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To Get Close to Members, Follow MarTech Trends

.orgSource

You can build more collaborative teams. Scan the Landscape Internal collaboration is important, but it is only the beginning. You need multiple eyes scanning the digital landscape to stay abreast of current and emerging trends. These are three interwoven trends that are currently in my sites. Martech changes overnight.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

These are tips to help them make the journey toward collaboration. Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. Communicators are often on the front lines of coming trends and can spot challenges in the making. Data is an important connector.

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Drones, Robots, and Farmers—Prepare Your Association to Meet Fast-Moving Technology Trends

.orgSource

Leaders must be prepared to confront fast-moving trends like these: As of 2021, one-quarter of the top 100 consumer goods companies were using 3D printing to create custom products on demand. Arianna Rehak, Co-Founder and CEO of Matchbox Virtual Media, explains the power of collaboration like this. They are also good facilitators.

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

These are tips to help them make the journey toward collaboration. Integrate Strategy There are plenty of incentives for collaboration. Integrated planning gives departments, like membership and marketing, a format for collaboration on agendas and goals. The numbers, statistics, and trends should inform joint initiatives.

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How Collaborating With Influencers Can Further Your Organization’s Mission

sgEngage

Social media is no longer a novel concept, so you’ve probably seen firsthand the impact influencers can have. This trend has been made popular on networks like TikTok and Instagram. Generally, nonprofit marketing plans rarely take into account this impactful trend, choosing to rely solely on traditional strategies instead.

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Philanthropic collaboratives are finding ways to more effectively measure impact

Candid

In the United States, philanthropic collaboratives—entities that either pool or channel resources from multiple donors to nonprofits— collectively directed between $2 billion and $3 billion to a variety of grantees in 2021, and our research indicates that figure has grown since then.

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5 Fundraising Trends for 2021 and Beyond

Nonprofit Tech for Good

Each year we write a fundraising trends blog post, just like this one, but unforeseen events and variables in 2020 made writing this year’s post, without a doubt, the most difficult yet. That’s partly because underlying trends that have been driving the nonprofit sector for years have completely changed.

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