Whole Whale

MAY 19, 2023

We wrote this article because our very own site is in a visual crisis as we transition to AI-based images. The issue with the amazing range of images that AI can create is that your content begins to lose the visual consistency of your brand. Do you want a portrait, a landscape, an object, an abstract design?

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TechImpact

DECEMBER 9, 2014

With over 20 billion images shared to date, the Instagram community inspires innovative storytelling, from photo editing tips to composition to thematic content. The post 3 Ways Your Nonprofit Can Use Instagram For Brand Storytelling appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

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Bloomerang

APRIL 26, 2023

At the heart of a strong social communications plan is relevant and compelling content. Nonprofits cannot be random with social media content as that will only lead to a very random result. Here are easy-to-implement content ideas to help fill out your social media calendar. Show that you are grateful!

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TechImpact

AUGUST 21, 2014

Image courtesy of Web Business Agenda. Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software. This happens. Our most shared post took us all by surprise.

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Forum One

APRIL 8, 2021

When a complete website redesign is not an option, there are small tweaks and improvements that can help you quickly optimize your website’s impact today. Personalize your content. Start by understanding your audiences and tailoring content and outreach to their needs. Repurpose & revive.

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Nonprofits Source

JUNE 22, 2023

One way to encourage people to support your organization is through great nonprofit storytelling. By using narrative and storytelling techniques, you’ll be able to communicate your nonprofit’s mission and impact while building stronger emotional connections with your audience. Where Should You Use Nonprofit Storytelling?

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TechImpact

NOVEMBER 19, 2014

Image courtesy of lmsShortSales. Only recently has a definition of content marketing been widely accepted. Before, content marketing was a loose collection of ideas, thoughts and conjectures about the way consumers MIGHT respond to a new marketing models. The 5 reasons why content marketing works.

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See3

APRIL 9, 2024

By putting together a comprehensive profile of your audience, your nonprofit is better able to create personalized content that speaks to your audience and drives them to action. Though our conversation, we learned three pivotal things that a nonprofit should consider when developing their own content strategies.

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Neon CRM

JULY 13, 2023

Launch a Storytelling Campaign Studies have proven that storytelling is much more effective than fact-sharing alone. That’s direct scientific proof that storytelling is the way to go when we want to engage and inspire people on GivingTuesday and beyond. The easier it is to share, the more likely people are to do it.

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Tech Soup

SEPTEMBER 12, 2017

Storytelling is the currency of fundraising. In the digital environment of email, social media, and mobile, we can use storytelling in innovative ways to inspire supporters and donors — and raise more money. Photos, videos, selfies, and personal stories allow us to embed emotional content in fundraising campaigns.

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CauseVox

OCTOBER 11, 2023

CauseVox’s New Site Editor allows you to craft your perfect page without any design or tech experience and elevate your visual storytelling. You can add images, videos, text and forms to better engage with your supporters, donors, and volunteers. Custom Pages Want to go deeper?

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Nonprofit Tech for Good

JULY 5, 2020

Their work has been featured in The New York Times, NPR, CNN and AdWeek and Doug is a guest lecturer at Stanford University on the power of storytelling for nonprofit organizations. High video engagement should be your goal because social media algorithms prioritize content that get lots of reactions, comments and shares.

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Candid

APRIL 22, 2024

The second report of the series, Living with Pocket Change: What It Means to Do More With Less , examines the impact and real-life experiences of chronic philanthropic underinvestment. Also, don’t underestimate the power of storytelling and communications as a way to influence and amplify one’s work to impact a broader audience.

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TechImpact

FEBRUARY 28, 2014

The seemingly endless flavors of platforms are all filling their respective niches and enrapturing audiences across the board with engaging, user created content. Marketers must tread lightly to not disrupt the delicate balance of content and alienate users. Image courtesy of Unified.

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Allegiance Group

MAY 13, 2024

As the founder and CEO of HistoryIT , she works with organizations to photograph and catalog the objects, documents, and images that accumulate over time and turn them into a collection that your team can search through and use. How To Use Your Digital Content Every piece of an archive is an untapped opportunity to engage your audience.

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The Science Behind Engaging your Supporters

SEPTEMBER 14, 2018

With so many EOY campaigns , one of the most powerful ways for donors to connect with your cause is through the power of storytelling. Maybe you’re putting together your email calendar for December, planning out social media content, or even sprucing up your website to improve conversions. 15 Minute Storytelling Workouts.

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TechImpact

AUGUST 29, 2014

Social media is a staple of any nonprofit’s content marketing efforts. Here are more nonprofit social media marketing statistics: Image courtesy of Vertical Response. appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. The post Infographic: How Much Are Nonprofits Investing In Social Media?

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Nonprofit Tech for Good

AUGUST 10, 2018

Julia Campbell is social media and storytelling consultant for nonprofits and author of Storytelling in the Digital Age: A Guide for Nonprofits. Tip: Nonprofits may consider specifically tailoring their Pinterest content to the female segment of their donors and supporters. By Julia Campbell . 2) Pinterest is about discovery.

