article thumbnail

Using Ad Libraries to Understand Nonprofit Competition

Whole Whale

Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. Shows ad performance data like impressions, spend, and demographic reach. How Should Nonprofits Use Ad Libraries?

Library 104
article thumbnail

Study the Data, But Eat the Cake—Put the Human Factor Forward

.orgSource

Confirmation bias is the tendency to place the greatest value on information that supports your pre-existing beliefs. Anchoring bias makes people rely too heavily on the first bit of information they receive. But when the stakes are high, data is the knife that cuts through preconceptions to uncover the objective truth.

Data 221
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Libraries pivot to survive pandemic

Candid

Libraries store the energy that fuels the Imagination. During COVID-19, libraries across the country have had to re-imagine themselves so they can continue fueling imaginations and serving communities. Libraries have helped fill the void by providing hot spot access and in some cases laptops computers to students.

Library 98
article thumbnail

How to Make This Your Most Successful Library Giving Day

sgEngage

Library Giving Day is an international one-day fundraising event that could significantly boost your library’s fundraising potential. How can you plan a more successful Library Giving Day? In 2022 alone, Library Giving Day reported 12,168 total donations adding up to $1.6 Check out what other libraries have done.

Library 67
article thumbnail

Thinking Outside the Traditional Non-Dues Revenue Box

Association Analytics

Data is key to optimizing non-dues revenue Data plays a pivotal role in driving success for associations, particularly when it comes to non-dues revenue generation. Creating Data Products – One area with significant untapped potential for associations is the creation of data products.

article thumbnail

4 Easy Ways to Acquire New Donors for Your Nonprofit with Peer-to-Peer Fundraising

Nonprofit Tech for Good

In fact, according to data shared by Peer-to-Peer Forum , peer-to-peer fundraising is the number one tactic that inspires donors to give to charity and 39% of Americans who’ve donated to charity have done so because a friend or family member asked them to. Keep text brief but informative. That’s right! Want to go the extra mile?

Donor 324
article thumbnail

Content Strategy for Digital Collections: Archives, Libraries, and Museums

Forum One

Museums, archives, and libraries share many goals and functions. The items that museums, archives, and libraries collect reflect the human spirit. In archives, libraries, and museums, curators use their judgment to select and arrange artifacts to create a narrative, evoke a response, and communicate a message.

Library 73