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Turning Visitors into Customers: Maximising Retail Potential for Museums

sgEngage

Museum shops can and should be more than just walls of collection postcards and bins of branded pencils. With captive audiences, a link to the creative, and consistent footfall, shops in museums have ample opportunity to maximise retail potential by offering products that appeal to visitors and have a clear connection to collections. .

Museum 95
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VolunteerHub Helps Holocaust Museum Houston Increase Volunteers by 478%

Volunteer Hub

Holocaust Museum Houston needed a volunteer management solution to help them recruit, engage, and manage volunteers, following expansion. Opened in 1996, Holocaust Museum Houston has become a valuable resource for community residents and people around the world. Expansion led to an increased need for volunteers and software.

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MuseWeb 2021: Amplifying the Museum Experience

Forum One

We are very excited to connect with the amazing people who work hard to amplify the online museum experience at this year’s virtual MuseWeb 2021 conference in April. Speakers: Christina Crawley , Managing Director, Marketing, Forum One Steven Bond , Strategy Director, Forum One. What are the priorities? Register here.

Museum 62
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Year Three as a Museum Director. Thrived.

Museum 2.0

I''ve now been the executive director of the Santa Cruz Museum of Art & History for three years. We talk a lot at our museum about empowering our visitors, collaborators, interns, and staff by making space for them to shine. We''re investing a lot in a public plaza project outside of the museum. Sometimes it isn''t.

Museum 49
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Year One as a Museum Director. Survived!

Museum 2.0

Today is my one-year anniversary as the executive director of the Santa Cruz Museum of Art & History. A year ago, I put my consultant hat on the shelf and decided to jump into museum management (a sentence I NEVER would have imagined writing five years ago). I'm open to any questions you want to raise in the comments.

Museum 55
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The Benefits of Having Digitally Savvy Board – for Museums & Nonprofits Too!

Connection Cafe

C ompanies with three or more digitally savvy directors had 17-percent higher profit margins, 38-percent higher revenue growth, 34-percent higher return on assets and 34-percent higher market cap. I recently discussed what it means to be a “museopreneur” in a feature article published by American Alliance of Museums.

Museum 44
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Audience Engagement Conversation at Western Museums Association

Museum 2.0

The Western Museum Association was kind enough to invite me to speak on a panel about engagement at their annual meeting in Boise. Phillip’s early remark about museums was an invocation for everyone. As an outsider, he immediately saw that museums were operating “under a business model that doesn’t work.” We need to change.

Museum 30