Nonprofit Tech for Good

SEPTEMBER 27, 2020

To stay at the top of your social page indefinitely, you can easily pin a post on your Facebook, LinkedIn, or Twitter page. 2) Brand your cover images for #GivingTuesday. In addition to pinning your #GivingTuesday announcement to the top of your social pages, you can also create custom cover images for your campaign.

Social Media 362

Social Media Campaign Childhood Media 362

Nonprofits Source

JUNE 5, 2023

Across the world, 18% of donors have given through Facebook fundraising tools, with 88% of them indicating that they are likely to give through the platform in the future. Social media platforms (like Facebook) facilitate connection, allowing your nonprofit to spin an extensive web of support all across the globe.

Facebook 59

Facebook Build Community Strategy 59

Media Cause

FEBRUARY 28, 2022

Here are some options that come top of mind: Social Media: Cons: Generally limited in the amount of content you can fit in a post. Can link to more in-depth content. Can push to more in-depth content. With any of these examples, you’ll always have the opportunities to use text, graphics, and video to convey the story.

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Content Test Student Audience 105

TechImpact

JUNE 24, 2014

Image courtesy of Guardian Liberty Voice. But with over 2 billion users, everyone’s audience is on Facebook. Facebook is one of the most important social media channels for almost every nonprofit in operation today. List your nonprofit’s content themes. List sub-content categories. Export Facebook insights.

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Facebook Meme Social Media News 142

Nonprofit Tech for Good

JULY 5, 2020

Imagine that you’re scrolling through Facebook or Instagram and start watching a video from a nonprofit organization. High video engagement should be your goal because social media algorithms prioritize content that get lots of reactions, comments and shares. What would compel you to like or comment on that video?

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Video Share Social Social Media 312

NetWits

JULY 16, 2012

In my last session as part of the Schools out for Summer Series I took a deep dive into how Schools can get the most out of Facebook. — We already know that Facebook is crushing it and that schools have an incredible opportunity to use the platform to deepen relationships with families, students and alumni. But there is hope!!!

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Facebook Create Work Student 274

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 5, 2012

And, you need to think about the cover image design in the context of your overall content strategy. How To Create A Terrific Facebook Cover Image If You Don’t Have Resources To Hire A Designer by Guest Post Ash Shepherd. In fact he literally wrote the book on Facebook. Source: Ash Shepherd. Nonprofitorgs.

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Images Design Facebook Resource 128

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Image from Humane Society. Note from Beth: Recently, Networked for Good offered a free e-book about how nonprofits can development a micro-content for their social media presences filled with useful tips and best practices. Carie Lewis gives an excellent mini case study of how to leverage micro content during the holiday and get results.

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Content Facebook Strategy United States 104

Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. Pair your text with an image from a previous year’s event or include an image of those you serve to get people inspired to take part.

Donor 332

Donor Fundraising Template Game 332

Non Profit Quarterly

APRIL 20, 2023

Image Credit: dole777 on unsplash After more than a decade of dominating the social media landscape, Big Tech platforms like Facebook, Instagram, and Twitter are in flux. Meta—the parent company of Facebook and Instagram—has been under fire in the past few years over its lax policies on news content, data privacy, and misinformation.

Social Media 94

Social Media Media Strategy Social 94

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. Align content to your target audience’s interests. For example, let’s say you create a persona for your younger supporters.

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Practice Organization Nonprofit Content 36

Nonprofit Tech for Good

NOVEMBER 1, 2020

The first thing that you’ll need to do is start creating content that will attract your target audience. Currently, there are a few popular options that you might want to consider using: Facebook. For example, some people might regularly use forums to meet with others online. There might also be smaller sites. Source: Go-Gulf.

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Social Media Associations Media Social 332

Nonprofit Tech for Good

FEBRUARY 11, 2022

We all have bad memories of pop-ups interrupting our flow on websites when we simply wanted to read some content, buy something, or take another action. A pop-up is an informational or promotional offer that displays over the top of your website content, with the goal of capturing users’ attention quickly and easily. OptinMonster.

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Websites Work Test Nonprofit 309

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005. 2020 Social Media Size Guide ).

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Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain Language Example #1 . Plain Language Example #2. Quarterly Impact Reports enhance your website, email, and social media content strategy. Ensure that your landing page generates an effective title and promo image on social media. For example: yourwebsite.org/impact. The Top 10 Principles for Plain Language.

Trend 316

Trend Digital Marketing Fundraising 316

sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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Social Media Integration Websites Media 76

Nonprofit Tech for Good

SEPTEMBER 23, 2013

For example, for each photo essay insert five photos that communicate success , add a sentence or two caption to each photo explaining what is happening in the photo, and then include a short introduction (one or two paragraphs) that summarizes your photo essay. 2) Schedule Facebook Updates and tweets for other time zones.

Social Media 275

Social Media Practice NGO Stats 275

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” ” UpWell Content Curation Guidelines - The Mobilisation Lab.

Content 119

Content Arts Guidelines News 119

Nonprofit Tech for Good

DECEMBER 20, 2018

Facebook has, for a couple years now, committed to making their platforms “video first.” From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Consumers ranked video as their favorite form of content from brands.

Social Media 266

Social Media Video Marketing Practice 266

Qgiv

APRIL 13, 2021

For many nonprofit supporters, sites like Facebook and Instagram were the first place they’d go to learn how their favorite nonprofits were doing. The same content goals exist for nonprofits! Fundraising asks should be part of your overall social media content strategy. Use Facebook and Instagram’s donation tools.

