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Get Your Small Business on the Map: 5 Digital Marketing Tips

Nonprofits Source

Brainstorm which tactics, content, and communication channels will best engage each audience to increase the chance that they will purchase your product or service. To ensure your website does its job in converting first-time visitors into customers, remember to: Make the website mobile-friendly. Fostering a culture of collaboration.

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3 Tips to Integrate Social Media with Your Nonprofit Website

sgEngage

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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6 Signs Your Nonprofit Needs a New Website

Nonprofit Tech for Good

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. According to M+R Benchmarks , half of nonprofit website traffic comes from mobile and tablet users. Having a mobile-friendly website is a necessity, not a nice-to-have.

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6 Website Elements to Include to Drive Year-Round Donations

Greater Giving

Mobile-friendly formatting. Show the real impacts that year-round donations can have on your mission by using compelling images within your website. Choose images that show interactions between people, whether it’s your volunteers and constituents or your donors mingling at previous fundraising events. Accessible content.

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10 Simple Nonprofit Twitter Tips

TechImpact

Image courtesy of The Telegraph. Upload images to your bio, header, and your background. Tweet pictures. Twitter’s most recent update now allows thumbnails of images to appear in feeds. Pictures comprise 36% of all link on Twitter, and that number is only expected to rise. Visually enhance your page. Tweet timely.

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3 Strategies to create an effective nonprofit homepage

Candid

However, with the right strategies, you can create an attractive homepage that inspires site visitors to continue interacting with your content and engaging with your organization. If you’re wondering where to get started, consider showcasing content on your homepage that highlights the following elements: Mission.

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Is That A Camera in Your Pocket? Tips and Tools for MobilePhonetography As Part of Your Content Strategy

Beth's Blog: How Nonprofits Can Use Social Media

The new generation of smart phones come equipped with excellent cameras and for many it means that they can easily shoot from the hip and capture moments in your organization’s work that make for great, socially share able content. Use images in every communication #21CapitalCamp. GuideStar USA (@GuideStarUSA) October 8, 2013.

Camera 101