Care2

SEPTEMBER 20, 2012

How exactly do you get creative with writing content; whether it's in your emails, your subject lines, or your blog posts? If your nonprofit feeds the creative flame with passion and storytelling, you'll start getting somewhere. And then we got into the nitty gritty of content with Roz Lemieux, Michelle Frey, and John Hlinko.

Content 59

Content Test Audience Green 59

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

Post consistent content that your audience loves and your social media will be successful. But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. One technique I use to get insights from my social media data is to do an analytics Rorschach Test.

Audience 107

Audience Social Media Content Media 107

M+R

DECEMBER 13, 2022

Updating your landing page content to introduce you to new constituents. Groups like the Union of Concerned Scientists and USA for UNHCR actually improved donation form conversion rates by showing more content to their paid traffic! Testing changes to your donation form to improve conversion rates. This might look like: .

Fundraising 83

Fundraising America United States Track 83

sgEngage

OCTOBER 11, 2023

It’s Time to Kick It Up a Notch The good news is that you only need three things to successfully identify, engage, and convert those elusive brand-new donors, and I’ll bet you already have them on hand: data, content, and technology. You have high-performing content that many potential donors haven’t seen. You have heaps of data.

Donor 84

Donor Social Media Websites Content 84

Nonprofit Tech for Good

FEBRUARY 14, 2019

How do you get your appeals in front of your Facebook audience despite the significant decline in organic reach and the resulting reduction in engagement caused by changes to the News Feed algorithm? The risk is low, and the potential rewards are great, so be sure to consider testing this channel as part of your next fundraising effort.

Facebook 245

Facebook Fundraising ROI Virginia 245

sgEngage

AUGUST 22, 2023

Once you have a few rough bullets, you can feed them into a generative AI tool to workshop different phrasing, even tailoring your message to donor levels. Revise the messages to fit your brand or continue to feed the AI information to narrow in on a campaign message you can carry across your platforms.

Fundraising 69

Fundraising Generation Education Feeds 69

AccelEvents

AUGUST 12, 2020

An events platform is a software tool designed for streamlining many administrative aspects of an event and allowing both the organizers and the attendees to focus on the content. Poor feed quality can drastically decrease satisfaction and lead to a poor attendee experience. Test, Test, Test. Hire a virtual emcee.

Tips 52

Tips Virtual Hosting Feeds 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 30, 2012

Content Curation for Nonprofits. Here are my slides and curated resources materials for a talk called “ What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet? This area, content curation , is a social media competency that I’m focusing in my own learning and teaching.

Content 101

Content Skype Learning Slides 101

Nonprofit Tech for Good

NOVEMBER 14, 2010

From posting twice a day to only twice weekly, I have tested all levels of frequency in posting until finally settling on posting 4-6 Status Updates a week. Beginning November 1, users can now unlike your page directly from their News Feed. It’s also worth noting that more Thumbs Up and Comments = More News Feed exposure.

Facebook 254

Facebook Feeds Content Rate 254

Qgiv

JUNE 6, 2023

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment. Use bright colors to help your post stand out from others on the feed. Use high-quality images for ads.

Facebook 86

Facebook Guide Demographics Nonprofit 86

Byte Technology

AUGUST 29, 2016

Of course, as with anything new on the Internet, there’s an obvious learning curve to observe, but the possibilities are seemingly endless: not only can people post their latest up-to-the-second video feeds, but the feature is available for use on any device from desktops to tablets to smartphones and even drones. Consider your content.

Video 100

Video Facebook Broadcast Stream 100

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 8, 2007

Just testing this new feature in typepad that lets you automatically cross publish to Facebook profile. What's nice about it is that it puts a link to your blog post in a mini feed. Right now I was using the blog friends feed. Right now, I'm not necessarily creating Facebook only content. See larger image here.

Typepad 61

Typepad Test Facebook Profile 61

Get Fully Funded

OCTOBER 31, 2022

All content should be in small bite-sized chunks. When the donor clicks through to the donation page, a call to action should be prominent like “Your gift helps us feed the homeless!” Test it on various browsers and on a mobile device, just to make sure. Use well-written and concise copy, with no long paragraphs or lists.