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Social Media Donation People Media 115

Nonprofit Tech for Good

MAY 8, 2020

To confront these challenges, a nonprofit should ensure that its digital storytelling adheres to four essential guideposts: Transparency speaks to a nonprofit’s ability to demonstrate its legitimacy as a good steward of donated funds by, for example, sharing its audited financial statements and other, similar information. 4) Fundraising.

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Storytelling Digital Channel Profile 295

Nonprofit Tech for Good

DECEMBER 8, 2009

Nonprofits that have been using Facebook for a year or more consistently comment “OK… Facebook is great, but how can we take our Facebook Page strategy to the next level?&# Below are six advanced Facebook Page strategies in response to that question: 1) Create Customized Tabs. It’s a good start.

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Facebook Strategy Organization Myspace 215

Nonprofit Tech for Good

AUGUST 10, 2018

Pinterest often gets lost in the all the breathless media coverage of Instagram and Facebook, but it’s still a marketing powerhouse to be reckoned with. Tip: Nonprofits may consider specifically tailoring their Pinterest content to the female segment of their donors and supporters. 2) Pinterest is about discovery.

Storytelling 171

Storytelling Social Media Nonprofit YouTube 171

NetWits

NOVEMBER 19, 2010

Over the past few months you’ve probably noticed the Facebook like button on at least a few of the websites you frequent. To date, over 1 million sites use the Facebook Like button. Some publishers are seeing up to 85% more time spent on their site by people who use the Facebook Like button. A few interesting facts.

Facebook 144

Facebook Websites Plugin Social Media 144

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 27, 2012

“ If Facebook does decide to flip a switch faster than expected and your nonprofit isn’t the first, will that spell disaster instead of success? Fast implementation is less important than being effective and strategic – so stay calm. Here they are: 1. Understand how the format changes how people see your page.

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Facebook Images Measure Disaster 125

M+R

AUGUST 23, 2023

By jumping in on evergreen trends, your organization’s content could become part of the ride. While nonprofits have far more followers on Facebook and Twitter, TikTok continues to grow in popularity across the country. A Day In The Life” content begins similarly but takes viewers throughout the influencer’s whole day.

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Team Meme Sound Trend 81

Neon CRM

MAY 26, 2023

A good example comes from charity:water. Adapt Your Social Media for Your Platform A lot of nonprofits take a simple, link-based approach to content on social media. They create a video, post it on YouTube, link it on Facebook, and maybe share it on Twitter. The nonprofit shares the video on YouTube. You need a nonprofit CRM.

Campaign 95

Campaign Marketing Ideas Help 95

CauseVox

SEPTEMBER 28, 2021

Of course, we’ve spent the year sharing tips and tricks to get your virtual fundraising to the next level all year long, but let’s be real: few things are as helpful as seeing real examples of real nonprofits doing it right. So here it is: our favorite 7 crowdfunding and peer-to-peer website examples from 2021. Let’s take a look.

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Examples Websites North Carolina Virtual 83

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2012

The post summarized why it may be important, best practices, and a few nonprofit examples. One of my blog readers, Sarah Mowry, Outreach Director for the Deschutes Land Trust pointed me to Nature Conservancy’s Instagram contest , an image scavenger hunt. Encourages social content creation from network.

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Conservancy Contest Examples Congo 107

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2018

As we all know, in early January, Facebook announced some sweeping changes in the News Feed to prioritize content from friends and family and fewer updates from brands and news. The intent as described by Zuckerberg was to encourage meaningful interaction and ensure that time on Facebook was well spent.

Facebook 76

Facebook Digital Strategy Social Media 76

NetWits

NOVEMBER 19, 2010

Over the past few months you’ve probably noticed the Facebook like button on at least a few of the websites you frequent. Is your nonprofit using the Facebook Like button ? To date, over 1 million sites use the Facebook Like button. In the above two examples (screen shots images) I saw the name of someone I knew personally.

Facebook 134

Facebook Websites Plugin Social Media 134

Qgiv

APRIL 9, 2024

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. Fundraising. Social media is a powerful fundraising tool!

Social Media 52

Social Media Media Guide Social 52

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). If the audience is local, it is important to framing content and issues for local geographic area.

Facebook 112

Facebook Change Profile Impact 112

Amy Sample Ward

MARCH 4, 2012

The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. Creating Great Content. When it comes to creating great content, there are four important elements, especially with social media, as you can see in the image at the top of this post.

Social Network 228

Social Network Volunteer Network Social 228

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2011

This post summarizes some findings from a recent research report about increasing engagement on Facebook and a couple of conversations about applying the research over on my blog Facebook page. Don’t Automate All Your Facebook Posts. Facebook gives less weight to posts made via third party apps. Ask Questions.

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Research Facebook Test Studies 128

Qgiv

SEPTEMBER 1, 2021

If you’re unsure if you have the time to manage a TikTok account for your nonprofit, create a draft content calendar. Label each day on the content calendar with the names of the platforms you’ll be posting on, what you plan on posting about, and any photo or video you’ll need created for the post. Check out the examples below!

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Marketing Madagascar Guide Social Media 117

Nonprofits Source

NOVEMBER 27, 2023

By regularly generating content on your website, you can expand your digital reach and get visitors excited about your business. For example, you might create an “About Us” or “Our Products” landing page to discuss your company’s brand and the benefits of buying a product or service from you over a competitor.

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Channel Business Marketing Effective 52