Cloud 4 Good

APRIL 27, 2021

While diving into a Cloud for Good-specific Workbench within the Analyze feature, I discovered something interesting pertaining to the demographics of the individuals who interact with our brand on Twitter – over 90% of the individuals are classified as male within the social platform. How Inferred Demographics Can Skew Analytics.

Social Media 68

Social Media Personal Demographics Media 68

Nonprofits Source

MAY 15, 2024

Perform market research. Market research is the process of gathering information about current and potential customers for your product or service, as well as general trends for your industry (e.g., Then, tailor your communications according to each persona’s demographics, behaviors, preferences, and motivations.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

APRIL 2, 2023

4) Prospect Research Tools The days of endlessly scouring the internet for information on potential donors are long gone. With the progress of AI in prospect research, you can now access tools that provide valuable insights into your prospects, including wealth indicators and demographic data that would otherwise be difficult to obtain.

Tools 361

Tools Fundraising Analytics Analysis 361

Achieve

JUNE 1, 2023

Review your donor demographics. Review your donor demographics. Assessing demographic-related giving patterns can help you understand who is supporting your cause and how you can better connect with them. This can be helpful information when searching for prospective business partners or event sponsors.

Donation 52

Donation Donor Giving Demographics 52

Candid

NOVEMBER 17, 2021

In this blog post, we'll review the research results, discuss implications, and identify the soul-searching needed to move forward in new alignment with our values. Davis Parchment, and data scientist Kwame Porter Robinson about the research results, implications, and advice for next steps. Want to see more?

Grant 111

Grant Analysis Application Contact 111

Nonprofits Source

FEBRUARY 24, 2023

Employ these strategies to identify your ideal customer and ensure that your digital marketing materials appeal to their interests: Perform prospect research. Research these prospects to determine which marketing channels, messaging, and branding would be best suited to solicit their support. Send surveys. Follow SEO best practices.

Map 52

Map Digital Business Marketing 52

Bloomerang

APRIL 24, 2021

Your data is melded with general database data to come up with profiles that identify those with particular “planned giving likelihood” for you. You can also purchase additional software, like Wealth Engine , Donor Search and others, to help you do further research on prospects you’ve identified as having high potential.

Analytics 62

Analytics Giving New York City San Francisco 62

NonProfit Hub

SEPTEMBER 20, 2019

Start with your profile. Have you ever considered the benefits of polishing your LinkedIn profile? Most people in the professional world have a LinkedIn profile, but it usually is copied and pasted from a resume, or maybe half-done and hasn’t been active for months. People are researching you: Who are these people?

Linkedin 59

Linkedin Marketing Guide Profile 59

Candid

JUNE 20, 2023

Comprehensive and public nonprofit demographic data is central to supporting more transparent and informed decision making in our sector. To date, over 55,000 nonprofits have shared some information on their staffs’ and board members’ race and ethnicity, sexual orientation, gender identity, and disability status, through their Candid profile.

Demographics 98

Demographics Accessibility Data Free 98

Bloomerang

APRIL 12, 2022

Some of these features include: Donor profiles. Donor profiles show the history each supporter has with your organization. The constituent timeline is a part of a donor’s overall profile, showing the interactions they’ve had with your organization over time. Constituent timeline. Data segmentation. Generosity score.

Software 100

Software Management Donor Guide 100

sgEngage

APRIL 18, 2022

If so, you’re in good company — a whopping one billion searches per day are health-related! They may be searching for crucial medical advice, doctors’ names and contact information, a map of your facility, or other must-have information. Consider your audience’s demographics and group audience members based on shared characteristics.

Websites 77

Websites Organization Tips Map 77

Bloomerang

JULY 7, 2021

A helpful concept you can use here is the donor persona: a representation of your ideal donors, based on insights you can gather from actual donors and from market research. . demographics. Characteristics of a donor persona include: . online platforms they use. Question 2: What is your core belief and expertise?

