The Modern Nonprofit

MARCH 26, 2024

Estimated Reading Time: 5 minutes Turning Crisis into Community: How to Make Emergency Donors Lifelong Supporters As nonprofit professionals, we are all too familiar with the cycle of emergency fundraising. Segmenting new donors based on demographics, interests and preferred channels can enable more personalized outreach.

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Support Donor Community Retention 52

Nonprofit Tech for Good

AUGUST 6, 2023

Here are important factors that nonprofits should consider when developing year-end campaigns, which, if executed successfully, will further their missions and make a profound impact on the communities they serve. During a year-end campaign, it’s essential to track and analyze data from these multiple channels.

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Practice Fundraising Guide Channel 240

AccelEvents

JUNE 16, 2021

As more and more brands are turning to events for digital marketing, event marketers need to find ways to improve the event experience, via an event platform. However, it’s far easier to run an event with an all-in-one event platform as it keeps everything organized for managing an event in one place. The same goes for accounting.

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Platform Avatar Virtual Registration 52

Qgiv

APRIL 9, 2024

Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. SMART goals are the foundation of your social media strategy and should be tied to building brand awareness, increasing engagement with your community, or raising more funds.

Social Media 52

Social Media Media Guide Social 52

Double the Donation

SEPTEMBER 13, 2021

With many moving parts and ever-changing components, it’s important to find the right higher ed fundraising platforms that can support your school every step of the way. 360MatchPro by Double the Donation , the leading provider of matching gift automation software, integrates with the best school and university fundraising platforms.

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Platform Gift Fundraising Integration 52

Nonprofit Tech for Good

AUGUST 19, 2023

To ensure that your online giving options are as convenient as possible, it’s important that your organization invests in a donor management platform that offers multiple payment processing options, such as Keela. These online giving platforms come packed with all sorts of tools that make donating a breeze.

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Donation Digital Online Giving 206

Nonprofit Tech for Good

JANUARY 20, 2023

By Jessica Fox , Content Manager at Eventgroove – a one-stop platform for virtual, hybrid, and in-person events that offers event management, online fundraising, ticketing, and online storefronts for print and digital merchandise. 5) Keep track of what works and what doesn’t. As a fundraiser, you’re up against some tough odds.

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Fundraising Nonprofit Ideas Virtual 347

CauseVox

MARCH 1, 2024

This involves looking at demographics, motivations, and preferences. For instance: Customer Relationship Management systems (CRMs): help us track donor interactions and giving histories. Website analytics: help us track donation page interactions and web traffic. Only ask questions you cannot find the answers too.

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Audience Donor Survey Demographics 82

Nonprofit Tech for Good

DECEMBER 6, 2019

By Katie Casillas , director of marketing at GolfStatus.org , an event management platform specifically for golf fundraisers. They attract an ideal audience—donors and businesses with high-capacity networks often interested in supporting community events with exposure to an affluent and influential demographic.

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Practice Tips Fundraising Sponsor 246

Allegiance Group

APRIL 15, 2024

Select communication channels and advertising platforms for the campaign. These should be channels and platforms that your audience regularly engages with. Along the way, it’s key to track and analyze your campaign’s performance data. Both platforms have unique strengths and capabilities and integrate seamlessly.

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Fund Donor Strategy Search 52

Nonprofit Tech for Good

APRIL 2, 2023

This will create a great first draft, but it’s important to personalize the content by adding stories from your community or sharing updates on the progress made towards achieving your mission. This can lighten the load on your team, enabling them to focus on what truly matters – making a difference in your community.

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Tools Fundraising Analytics Analysis 361

EveryAction

JANUARY 25, 2023

from our friends at Community Boost Consulting The work you do is important and it’s imperative that people know about it. Make sure you cover your bases and set up accounts on multiple social platforms (Facebook, Instagram, TikTok, Twitter, etc.) to maximize visibility across different demographics.

