Nonprofit Tech for Good

JANUARY 13, 2020

By Christy Noel , Vice President of Digital Marketing Services at MobileCause – a company that pioneered text-to-donate and also offers an extensive suite of online, mobile and event fundraising solutions. You did it: your donation appeal was a success. Make sure your website is mobile optimized for donors using their cell phones.

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Bloomerang

MAY 19, 2023

Dear Charity Clairity, Do you have any tips for acquiring phone numbers? Our online form for giving collects more, but most gifts still come by mail. Dear Call Me Maybe, You’re certainly on the right track wanting to make phone calls to donors. Make it easy to accept donations wherever your donors are.

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Phone Donor Mail Charity 78

Bloomerang

DECEMBER 15, 2023

Today’s question comes from a nonprofit employee who wants advice on how to attract corporate matching gifts: Dear Charity Clairity, I have a question about how to attract corporate matching gifts. Matching gifts are truly the social benefit sector BOGO. Raise one gift, get the second gift free!

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Gift Practice Companies Benefit 97

Bloomerang

AUGUST 12, 2021

Do you know your organization’s donor retention rate? of the donors who made a gift in 2019 made another gift in 2020. That means more than half of donors who made a gift in 2019 didn’t make another one in the following year! The Donor Retention Crisis—and Why It Matters. I’d bet not. .

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Retention Rate Donor Issue 115

Bloomerang

NOVEMBER 16, 2023

Their dedication, passion, and contributions form the backbone of your organization, enriching your mission and amplifying the effect of every donation. In 2014, Meredith Niles had just taken over fundraising for Marie Curie in the UK when her phone rang. In other words, they looked at retention and future gifts among both groups.

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Gift Volunteer Celebrate Culture 93

Allegiance Group

OCTOBER 3, 2022

Donor retention is the second-highest concern for nonprofits, according to the 2022 CCS Philanthropy Pulse survey. What is donor retention? Donor retention measures how many donors continue to give to your organization. Understanding what may have encouraged the first and subsequent donations is key to understanding retention.

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NonProfit Hub

JUNE 12, 2020

Start boosting your donor retention rate by focusing on those who are just giving to your nonprofit for the first time. Why First-Time Donor Retention is Important. New donor retention plays a major role in your overall retention rate. This has a lot to do with the power behind a second donation. Send welcome kits.

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Retention Practice Donor Time 82

Qgiv

SEPTEMBER 12, 2023

When launching the Sustainable Giving Report , Qgiv aimed to find solutions to some of the largest challenges fundraisers are facing today, such as the economy’s impact on philanthropy, overall donor numbers and donor retention declining, the Great Resignation, and more! switch up their retention strategies for recurring donors.

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Retention Donor Report Practice 52

Qgiv

JUNE 1, 2022

That’s where micro donations come in! Small gifts can not only grow your donor base but also appeal to younger audiences and potential recurring donors. A strong recurring gift program provides more long-term security and sustainability than occasional large gifts, and micro donations can help. Show Impact.

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Neon CRM

MAY 17, 2024

A phone call gives you the opportunity to build real personal connections with the people who support you. Calling to thank donors for their support after they give a gift can strengthen their bond with your nonprofit, leading to higher donor retention and engagement rates. Talk about surprising and delighting your donors!

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CauseVox

JUNE 7, 2022

The only sure-fire way to capitalize on your website views is to create a successful donation page. Donation pages are an essential component of every organization’s fundraising effort. In today’s world, these pages are responsible for the vast majority of donations that an organization will receive. Be Branded (Storied).

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Donation Pledge Gift Mobile 84

Bloomerang

FEBRUARY 13, 2023

Community Brands recently shared donor retention data that reinforced alarming trends that the nonprofit sector has been monitoring for a while. In their survey, they asked nonprofits what their current donor retention rate was: about 60% said they didn’t know and the rest had an average donor retention rate of 45%.