Process 135

Process Question Donor eBook 135

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

90% of searchers haven’t settled on a brand before starting their Google search – make sure your social media presence puts you at the forefront of their results. – Hubspot Research. billion active monthly users, Facebook is commonly used as a research tool for people deciding whether or not to trust a company.

Social Media 52

Social Media Marketing Media Social 52

Twenti - Digital Marketing For Nonprofits

SEPTEMBER 21, 2020

90% of searchers haven’t settled on a brand before starting their Google search – make sure your social media presence puts you at the forefront of their results. – Hubspot Research. billion active monthly users, Facebook is commonly used as a research tool for people deciding whether or not to trust a company.

Social Media 52

Social Media Marketing Media Social 52

Candid

JANUARY 16, 2024

Over the last decade, I’ve watched an increasing number of current and prospective funders require demographic data as part of their grant application processes. The development team at Candid—let’s call them data collectors—is asked to fill out approximately 100 demographic surveys a year for grant applications. Let’s dig in to why.

Demographics 98

Demographics People Data Grant 98

Connection Cafe

OCTOBER 4, 2017

The Blackbaud Institute’s newest research report, Share of the American Wallet , was released earlier this month. This report is based on data about discretionary spending by Americans, and focuses on the key demographic indicators of charitable giving. And, where can you find new donors that fit the profile?

Share 31

Share Demographics Profile Method 31

Qgiv

APRIL 9, 2024

When creating your social media strategy, research what tools can help you expand on your goals to make the maximum impact you can. Finding your audience Understanding the demographic profile of your audience is key to creating an effective social media strategy. Why should nonprofits use social media? Higher reach.

Social Media 52

Social Media Media Guide Social 52

Forum One

JANUARY 19, 2023

Different types of nonprofits will have different needs — e.g., associations are different businesses than research and policy institutes — so do what is more directly connected to your mission and goals. You can look at things like past behavior, interests, demographics, and more. Who are the audiences you are looking to target?

Websites 60

Websites Change Management Digital Government 60

Nonprofit Tech for Good

APRIL 2, 2016

Small nonprofits can barely invest the time it takes to manage a Facebook Page and Twitter Profile. Due to popularity and demographics, all small nonprofits should have a Facebook Page and be posting a minimum of twice weekly. Search, claim, set up, and then post a minimum of twice monthly to keep it current. Yeah, right.

Social Media 100

Social Media Media Social St. Louis 100

DNL OmniMedia

JULY 14, 2021

Doing so will help inform your search as you’ll be able to assess your current tech stack to discover gaps, assess database options on their core features and how well they meet your nonprofit’s most pressing needs. . Before investing in a nonprofit database, take a moment to understand why and how it can benefit your nonprofit.

Database 52

Database Software Template Nonprofit 52

Forum One

SEPTEMBER 7, 2021

Whether the visitor is known or unknown, the experience is tailored to fit their profile dynamically through data analysis, behavior, user attributes, and characteristics to create a more meaningful experience. You can look at things like past behavior, interests, demographics, and more. Creating a personalization plan.

Websites 58

Websites Strategy Change Management Digital 58

NTEN

NOVEMBER 10, 2011

Public aquariums, groups promoting sustainable seafood consumption, university departments doing marine research, and global charities focused on water & marine issues. So long as you consistently connect your profile to your organization’s website, you’ll begin driving traffic to it. (It Commercial fishers & fisheries.

Audience 88

Audience Profile Group Spam 88

Tech Soup

FEBRUARY 27, 2013

With easy and free registration, any 501(c)3 is welcome to set up a profile and begin recruiting within. register to volunteer and can simply search through the database to find either local opportunities or virtual opportunities (work that can be. Volunteers can search as broadly as "within 60. Their research.

Volunteer 65

Volunteer Tools Online Database 65

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 23, 2008

One topic that I regularly track are research reports, including demographic, technographics, and overall numbers for social media sites. I have a clipping file in a flickr set called Social Media Research Snippets. It is based on real data pulled from a huge number of Twitter profiles of people who have used Twitter Grader.

