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2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

DonorDirect ] 48% of donors cite email as their preferred method of hearing updates and appeals from the organization. Neon One ] 72% of individuals say that the presence of a charity rating badge increases their likelihood of giving. Bonterra ] 33% of online donors give tribute gifts to family and friends. increase in revenue.

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Who Qualifies as a Major Donor Prospect for Your Organization? (3 Guidelines)

The Fundraising Authority

Who qualifies as a major donor prospect for your organization? Far too many organizations reply “everyone is a prospect” or “everyone with enough money is a prospect.” This is a mistake that costs non-profits valuable time and resources. Let’s be honest – your organization has limited resources. Good major donor prospects….

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[ASK AN EXPERT] How To Recognize Tribute Gifts When The Donor Wishes To Remain Anonymous

Bloomerang

CFRE, our very own Fundraising Coach , also known as Charity Clairity. Today’s question comes from a nonprofit employee who wants advice on how to recognize tribute gifts when donors want to remain anonymous: Dear Charity Clairity, We list tribute gifts in our annual report.

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Double Donations With Canadian Companies That Match Gifts

Double the Donation

Matching gifts play a large role in many nonprofits’ fundraising strategies. Organizations in Canada⁠—and worldwide⁠—can benefit from corporate philanthropy, too. Specifically, Canadian companies that match gifts supply a powerful opportunity for Canadian charities to maximize funds and engagement alike.

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Deck The Halls With Donor Appreciation: Holiday Gifts To Donors

Bloomerang

A nonprofit CEO, Dorethea, asks, “ Should I send holidays gifts to donors ?” Well, Dorethea, it depends on what type of gift and which donor segment (small, mid-size, or major givers) you have in mind. A gift can work to your advantage, but it can also work against you. You make the donation, you get a small token gift.

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Building a strong foundation: Why monthly donations matter for small and medium-sized charities

Charity Village

In the vibrant landscape of Canada’s charitable sector, small and medium-sized charities offer vital services and foster community well-being. Yet, these organizations often face significant financial challenges that can limit their ability to fulfill their missions effectively.

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[ASK AN EXPERT] How To Enter And Credit Donor Advised Fund Gifts In Your Database

Bloomerang

CFRE, our very own Fundraising Coach , also known as Charity Clairity. My boss says we only thank the administrator, because the donor has already been thanked for their gift and received a tax deduction. Plus, the donor wants to know you received the gift, and will put it to work as they intended.

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