has worked in capital campaigns, major and planned giving (including charitable gift annuities) grant writing and donor research. So, who will be the future donors to nonprofits? But what about mid-level donors?

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Donor Research Difference Omaha 98

Bloomerang

FEBRUARY 1, 2023

Know What You’re Looking For: 2 Types of Fundraising Apps There are two types of fundraising apps you should be aware of: nonprofit-facing, and donor-facing. Nonprofit-facing fundraising apps are those that your nonprofit staff members use to raise money on the go. Let’s explore both kinds of apps in the next section.

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Org Raise Tools Help 82

Neon CRM

MAY 31, 2023

But for fundraisers, numbers can reveal a lot of insights that help you understand donors, demographics, and more. Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail.

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Statistics Fundraising Metrics Mail 97

Qgiv

MAY 23, 2022

At Kennari Consulting, we believe strongly that nonprofits should build relationships with donors – you are doing important work in a community they care about, and they are partnering to provide resources to ensure that work can happen. For many nonprofits, there are a lot of barriers to doing that effectively with their donors.

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Communication Donor Guide Mail 52

Qgiv

DECEMBER 8, 2022

Are you raising money for a specific program in your organization? Do you need to raise money quickly for an emergency? Once you identify what you’re fundraising for, you can set a fundraising goal for how much money you want to raise. Looking to get your donors more actively involved in the fundraising process?

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Money Raise Causes Fundraising 52

CauseVox

SEPTEMBER 13, 2021

In years past their annual Duradash fundraiser raised about $5000 when through their event. Let’s take a look at how they raised 6x more with their event: Background On Spinal CSF Leak Foundation. We were really grateful and surprised to see that the support from our community didn’t diminish at all.”. What Made it Work.

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Activities Active Activism Raise 83