Websites 89

Websites Giving Donation Nonprofit 89

Whole Whale

MAY 12, 2020

put our servers to the test?) Searching on Podcasts.Apple.com and Podcasts.google.com and Spotify can help you create a contact list of potential list of podcasts (quick hack: most podcasts list the <itunes:owner> email in their feed). Repurpose your content on YouTube as a video. Cast Feed Validator by Blubrry.

Podcast 59

Podcast Audio Feeds YouTube 59

Saleforce Nonprofit

SEPTEMBER 29, 2021

Road-Tested Tips for Designing a Learning Program. Map out your strategy: Literally, draw your map of content and audiences on paper or a slide. Our integrated learning map starts with content centered on beginner business users, and builds from there to advanced users, admins, and consultants. Where We’re Headed Next, Together.

Badge 134

Badge Lesson Celebrate Philanthropy 134

Byte Technology

MARCH 18, 2015

One of the more advantageous developments from social media behemoth Facebook occurred recently when they increased News Feed exposure for links people share with their friends. Simply put, Facebook puts friends “first” in a News Feed. Put a “Like” button on all your website content, even those parts that may seem unimportant.

Facebook 100

Facebook Websites Plugin Social 100

Media Cause

SEPTEMBER 1, 2022

During the conference, there were many presentations on video content. The company confirmed this late in 2021 by emphasizing that the feed will become even more focused on video, and all video formats will merge with Reels. Content creators provide a way to generate more high-quality content efficiently. .

Social Media 52

Social Media Trend Media Social 52

sgEngage

MAY 31, 2023

Sprucing up the landing page : Because overloading the audience is an invitation to click away, they made the site less complicated, more attractive, and easier to navigate with only enough content to keep up interest in the registration process. Identify preference for action: Create surveys; analyze behavioral data points; develop personas.

Donor 73

Donor Registration Map United Kingdom 73

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2011

I also tested some of the tips suggested by the research. Here’s what I learned: After Hours Posting. They also can get collapsed in the News Feed (e.g. PostPlanner seem like really good peeps and a great app; they are in my hopper to take for a test drive. I tested this here (June 1) and here (May 12).

Research 128

Research Facebook Test Studies 128

NonProfit Hub

DECEMBER 17, 2020

To people scrolling through their feed, there is no number of likes portrayed on posts. The company first tested the update in Brazil, Canada, Ireland, and Italy. The company is still testing the feature in various other countries. The company is still testing the feature in various other countries.

Business 60

Business Influence ROI Italy 60

AccelEvents

APRIL 1, 2021

Your Content Goes HereHybrid events are slated to be the most popular event type in 2021. While most event venues have updated their technology, you may have to pay more for early access to the venue to test equipment or for the additional power supply needed. Here are some of the top things to consider: Internet Connectivity.

Camera 98

Camera Stream Audio Test 98

Nonprofit Tech for Good

DECEMBER 17, 2010

In December 2009, Facebook announced that Boxes would be removed, Tabs would shrink in size to 520 pixels, and Status Updates showing up in the News Feed(s) would no longer be guaranteed (the more Comments and Thumbs Up your Status Updates receive, the more News Feed exposure you get). All of these changes have now been completed.

Facebook 275

Facebook ROI Feeds News 275

Global Giving

MARCH 7, 2019

What We Tested. With all the upsides, why did we even need to bother with a test like this? Our test focused on GlobalGiving donors based in countries using the euro. When a user from a euro-using location arrived on the GlobalGiving website during the test, they were randomly placed into one of two groups. Our Method.

Learning 52

Learning Test Sample India 52

Connection Cafe

NOVEMBER 16, 2011

Tim made an A on his math test!) 5 to feed a family dinner) Event registration/Ticket sales Ask for specific in-kind donation (ex. Any other ideas to fill the social media content queue with? Mission Moments Photo of your mission in action Quote from service recipient At-home activities (ex. Success story (ex. Your video PSA.