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Candid

JUNE 7, 2023

For example, our preference for video content rings true. Experts say that Gen Z: Wants to see impact through storytelling, primarily through social media videos. Has a shorter attention span, which requires content that is skimmable. While I’m not an expert, I’d say that some of the tips out there seem pretty accurate.

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Amy Sample Ward

AUGUST 11, 2011

—– I’m really excited by tools that enable digital or transmedia storytelling. I think there’s huge potential for organizations to use multiple mediums, content, and locations to help document and advocate for the change they want in their communities and around the world.

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Care2

MARCH 6, 2014

Did Getty Images, the world''s largest photo service just make its photos free to use? Getty Images says you can use images for free by embedding them on your website or blog as long it''s for non-commercial purposes. This could negatively impact the stories the organizations are telling because stock photos are not authentic.

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Candid

MARCH 22, 2022

But how exactly do you craft a story, and digital storytelling strategy, that will draw new supporters’ interest and spur your followers to act? In this two-part course you’ll learn how to use a simple storytelling framework and decision science to enhance the clarity of your organization’s digital communications.

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Greater Giving

FEBRUARY 12, 2024

The word “gala” conjures images of glittering ballrooms, elegant attendees, and a night dedicated to supporting a worthy cause. Beyond just raising money, galas offer incredible opportunities to enhance community engagement, cultivate new donors, and celebrate your organization’s impact. Focus on storytelling.

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Allegiance Group

MAY 1, 2024

Your nonprofit can have your best year-end campaign by incorporating data-driven planning, tapping into overlooked segments, crafting impactful storytelling strategies, maximizing digital fundraising channels, and cultivating donor fundraising and stewardship throughout the year. Keep reading to find out more! #1

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Qgiv

SEPTEMBER 10, 2021

Create impact statements. Include stories and images that show the real-world impact of your organization and your donor’s gift, specifically. Check out how Mercy Ships uses images and quotes to tell stories in their receipts: Add conditional content. How to Use Conditional Content. Attach a locked PDF.

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sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

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TechImpact

JULY 28, 2014

Image courtesy of Home Business Rotator. Visual storytelling. By ingraining yourself in the community through your content marketing efforts, you’ve made asking for donations a lot easier. The post How To: Use Social Media To Boost Nonprofit Fundraising appeared first on Tech Impact Blog - Leaders in Non-Profit Technology.

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The Modern Nonprofit

JUNE 20, 2023

Harness the power of storytelling through images, videos, and updates. Encourage supporters to share your content or create their own, amplifying your message through their networks. The more personal and authentic the content, the better.

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Tech Soup

FEBRUARY 2, 2015

There are more places than ever to get free images that are entirely OK for you to use for your communications. Here are 10 sources for images you can freely use on your website or other communications channels. Where to Find Free Images. Google Advanced Image Search lets you filter your search by usage rights.

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Qgiv

JUNE 6, 2023

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment. Use high-quality images for ads. Use moving elements that aren’t properly showcased in images.

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Tech Soup

SEPTEMBER 1, 2017

We know that good stories power fundraising and marketing, so join one of our free events to discover powerful case studies and connect with digital storytelling experts in your community. Naples, Florida: #Storymakers 2017: Creating Images and Video with Adobe Spark. Storytelling and Content Strategy Best Practices.

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Tech Soup

NOVEMBER 14, 2014

GivingTuesday is an excellent opportunity to use storytelling to draw in new and existing donors and supporters of your cause, on December 2 and beyond. You can drive social media to your blog as well, where you can post more substantial content within your updates , such as interviews, photo galleries, Q&As, and more.

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Tech Soup

JANUARY 29, 2015

But what are the rules and where can you get good public domain or Creative Commons images to spice up your website? With the rise of visual social media (like Pinterest and Instagram), a clear trend in digital communications is more images and fewer words — even if you are communicating through your website or an email newsletter.

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TechImpact

NOVEMBER 12, 2014

Storytelling and social media – these terms have certainly been thrown around a lot this year! Great storytelling and successful social media campaigns are completely interconnected. 1) Always showcase your impact. Smile Train consistently shows the dramatic impact of its work via Twitter. 4) Use quotes.

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Tech Soup

MARCH 26, 2015

Oh stock images. Here are a few key considerations to help you choose fantastic images for your site. Are You Treating Your Images as Content? Good, this is important: Photos and other images should never be used just as decoration. Is the Image Relevant? Will Your Audience Relate to the Image?

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The Modern Nonprofit

JANUARY 25, 2022

Keep in mind good storytelling techniques. It is also a smart tool for networking, which can be done easily through the retweeting of relevant content. Show Your Impact on: Instagram. Instagram is an entirely visual platform where your nonprofit can post images and videos, which can be customized with creative photo-filters.

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Qgiv

JULY 21, 2022

Instead of personal updates and other news, LinkedIn is for professional content and connections. To start establishing yourself as a world-changing, impactful organization on the platform, here are a few best practices to succeed on LinkedIn. Create interesting content. Take advantage of sponsored content.

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