The Modern Nonprofit

JULY 11, 2023

Estimated Reading Time: 4 minutes Keep Your Donors Coming Back: Effective Strategies for Nonprofit Donor Retention and Recurring Gifts Ever wondered how some nonprofits have a dedicated group of repeat donors while others are constantly chasing new ones? The secret lies in mastering donor retention and recurring gifts.

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Retention Gift Donor Effective 75

Neon CRM

MAY 22, 2023

By extension, it’s also one of the most impactful ways that an organization can promote matching gift opportunities to its audience. The same is true for matching gift emails⁠. In fact, matching gift emails sent in the first 24 hours after a donation result in 2-3 times higher than the average nonprofit email open rate !

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Gift Results email Metrics 97

Bloomerang

NOVEMBER 10, 2023

Did you know that, on average, 88% of total nonprofit donations comes from just 12% of donors? This small portion of your nonprofit’s supporter base is known as your major donors. To secure the support of these crucial donors, your nonprofit needs to build a robust major gifts fundraising strategy. What is a major gift?

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Gift Raise Guide Relationship 102

Bloomerang

JUNE 23, 2021

For the last 5 or so years, there has been a trend in new donor acquisition : Response rates continue to drop while average gifts continue to rise. Most of the time, people think of acquisition as casting a big net and trying to get as many fish (donors) into it as possible. M = Mail to proven donors.

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Rate Donor Mail Files 83

Allegiance Group

JANUARY 18, 2023

Corporate matching gift initiatives are among the most impactful philanthropic programs offered by thousands of companies across the globe. Matching gifts bring with them the obvious benefit of increased corporate philanthropy revenue. So why not utilize strategic matching gift initiatives to further aid you in reaching your goals?

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Gift Effective Donor Ratio 52

Bloomerang

OCTOBER 16, 2023

What if there was one thing you can do right now to ensure your fundraising success and boost year-end gifts? Before you ask, tell your donors the impact they made this year. Your communications are a mirror to your donors. Here’s the simple, three ingredient recipe for a great donor thank-a-thon : 1. What’s the answer?

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Gift Script Phone Voice 105

Bloomerang

DECEMBER 13, 2022

Did you know as many as 81% percent of new donors don’t return to give again? And only 43% of all donors remain loyal? . Donor attrition has gotten worse over time. Donors tell us this all the time, both with words and actions. Donors tell us this all the time, both with words and actions. Donor Negative WORDS.

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Retention Donor Gift Nonprofit 112

Kindful

MARCH 25, 2021

Nonprofit marketing leaders are always thinking about how to best communicate with their donors. Personalized and valuable communication is what builds relationships, and long-lasting donor relationships are what set the foundation for nonprofit growth. You’ll be exploring: What type of donor data should you collect?

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Communication Donor Data Guide 98

Nonprofit Tech for Good

OCTOBER 29, 2022

Every visitor of your nonprofit website is a potential donor. A good donor experience provides a great first impression. Delight new donors with embedded giving, and offer a reliable process that long-term supporters are happy to come back to. Empower Donors to Use the Device of Their Choice. Make Payments a Breeze.

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Giving Paypal Gift Mobile 319

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Channel Work Fundraising Movie 224

Neon CRM

SEPTEMBER 12, 2023

Lucky for you, employee matching gifts and nonprofit fundraising events are two of the most significant tactics for charitable organizations today. Meanwhile, Double the Donation reports that an estimated $2-3 billion is contributed by businesses through matching gift programs each year. Let’s begin!

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Gift Fundraising Guidelines Companies 52

sgEngage

OCTOBER 11, 2023

If you’re like every nonprofit on the planet, you’ve got one thing on your mind: acquiring new donors! No matter what your mission is, you’re probably dedicating significant resources to finding potential supporters and getting that first gift. We can’t just wish mission-driven donors out of thin air. You have heaps of data.

