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10 Digital Marketing & Fundraising Trends for Nonprofits in 2022

Nonprofit Tech for Good

Below are the notes from the “10 Digital Marketing & Fundraising Trends to Watch in 2022” webinar presented by Heather Mansfield on December 1. Unengaged contacts hurt your sender reputation and should be deleted. Global Trends in Giving Report. Pricing from $280 to $350 per month for 10,000 contacts.

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6 Donor Behavior Trends to Guide Your 2024 Fundraising

Allegiance Group

When we asked respondents what changes they saw, we noticed six trends: Fewer Donors, Higher Average Gift Decrease in Donations Shift in Giving Patterns Increased Caution and Engagement Impact of External Factors Changes in Fundraising Strategies Let’s dig into each trend to see what nonprofits are saying about their donor behavior.

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The Use of AI in Fundraising: Maximizing Donations with Data-Driven Asks

Nonprofit Tech for Good

Using AI isn’t just a passing trend; it’s essential for nonprofits looking to make a bigger impact. This change reflects a broader trend in nonprofits. It predicts outcomes and personalizes interactions with prospective donors. They use it to find trends, patterns, and opportunities.

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6 Generations of Giving: Who Gives the Most and How They Prefer to Give

Nonprofit Tech for Good

Below is a breakdown of overall giving behaviors, some statistics about each generation’s giving, how they like to be contacted, and their preferred giving method. They are drawn to interactive and gamified approaches to philanthropy, seeking immediate and visible impact. organizations** 11.8% organizations** 23.6%

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Three Data-Informed Strategies for Better Member Engagement

Association Analytics

In order to track trends year-over-year, IAEE will repeat many of the same questions, adding in three or four additional questions about programs or services the team is testing. When you’re looking to identify trends and areas to improve member engagement at your association, it can feel overwhelming.

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5 Key Trends Shaping the Nonprofit Service Sector

Saleforce Nonprofit

We understand that getting the time to sit down and read a full report from start to finish isn’t always possible, so to coincide with the release of the report, this blog post will offer an overview of the key trends, findings, insight as to how a customer is enhancing their experiences for service users. Changing User Expectations.

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6 Tips to Transform Your Dirty Data in 2024

Association Analytics

Consider your average spending year over year or the trend in your retention over a period of time. Your entire team should be focused on cleaning up data wherever they interact with it. You’re unlikely to need to contact those folks, so that information is not as necessary to save. Be specific about what data you keep and why.

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