CauseVox

OCTOBER 11, 2023

A captivating fundraising site and donation page make all the difference, but not every nonprofit has the resources or technical know-how to create an eye-catching digital home. CauseVox’s New Site Editor allows you to craft your perfect page without any design or tech experience and elevate your visual storytelling.

Site 82

Site Product Captivate Module 82

TechImpact

JULY 30, 2014

Image courtesy of Google User Content. Google Analytics, where would I be without you?”. Or have you ever wondered how many visitors arrive to your site from Twitter vs Facebook. What more can you learn from Google Analytics? Distinguish patterns the way users flow, or navigate, through your site.

Analytics 223

Analytics Statistics Google Demographics 223

TechImpact

MARCH 25, 2014

Image courtesy of Info Trust LLC. Have a good tip for tracking your fundraisers success in Google Analytics? Have a good tip for tracking your fundraisers success in Google Analytics? Landing pages are located on the left side bar under: Behavior –> Site Content –> Landing Pages. You’re not alone.

Stats 252

Stats Analytics Track Google 252

TechImpact

MARCH 5, 2014

Image courtesy of Success Online. ?In In a previous post , we talked about why your nonprofit had to start actively engaging in content marketing. Strategies to ensure your nonprofit’s content marketing campaigns were not only effective and efficient, but successful and delivered on all those great benefits. Interaction.

Content 195

Content Marketing Strategy Nonprofit 195

Media Cause

OCTOBER 17, 2022

While it can be confusing and hard to understand, ensuring you know how to optimize content for search will set you up for success. billion Google searches a day ( skai.org ), search is a great way to gain new supporters. YouTube is considered the second largest search engine after Google and has 2.6 With over 5.6 billion users.

Content 52

Content Channel Search Case Study 52

Nonprofit Tech for Good

DECEMBER 13, 2021

Step 1: Conduct a Content Inventory and Site Audit. A content inventory is a list of all the content on your site. A comprehensive web content inventory lists pages, images, documents, and applications on a spreadsheet. An inventory and audit will help you make decisions on: Content to be removed.

Websites 304

Websites Analytics Project Proposal 304

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily.

Websites 309

Websites Work Test Nonprofit 309

Nonprofits Source

JANUARY 26, 2023

Applying for the Google Ad Grant can help you reach new heights with your digital marketing. Whether you want to boost donations, promote your services to beneficiaries, or share educational content about your cause on Google Search, the Google Ad Grant can help you get there. How do Google Grants work?

Application 52

Application Grant Google Guide 52

Media Cause

NOVEMBER 15, 2022

The Web Content Accessibility Guidelines (WCAG) are what everyone must follow to make the web a more inclusive experience. The WCAG “define how to make Web content more accessible to people with disabilities, ranging from visual, auditory, physical, speech, cognitive, language, learning, and neurological.” . Contrast Checker.

Guidelines 52

Guidelines Accessibility Design Content 52

Nonprofit Tech for Good

APRIL 12, 2019

Sites like SEMRush or Google Ads Keyword Planner will tell you the keywords most used in web searches. What creates more awareness and connects you to people who share your mission is expert content. Links from your site and to your site raise SEO rankings. Use keywords in image titles. Do the research.

St. Louis 247

St. Louis Headline Search Google 247

DNL OmniMedia

NOVEMBER 22, 2022

Nonprofits who have a Google Ad Grants account or a paid Google Ad account often appreciate the web traffic they receive from their Google Ads. ” What Determines the Performance of Your Google Ads Results? ” What Determines the Performance of Your Google Ads Results?

Google 52

Google Results Websites Grant 52

NetWits

FEBRUARY 16, 2011

The day or week after a website launch, someone will inevitably notice that they can’t find the site on Google, Yahoo, or Bing. However, this isn’t as funny when your organization’s site has been online for a while and is still not being found. I recommend Google Analytics as it’s free and quite comprehensive.