Donor 88

Donor Social Media Websites Content 88

Bloomerang

MARCH 17, 2023

You’ve completed thorough prospect research , cultivated and provided a site visit, prepared a first-rate proposal and secured a meeting to make a solicitation, but the major donor prospect responds with a “no.” It’s up to nonprofit leaders to be tuned in and sensitive to the complexity of donor words and feelings.

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Lesson Donor Fundraising Gift 115

Bloomerang

JULY 7, 2022

Best Practices for Donor Acquisition and Retention Through Direct Mail. For those new to direct mail , it’s “the process of writing, designing, printing, and distributing hard copy requests for funds to your donors and/or prospective donors.”. But what about people who say that direct mail isn’t worth the investment?

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Mail Retention Practice Donor 112

Neon CRM

JANUARY 23, 2024

What Are Major Gifts? Major gifts are generally the largest donations a nonprofit receives. The exact dollar amount that’s considered a major gift varies from organization to organization. The average nonprofit considers a gift of $5,000 or more a “major gift,” but that’s not a hard and fast rule. major gifts.

Gift 52

Gift Strategy Raise Database 52

CauseVox

MARCH 1, 2024

Customer personas (like mine above) are not just for marketing professionals, they are also incredibly beneficial for nonprofits seeking to understand who their donors are, why they give, how they like to be communicated with, and what their barriers to giving are. Why Do Donor Personas Matter?

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Audience Donor Survey Demographics 83

Bloomerang

JANUARY 7, 2022

A Guide to Donor Retention. What is Donor Retention? If you’re a fundraiser or nonprofit development professional, you’ve likely heard the term “donor retention.” But what is donor retention? Quite simply, donor retention is a measure of how many donors continue to donate to your organization.

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Retention Donor Guide Rate 86

Bloomerang

JANUARY 7, 2022

What is Donor Engagement? Not all donors are created equal. Imagine you have two donors who each give $100. However, one volunteers regularly, never misses opening an email and brought other supporters to your organization. Will you communicate to both donors the same way? Donor Engagement Factors.

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Donor Guide Measure Summary 99

Nonprofit Tech for Good

AUGUST 6, 2023

According to DonorBox nearly one-third of all annual gifts come in December, and nearly half of all online donations come in the last week of the year. Online channels (email, social media, website, donation forms, and texting) encourage real-time interactions, personalized messaging, and taps into tech-savvy younger donors.

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Practice Fundraising Guide Channel 235

The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Preparation is key To effectively retain emergency donors, you must have a solid foundation in place.

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Support Donor Community Retention 52

Bloomerang

FEBRUARY 20, 2024

In today’s fundraising world , with dozens of nonprofits competing for donors’ hearts and wallets, it’s important to stand out from a donor relations standpoint. Here are 16 uncommon and practical donor relations tactics that will delight and surprise your donors: 1. Leave a voicemail if they don’t answer.

Experiment 80

Experiment Donor Script Delicious 80

Pamela Grow

MARCH 7, 2024

Closeup Woman hand using Laptop pc with email icon, Email concept Creating your nonprofit’s digital strategy comes with its own set of challenges, from creating engaging campaigns to standing out in donors’ inboxes. But the good news is that nonprofits benefit from higher open rates compared to regular marketing emails.

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email Storytelling Newsletter Nonprofit 69

Get Fully Funded

JANUARY 24, 2024

While your mission is what drives your nonprofit, your relationships with donors are what sustain it. The work you do wouldn’t be possible without the generous support of your donors, so it’s vital that you work to build genuine relationships that inspire them to continue giving. That’s where email automation comes in. Let’s dive in!

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Relationship email Donor Wisconsin 59

Bloomerang

MAY 3, 2021

It covered broad brush strategies all nonprofits today should incorporate into their donor fundraising/marketing mix. These are my favorite tips to enhance what you’re already doing to attract and sustain individual donor fundraising. . ACTION: Get board members to review your donor list. Personal handwriting screams “open me!”