Twitter 50

Twitter Practice Bookmarking Profile 50

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 19, 2015

According to a recent research survey of UK/US teenagers , 26% have raised money for a cause and 32% have donated their own money (or allowances.). Optimize your search results (they do their Internet research). If you want to learn more about what I’ll be talking about, read this interview in the Guardian.

Social 50

Social Nigeria Student Cancer 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 7, 2008

Yesterday, I facilitated a hot topic workshop at the Healthy Communities Annual Conference hosted by the Search Institute in Minneapolis. Search Institute is an independent nonprofit organization whose mission is to provide leadership, knowledge, and resources to promote healthy children, youth, and communities.

Social Media 56

Social Media Intergenerational Difference Remix 56

Bloomerang

OCTOBER 16, 2023

Along with storing donors’ contact and demographic information, this technology helps build relationships with supporters by saving previous engagement data, such as past donations or events attended. There are three major considerations when searching for a new donor database: common, special, and nonprofit-specific features.

Database 81

Database Donor Guide Software 81

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 13, 2008

Perhaps you need to look existing secondary research on demographics and characteristics of users (see this post for some places to start finding free information). You need to do some listening first - after setting up an individual profile, the search feature is your best friend or you may consider paid research services.

Social Network 50

Social Network Network Myspace Strategy 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 8, 2008

The question I was asked had to do with the demographics of social media. Black Online Study profiles African American heavy internet users - mostly male and and economics play a role. Digital Networkers profiles African American heavy social networking site users. See also Corona Research - Who Uses the Internet?

Web 61

Web Social Blogger Stats 61

Forum One

JANUARY 26, 2024

As nonprofits navigate an ever-changing digital landscape, Search Engine Optimization (SEO) is a hot topic. How do new trends, tools, and norms affect how nonprofits should approach their SEO strategy in 2024 as they try to rank well for important keywords on Google and other search engines?

International 89

International Strategy Search Structure 89

NonProfit Hub

OCTOBER 16, 2015

The demographic profiles of these donors skewed younger, the vast majority being Millennials or Gen Y. According to a recent research survey of UK/US teenagers , 26 percent have raised money for a cause and 32 percent have donated their own money (or allowances). Optimize your search results (they do their Internet research).

Social 28

Social Nigeria Student Cancer 28

Candid

APRIL 13, 2021

Just like your organization is doing prospect research to find new donors, potential volunteers and supporters are basically shopping online for organizations to get involved with. To ensure you’re telling your organization’s story the best, make sure you’re regularly updating your GuideStar Nonprofit Profile. Transparency matters.

Time 98

Time Giving Tips United States 98

Nonprofits Source

JUNE 23, 2023

Your personas should include plenty of rich detail, such as each individual’s demographics, hobbies, and motivations. In this guide, we’ll explore these tips for developing useful and relevant personas that help you approach web design and user engagement more strategically: Research your target audience. Research your target audience.

Audience 64

Audience Websites Build Tips 64

Bloomerang

SEPTEMBER 12, 2022

Prospect Research Software. When choosing the best donor management software for your nonprofit, some of the features you should look for include: Robust donor profiles. This makes it easy to manage different aspects of your fundraising strategy, such as donor acquisition and prospect research, all under one roof. Segmentation.

Software 56

Software Effective Grant Nonprofit 56

Qgiv

APRIL 24, 2023

When you’re searching for sponsorships, start with local businesses that your staff or volunteers have connections with to give you a foot in the door. The first step to figuring out your target demographic is to look at what your current donor base looks like. Or you can put up a banner or poster at the event venue.

Guide 52

Guide Nonprofit Hosting Sponsor 52

Care2

AUGUST 7, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student. A quick Google search shows that the man listed as the primary contact for the organization is dead.

Causes 48

Causes Facebook Social Media Advocacy 48

Care2

JULY 24, 2007

60) Search « Live From New York: 2007 DMA Nonprofit Federation Conference | Main | Is It Worth It? While the exact demographic numbers are somewhat disputed , without a doubt the typical user is a young student. A quick Google search shows that the man listed as the primary contact for the organization is dead.

Causes 48

Causes Facebook Social Media Advocacy 48