Google 225

Google Search Images Analytics 225

The MatrixFiles

DECEMBER 15, 2022

Google loves it when you update your pages, and your users do, too! Take a look at your most visited page, and ask yourself: What images could we replace to make this page more high-impact? What other content can we feature that is connected to the popularity of this page? Refresh the most visited page on your website.

PDF 130

PDF Analytics Search Template 130

Nonprofit Tech for Good

NOVEMBER 7, 2011

Now that Google+ is open to everyone, all nonprofit staff can start experimenting and familiarizing themselves with Google+ before the brand pages, also known as Google+ Business Profiles , are launched later this month. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012.

Google 204

Google Practice Profile Avatar 204

Byte Technology

NOVEMBER 17, 2016

True words no matter whether you’re running on a WordPress site or another platform. Indeed, according to Internet giant Microsoft having even a two-second longer delay in page load time cripples user ratings, click-throughs and—most importantly for those running a money-generating site—lost revenue by nearly five percent across the board.

WordPress 100

WordPress Site Plugin Images 100

Nonprofit Tech for Good

FEBRUARY 26, 2012

Also, since the Google+ Pages launched after the release of Social Media for Social Good: A How-To Guide for Nonprofits , please consider this blog post a supplement to the book. Finally, I will be offering a Google+ and Google Products Webinar for Nonprofits on February 28, 2012. Now, onto setting up your personal profile.

Google 191

Google Practice gMail Avatar 191

TechImpact

AUGUST 21, 2014

Image courtesy of Web Business Agenda. Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software. This happens. Our most shared post took us all by surprise.

Content 129

Content Marketing Storytelling Analytics 129

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time to start. Set up your Google/Gmail Account and personal Google+ Profile. .

Google 209

Google Practice gMail Avatar 209

Nonprofits Source

APRIL 3, 2024

Ensuring your website is accessible to all web visitors increases the amount of potential members who can view your content. Use a tool like Lighthouse to audit your site for color contrast, alt text on images, subtitles for videos, straightforward site navigation, and other accessibility elements.

Organization 52

Organization Online Influence Metrics 52

Nonprofit Tech for Good

OCTOBER 17, 2019

WordPress powers 34% of all sites on the web and is one of the most popular digital marketing tools used by organizations in the world. It is the ideal content management system for nonprofits because of how it’s open source and anyone can contribute to making it better. SEO and Social Sharing. Events, Fundraising and Donations.

Plugin 212

Plugin WordPress Websites Paypal 212

Nonprofits Source

DECEMBER 13, 2023

Google’ is on the rise as more patients and consumers research symptoms, practices, and health tips before ever stepping foot into a medical facility. Healthcare SEO marketing describes the process of optimizing a healthcare website and its content to drive more organic search traffic. Google values first-hand experience for the topic.

Practice 52

Practice Marketing Strategy Search 52

Nonprofits Source

MAY 15, 2024

Brainstorm which tactics, content, and communication channels will best engage each audience to increase the chance that they will purchase your product or service. Make sure your website can resize to fit the user’s screen so they won’t need to zoom in to browse the site. For example, let’s say you run a pet training business.

Map 52

Map Digital Business Marketing 52

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. Look for these six signs that your nonprofit needs a new website, and find tools and tips to better assess how your current site is doing. 4) Key features and content aren’t accessible.

Websites 246

Websites Nonprofit Guidelines Phone 246

Byte Technology

APRIL 13, 2017

As wonderful as the WordPress content management system is, by its very nature—capable of supporting hundreds of different themes, thousands of plugins and so much more—it can be quite slow at times. Remember this always: when a visitor first lands on your site their initial impression is everything. Think about image optimization.

WordPress 100

WordPress Site Plugin Files 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 13, 2018

Impact Challenge ” is based on Google’s belief that artificial intelligence can provide new solutions to old problems and improve people’s lives. I understand that the Google AI Impact Challenge is something that you created. Thorn use AI to analyze the content of online ads to identify clusters of suspicious activity.