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Volunteer Free Donor Grant 209

Media Cause

JUNE 27, 2023

For example, if you’re launching a campaign focused on reaching high schoolers and their teachers , consider the audience demographics and where each audience spends the most screen time. Determining your core audiences and what platforms they spend their social media hours on can help you optimize your budgets.

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Social Media Guide Media Social 97

Achieve

DECEMBER 8, 2023

Maintain an Alumni Database There are several types of software you’ll likely leverage in your alumni fundraising efforts, including communication tools and an online payment processor. However, the most important platform you need is an alumni database. Social media. What was your favorite thing about your college experience?

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Arts Create Fundraising Tips 52

Nonprofits Source

NOVEMBER 27, 2023

Luckily, there are a number of online platforms and resources at your disposal to create engaging marketing campaigns that will grow your customer pool, earn more revenue, and help your business reach new heights. Let’s jump into the essential marketing platforms to add to your strategy and how you can harness their full potential.

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Channel Business Marketing Effective 52

Achieve

JUNE 1, 2023

Specifically, donor giving patterns can reveal insights about how to best reach donors across multiple platforms and secure their long-term support. Review your donor demographics. Track data for your marketing campaigns during these special events to determine which messages are most effective for driving donations.

Donation 52

Donation Donor Giving Demographics 52

Top Nonprofits

APRIL 20, 2022

As you quickly grow and engage your audience , it can be easy to lose track of your campaign plan. As you develop community relationships, you can leverage your network to run a larger campaign down the line. Which goals helped you stay on track in past campaigns? What are their interests and demographics?

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Advocacy Campaign Tips Storytelling 130

Nonprofits Source

NOVEMBER 7, 2023

That means you must have a comprehensive understanding of your supporters’ demographics and interests Leverage tools like your CRM platform and previous social media analytics to pinpoint who your audience is and what they care about. The content you post should be crafted with your platform and audience in mind.

Social Media 52

Social Media Media Build Social 52

Candid

MARCH 27, 2024

Arts and culture searches surged in January and February For the most part, arts and culture, human services, health, education, and community and economic development were consistently among the five most searched subject areas across Candid’s nonprofit profiles from November through February.

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Profile Search Trend Museum 52

DNL OmniMedia

JANUARY 17, 2024

Demographics. Invest in multi-channel outreach Refer to your audience data to cast a wide net when planning your auction marketing communications. You can promote your silent auction on several different platforms (while prioritizing the ones, your audience is most likely to interact with), such as: Your organization’s website.

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Game Marketing Change Tips 52

Qgiv

JANUARY 16, 2024

And with the right event management tools, organizing your guests and tracking your fundraising progress can be done all in one place! End-to-end event management platforms provide comprehensive solutions covering all aspects of event planning and execution. You can even track volunteer hours with Blooomerang’s two-way profile sync.

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Software Tools Management Registration 52

NonProfit Hub

APRIL 17, 2024

This guide will explore best practices for creating a blogging and content strategy that drives audience engagement, encourages donations, and makes readers feel like part of your nonprofit’s community. For example, you can answer these questions: What communication platforms do these individuals use? Google Ads.

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Practice Organization Nonprofit Content 36

Qgiv

OCTOBER 9, 2023

A cause marketing campaign benefits both you and the business you work with while developing connections with your community. These cause marketing partnerships also help businesses build relationships within local communities. What is cause marketing? Just adding an employee giving program can increase employee retention!

Causes 52

Causes Marketing Impact Guide 52

Classy

MAY 6, 2021

Specifically, this change requires that apps in the App Store provide a prompt to iOS 14 users if they’re doing any “tracking” activity. Apple’s AppTrackingTransparency framework prohibits certain data collection and sharing unless people opt in to tracking on iOS 14 devices via the prompt. Tracking Transparency. Ernie Civic.

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Track Facebook Nonprofit Data 71

Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. How Does In-Platform Social SEO Differ?