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Donor Strategy Retention Help 103

Bloomerang

AUGUST 29, 2023

Online fundraising platforms are software solutions that your nonprofit can use to solicit, accept, and process donations made via the internet. Many online fundraising platforms also make it easy for supporters to start fundraisers of their own to gather donations on behalf of your organization. What are online fundraising platforms?

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Platform Donation Online Fundraising 62

Get Fully Funded

SEPTEMBER 14, 2021

In this article, we’ll discuss the following six concrete steps your nonprofit can take to boost revenue and grow your organization: Track your organization’s retention rate. Offer recurring donation options. Reduce donation page abandonment. Track your organization’s retention rate. Focus on building relationships.

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Donation Strategy Retention Rate 64

Bloomerang

AUGUST 7, 2023

It’s the reason so many donor programs have retention rates representing three steps forward, two steps back. And it’s why the way we’re used to categorizing gifts as small, medium, and large (or “new,” “mid-level,” and “major”) may not be the most fruitful strategy. Let’s stop giving gifts, and donors, these outdated labels.

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The Modern Nonprofit

MARCH 26, 2024

In the face of humanitarian crises or natural disasters, the generosity of individuals often shines through, leading to a significant influx of donations. The post-emergency phase sees many organizations grappling with a decline in donations, a critical period where strategic donor engagement can make a difference.

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Neon CRM

MAY 16, 2024

Their past donations prove they’re committed to your cause, and their familiarity with your organization means they’re often easier to engage than brand-new supporters. Use your donor management software to identify donors that haven’t donated in the last year. They may not even remember they donated!

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Candid

NOVEMBER 14, 2023

But unfortunately, the average donor retention rate in 2022 was 42.6%, making it the lowest rate on record. So, don’t wait for the year-end season of giving to be over to start prioritizing appreciation for donors’ gifts and inspiring their continued support. If you’re able, call donors within 48 hours of their gift.

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Giving Retention Gift Hosting 82

Bloomerang

OCTOBER 11, 2023

Cash usage has plummeted worldwide since 2020, impacting charities and nonprofits traditionally relying on cash donations. With less cash in our wallets, 70% of charities reported a drop in cash donations; cash accounted for just 23% of all donations in 2022. Individual donors increase their one-time donations by nearly 1.5x

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Kindful

NOVEMBER 19, 2021

There are “boots-on-the-ground” volunteers who show up in person to help out, vendors who donate supplies or make in-kind donations, those who help you fundraise, and more. Thanking donors is a common best practice , but thanking volunteers is just as important for retention, appreciation, and morale. .

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Classy

JULY 7, 2021

You could master a strategy to attract thousands of supporters to your campaigns, but it’s your donation process that determines if they complete a donation. We’re spilling the tea behind the transaction details that seem simple, but hold the power to transform your campaigns into a donation (and recurring donation ) machine.

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Qgiv

NOVEMBER 2, 2023

By automating thank-you emails and other interactions to get to your donors quicker, you can increase your donor retention rate, ultimately boosting your fundraising efforts. With built-in tools for personalization, you can automate your donation appeals without giving up the personal aspect that inspires donors to give in the first place!

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Work Fundraising Mail Integration 122

Get Fully Funded

MAY 23, 2024

Regardless, it’s something to be concerned about BEFORE you see a decrease in your donations. Donor fatigue refers to the feeling someone gets when they’re tired of receiving donation requests. What if donors making gifts since that time weren’t receiving their thank-you letters? I’ll show you. What is Donor Fatigue?

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Donor Ratio Newsletter Nonprofit 105

Bloomerang

AUGUST 30, 2021

The Fundraising Effectiveness Project (FEP) noted that while 2020 saw an overall increase in giving, that year’s donor retention rate dropped by 4.1 Recaptured donors (whose last gift was two or more years ago) were up nearly 14%. The overall donor retention rate was 43.6% , a 4.1% Gifts of less than $250 grew by 15.3%.