Social Media 51

Social Media Ideas Content Media 51

Classy

JULY 30, 2021

You can help feed 100 children this month. Use words that highlight the significance of the contents, such as “important,” “breaking,” “urgent,” “tomorrow,” and “now.” That is where testing comes into play. One click can help [impact] provide to hundreds.

Sample 121

Sample email Campaign Fundraising 121

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

While it was a little like changing a flat tire on a moving car to test frameworks while writing the book, it was a rich learning experience. For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ).

Facebook 112

Facebook Change Profile Impact 112

Pamela Grow

JUNE 28, 2023

That’s right, your lovingly crafted social media content is often met with nothing more than a virtual tumbleweed rolling by. You’ll want to spend as much time on your subject line as you do on the content. Test your subject lines. Your Footer: This is the content at the bottom of your email. So, what do you think?

email 52

email Rate ROI Social Media 52

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 5, 2012

Note from Beth: Your web site is your home base is the heart and soul of your content strategy. The primary function of a Content Management System—making it easy for non-technical staff to update content—helps facilitate constituent interaction by helping your nonprofit better attract and engage visitors to its website.

Websites 104

Websites Social Facilitation RSS 104

Nonprofits Source

APRIL 19, 2017

This means you can target Facebook ads to appear on the feeds of people who have donated to your nonprofit. Content is still a very important factor in educating, informing, and building member/donor trust. 47% of donors say they consume 3-5 pieces of content prior to engaging with a sales/development person. and $39.99

Ideas 111

Ideas Donation Online Strategy 111

Care2

DECEMBER 12, 2011

At a minimum, test the site on iphone, ipad, and Android phone. Cross browser compatible tested – Make sure that your site loads well in all major web browsers including Firefox, Google Chrome, Safari, and yes, Internet Explorer. Set up scheduled backups your web host or from within your Content Management system.

Websites 73

Websites Plugin Test Feeds 73

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 5, 2006

Today I discovered Cityzenjane's blog and her i_like_to_watch tag/delicious rss feed via a comment to one of my blog posts. " Cityzenjane's goal for this feed is to provide you with content that will inspire you to make a great green future. What is your interest in viral video and why did you start that feed?

Feeds 50

Feeds Green Brain Audio 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 12, 2010

It provides a complication of nonprofit tech and social change blog feeds. So, now you read a great collection of nonprofit, social change, and social media content your iPhone (download now ). Content feeds on the application include: The Zoetica Link Feed. The Case Foundation Blog. Great NonProfits.

Texas 95

Texas Haiti Application Hunger 95

Achieve

JULY 7, 2021

Also used in this screenshot, but not mentioned in this article, is the Hashtag sticker (#IBDvisible) which allows you to tag a term just like the way hashtags are used in a feed post. If you tap the Hashtag sticker, it will take you to the Tag where you will see content from other accounts with that same tag. 5: Quiz Sticker.

Story 66

Story Poll Florida Nonprofit 66

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 10, 2011

Edgerank is algorithm that measures content on Facebook – and since it is a mathematical equation – definitions can get geeky and complex. A popular piece of content will stay for a longer period of time in the News Feed of your fans. You could systematically test using best practices against your score.

Measure 100

Measure Facebook Screencast Metrics 100

Judi Sohn

JUNE 1, 2009

Way more folks subscribe to C3’s content via email as compared to Facebook, Twitter and RSS feeds combined. Go back to nested tables (but not too many…you have to keep the code light and not get bounced as spam if there’s not enough content vs. code) and only use inline CSS styles. By a very wide margin.

email 100

email Test Template Convio 100

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2011

Holly did a fantastic session on integrated content strategies. It’s not every day that you come across high quality content shared freely with the community – it helps life all the boats. Over the course of the past year we have continued to test this format with our clients and refine it. Content is King.

Calendar 107

Calendar Voice Chart Content 107

Amy Sample Ward

MAY 17, 2011

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). These tools are in beta-test phase and available to users like you to help us make them better and more useful to you.

Web 105

Web Bookmarking Charity Facebook 105