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Search Alternative Social Social Media 59

DipJar

NOVEMBER 15, 2022

Whether your nonprofit is working to improve volunteer management or the success of your community outreach programs, you’re likely considering the impact of your planned or existing actions. . Set goals and track progress over time. . Your board, staff, clients, and community will have unique insights into the metrics you choose.

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Metrics Impact Guide Literacy 52

Qgiv

JANUARY 12, 2023

To maximize your potential across social media platforms, it’s essential to create a nonprofit social media strategy. Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. What platforms are they active on?

Social Media 52

Social Media Strategy Media Donor 52

Allegiance Group

APRIL 15, 2024

Some of your supporters may not engage with digital platforms like social media or email regularly. Direct mail allows you to reach those who prefer more traditional communication channels. Track trends. Direct mail reaches different audiences. Mail enhances trust and credibility. The market landscape.

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Mail Fundraising Nonprofit Channel 52

Cloud 4 Good

MARCH 16, 2021

Below are some details o n how you can join the amazing speakers, an inspiring community of changemakers , and education breakout sessions with industry experts – virtually. . and over 30 content sessions across 4 tracks – you won’t want to miss being a part of the first-ever Salesforce Nonprofit Summit. April 21, 2021

Illinois 52

Illinois Virtual Nonprofit America 52

sgEngage

MAY 27, 2022

If you didn’t have to manually update giving records or click five buttons to move an approval forward only to click the same five buttons for the next one, you would be able to focus on more important projects, such as reaching out to donors, identifying community needs, and growing your mission. Integration Platform as a Service (iPaaS).

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Process API San Diego Nonprofit 69

Amy Sample Ward

OCTOBER 18, 2011

The good news is that the nonprofit technology community is rich in sharing, and there are lots of online tutorials about this latest wave of updates on Facebook. Whether you’re using it for community building, marketing, communications, or anything else, you should have a strategy that extends beyond the “Like” button.

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Facebook Change Tutorial Plugin 196

AccelEvents

JUNE 24, 2021

Live events will no longer exclusively mean in-person and will instead encompass a range of platforms, media, and digital interactions. . Attendee engagement and omnichannel communication that fosters creative communication will be essential. Go all-in on enhancing your knowledge of some components that may feel unfamiliar.

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Guide Virtual Registration Platform 93

Cloud 4 Good

MAY 31, 2022

Calbright College is California’s only fully online community college and was established to increase access to skills-based credentials and certificates for non-traditional learners across the state – those who have fallen through the cracks in the economy, or who need to upskill or re-skill to be competitive in today’s rapidly evolving job market.

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Student California Application Classroom 59

Bloomerang

APRIL 12, 2022

Having this data in one place will help you create a more effective fundraising and communication strategy and build deeper relationships with your donors. . You may have heard this software referred to by a few different names, including donor management software, nonprofit CRM , donor database, donor software, and donor tracking software.

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Software Management Donor Guide 98

Bloomerang

MARCH 30, 2023

Volunteers are the face of your organization; they are the people delivering the qualified service to your clients and community, making them an absolutely essential part of your organization’s team. Here are the most important metrics to keep track of: Retention rate. What are the most important questions to keep in mind?

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Volunteer Strategy Organization Metrics 91

Greater Giving

FEBRUARY 25, 2021

Community Update Video. There are times in every organization when a straight-forward message the community needs to hear. If there is something the community needs to do, let them know it in a clear, concise way to inform a community. Every element in a community update video must be relevant to the message.

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Video Nonprofit Images Awareness 87

DNL OmniMedia

MAY 25, 2022

But before you can capitalize on the information stored in your CRM or other nonprofit software, you need to know exactly what analytics to track in the first place. There are virtually unlimited metrics you can track— if you can collect the data, you can analyze it. Develop a process for collecting, tracking, and analyzing data.

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Analytics Org Adwords Metrics 52