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Donor Giving Retention Gift 101

DNL OmniMedia

NOVEMBER 12, 2020

As a nonprofit fundraising professional, you know that raising major gifts is one of the most strategic efforts your organization will complete. Major gifts are not only a highly-strategic effort, but also a high-stakes one— for many nonprofits, over 80% of their total fundraising dollars come from major contributions alone.

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CauseVox

MAY 6, 2021

Whether you’re creating a receipt for a general donation form on your website or for a specific a fundraising campaign, one of the essential components is creating a donation receipt that will get automatically sent to donors following their donation. No goods or services were given in exchange for this gift.

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Donation Info Minnesota Law 52

Bloomerang

FEBRUARY 27, 2024

The minute you understand and act on this, your retention rates will rise. It’s worth noting that a recent study by Philanthropy Daily found that 49% of lapsed donors who hadn’t made a gift in at least two years believe themselves to be current donors. How lapsed is “lapsed”? How valuable are recently lapsed donors? You have a 2.2%

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Qgiv

SEPTEMBER 28, 2022

In her previous role as Foundation Manager for the VRMC Foundation, she managed the annual giving programs, assisted and oversaw the annual budget and marketing plans, and managed a major gift donor portfolio of over 150 donors. Earning these one-time donations helps you reach your year-end campaign goals, which is great.

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Donor Virginia Retention Gift 69

sgEngage

MARCH 22, 2024

If you have donated money to a quirky aid event focused on snorkeling or a unique chess fundraiser, you know that fundraising events have evolved far beyond the typical 5K runs, cycling events, and charity walks. And they will donate. About 28% of online contributions are made from a cell phone.

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Bloomerang

OCTOBER 30, 2023

Thanking donors well is an essential aspect of fundraising that is often done just once—when the donor makes a gift, or, worse, it’s overlooked entirely. More than 98% of all donations go directly to feeding programs for people facing hunger. A thank you received a month after donating is not good ,” says Aaron.

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Bloomerang

MAY 10, 2022

Donor stewardship—also known as stewarding your donors—is the act of building relationships with supporters after they make a donation to your nonprofit. A donor stewardship plan is a long-term strategy to strengthen those relationships in the hopes of earning repeat donations from these individuals.

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Relationship Donor Build Tips 97

Qgiv

DECEMBER 15, 2021

We put together some charity donation form best practices to help you raise more money for animals! Similarly, you can use your smartphone to take high-quality before and after pictures of more serious cases and add those pictures to a slideshow on your donation page. Over 50% of people visit your nonprofit’s website on their phones.

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Nimble AMS

NOVEMBER 27, 2022

Every time an individual gives, ensure you follow up with a thank you and details reporting how much their gift contributed to your financial campaign, exactly where the funds will go, and more. An instant thank you email or phone call to a new donor will increase their next gift by 39%. Contact your donors.

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Associations Donor Gift Tips 126

Bloomerang

JUNE 2, 2023

If you’re a small charity If you’re a small charity, and receive just a few gifts a day, you could reasonably call every donor. You just want to establish trust – the foundation of all lasting relationships – showing donors you received their gift, appreciate it, and will put it right to work as per their intention. It may be the E.D.,

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Donor Charity Gift Test 97

Greater Giving

JULY 18, 2023

Your donor data may include phone numbers, emails, birthdays, donation history, and even meal preferences. You collect information at every turn, whether someone fills out your donation form, registers for an event, interacts with you on social media, or browses your website. Reach out during important times.

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Data Donor History Demographics 98

CauseVox

MARCH 1, 2024

This ultimately results in better donor acquisition as well as stronger, more genuine partnerships with greater retention. Website analytics: help us track donation page interactions and web traffic. Email marketing analytics: help us track open rate, click-through, and donation conversions.

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Audience Donor Survey Demographics 82

Qgiv

JANUARY 24, 2024

The six pieces you need in your fundraising strategy How to create your fundraising strategy The six pieces you need in your fundraising strategy While no two nonprofits are alike, they all share common goals, like donor connection and retention , memorable fundraising events, and supportive partnerships.

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