Google 84

Google Challenge Interview Impact 84

Nonprofits Source

MARCH 27, 2023

And while you likely update content regularly, do you consider the user’s experience? When prospective golf tournament attendees and sponsors visit your website, can they easily navigate through the site to find what they’re looking for? Ensure your site is mobile-friendly. Use Google Ad Grants. Reduce load speeds.

Charity 78

Charity Marketing Online Tips 78

NetWits

JANUARY 3, 2011

Does the color of the “Register Now” image matter? While we may have a hunch, content testing provides answers. A white vs. red “Register Now” image is tested. If you’re using Blackbaud NetCommunity , the Content Comparison part will run the test for you. What Other Content Should You Test?

Rate 134

Rate Content Conversation Test 134

TechImpact

APRIL 23, 2014

Image courtesy of Stable Cash Income. You’ve invested in it, consistently update the content, post to your blog, and market events through your website. So, of course you want people to see all that great content. Go ahead and Google it.”. Use this information to adapt your content to meet their needs.

Generation 234

Generation Websites Social Media Search 234

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

Donor 82

Donor Social Media Websites Content 82

TechImpact

DECEMBER 16, 2013

Image courtesy of Vudu Marketing. Your keywords should be evenly distributed between your content and your headlines to make the biggest impact online. These keywords should be things a possible donor, volunteer, or anyone interested in your nonprofit may type into a search engine looking for your content.

Online 268

Online Strategy Headline Search 268

sgEngage

JULY 22, 2022

When you google your nonprofit, what do you find? Luckily, with the help of search engine optimization (SEO), you can make wise web desig n and content management decisions that will increase the chances of your website being found. Create new blog content on the regular. Target relevant keywords. Let’s get started! No problem!

Tips 89

Tips Search Websites Nonprofit 89

Nonprofit Tech for Good

AUGUST 16, 2019

Key benefits of using WP Engine : Daily Backups – full copies of your site’s important files are automatically made every day off-site saving you a lot of time. Multiple Staging Sites – you can make a copy of your WordPress website to test new plugins before adding them to a live site. Daily backups as well.

WordPress 247

WordPress Hosting Websites Web 247

Byte Technology

AUGUST 22, 2017

In last week’s post we looked at the importance of keeping your WordPress site in top-notch working order with a few simple maintenance tasks that you should be performing on a regular basis. And remember this as well: perform these various maintenance tasks at least every three months, or every six months for less busy sites.

Plugin 100

Plugin WordPress Images Library 100

Nonprofits Source

NOVEMBER 3, 2017

In the last step of this digital marketing plan, we’re going to share SEO strategies and tactics we use to increase search rankings on Google. The top 13 on page SEO factors for content marketing. Off page SEO factors – factors that are behind the scenes and used by search engines to communicate with your site (e.g.

Beginner 91

Beginner Digital Marketing Guide 91

Tech Soup

FEBRUARY 2, 2015

There are more places than ever to get free images that are entirely OK for you to use for your communications. Here are 10 sources for images you can freely use on your website or other communications channels. Where to Find Free Images. Google Advanced Image Search lets you filter your search by usage rights.

Images 36

Images Free License Camera 36

Neon CRM

NOVEMBER 30, 2023

The truth is that most inexpensive, lower-end website options are designed to support e-commerce sites, even if they’re listed as having “nonprofit options.” Trying to tailor these sites to support your organization can require custom coding, reconfiguration, and quite a few support tickets. Others do, too!

Websites 52

Websites Practice Nonprofit Search 52

Bloomerang

DECEMBER 19, 2023

We’ve grouped these solutions into the following categories: Donor Management Fundraising Project Management Communication Design Forms Marketing Events Website Content Management System As you assess each option, keep in mind that seemingly “free” platforms may still come with costs. Additional users are 50% off.

Software 86

Software Free Tools Adobe 86