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Action Donor Tips Fundraising 130

sgEngage

MARCH 22, 2022

A common misconception among newer nonprofit professionals is that every campaign or event is meant to attract new donors and donations. The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Ensure communication is a two-way street

Retention 100

Retention Communication Donor Strategy 100

EveryAction

DECEMBER 2, 2022

After 10 years of this special giving event, donors recognize this day as an opportunity to take action for social good and show up for the causes they care about: GivingTuesday 2022 resulted in a very generous $3.1 billion raised by 37 million donors for organizations and causes across the United States. and 10 p.m.

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Celebrate United States Paypal Reflection 194

Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. Aaron and his team have designed a donor thank you process that’s an ongoing practice integrated into the fundraising culture at Feeding America.

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Feeds San Antonio Donor America 87

Qgiv

MARCH 19, 2024

The backbone of sustainability for nonprofits often falls on the generosity of donors! To keep your donors engaged with your mission, it’s important to make them feel appreciated. Donor recognition is one of the best ways to help you retain your donors, but a simple thank-you letter may not always feel like enough.

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Ideas Donor Movie Retention 52

Get Fully Funded

MAY 24, 2021

It’s important to have a plan in place for donor acknowledgement and John Killoran, Founder of Snowball Fundraising, lends his expertise from assisting over 7,000 nonprofits below. . Donor appreciation should be a crucial aspect of your overall fundraising strategy from the moment you start your nonprofit. Thank your donors publicly.

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Donor Ideas Tips Relationship 128

Bloomerang

APRIL 12, 2022

At one of the first auction events she worked, she was reprimanded for showing a donor a seat a the far end of the room. Another coworker quickly took over and showed that donor to another seat right up front. Nonprofits use donor management software or a donor database to organize their donor data and ensure its accuracy.

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Software Management Donor Guide 104

Achieve

APRIL 28, 2022

If you’re looking for your donors, they’re probably on the internet. With so much time on the world wide web, bombarded by advertisements, most people have become increasingly immune to and skeptical of even the most innocent donor outreach campaign. Promote matching gift opportunities. Keep track of your online donors. .

Donor 59

Donor Tips Online Gift 59

Bloomerang

MARCH 17, 2023

You’ve completed thorough prospect research , cultivated and provided a site visit, prepared a first-rate proposal and secured a meeting to make a solicitation, but the major donor prospect responds with a “no.” It’s up to nonprofit leaders to be tuned in and sensitive to the complexity of donor words and feelings.

Lesson 67

Lesson Donor Fundraising Gift 67

Kindful

MAY 21, 2021

When it comes to event donors, 2020 has taught us a lot. Event donors still want to give, even when they aren’t attending the event in person. In some ways, virtual events make it much easier to convert these once-a-year event donors into powerful monthly donors. Don’t skip or neglect your big one-time donors.

Donor 62

Donor Virtual Gift Stream 62

Qgiv

SEPTEMBER 28, 2022

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. If not, it’s time to strategize how you’ll retain year-end donors for the long term.

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Donor Virginia Retention Gift 69

sgEngage

APRIL 10, 2023

Simply focus your attention on donor engagement. Whether you’re ready to jump back into in-person fundraising or would rather host a virtual event-free fundraiser , you’ll need tools in place to keep donors’ attention and motivate them to give. Think about the people who make up your community of donors.

Donor 79

Donor Community Tips Fundraising 79

Bloomerang

AUGUST 18, 2023

Across the nonprofit sector, the average donor retention rate is about 40% to 45%. That sadly means that out of 100 donors who contributed last year, only 40% to 45% will likely do so again this year. Unfortunately, it’s also several times more expensive to acquire new donors than retain old ones.

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Fundraising Retention Gift Nonprofit 70

Double the Donation

DECEMBER 6, 2021

Year-end giving is officially upon us—but luckily, it’s not too late to get started with matching gift tools and strategies before the ball drops on New Year’s Eve. What better way to maximize such an impactful opportunity than with matching gifts? 4 Tips to Get Started With Impactful EOY Gift-Matching in 2021. ?Ready

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Gift Fundraising Stream Rate 52