Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Nonprofit Tech for Good

DECEMBER 13, 2010

Twitter: twitter.com/nature_org. I know our YouTube channel started in 2007. We’re using all of the main social media sites like Facebook, Twitter, YouTube, Flickr, etc. For tools specifically, we use CoTweet to manage our Twitter communications and MBuzz for monitoring our social media mentions. Anything else?

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Social Media Conservancy Interview Media 209

Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. For me, that ROI translates into webinar attendees and speaking engagements. Consequently, so has my ROI.

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Nonprofit Tech for Good

APRIL 20, 2013

Topics include understanding how much time social media requires, how to track return on investment (ROI), and how to craft a social media policy for your nonprofit. Very impressed by all the non-profits featured in your presentation who are doing an amazing job on Social Media most of the time with very limited resources.

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Nonprofit Tech for Good

JANUARY 14, 2013

Ask for your raise first, and then ask for a budget for graphic design work (avatar, Twitter background, YouTube Channel background, Facebook banners, etc.), Facebook, Twitter, YouTube, etc. Facebook, Twitter, YouTube, etc. My mind wanders after a couple of paragraphs even when reading New York Times Bestsellers.

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Nonprofit Tech for Good

DECEMBER 20, 2010

Twitter: twitter.com/taprootfound. Megan: We currently have accounts on Facebook, Twitter, LinkedIn, Jumo, YouTube and Vimeo. Twitter and Facebook have been crucial in recruiting new pro bono consultants and connecting with nonprofits that could benefit from our Service Grant projects. Are they paid, full-time, part-time?

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Social Media Foundation Examples Media 189

Nonprofit Tech for Good

JULY 28, 2010

They move with you to The Next Big Thing i.e., from MySpace to Facebook to Twitter to Foursquare. Social media skeptics often say that it’s a waste of time to utilize social networking sites because they are here today, and then gone tomorrow. At the same time I created the Nonprofit Organizations YouTube Channel.

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Nonprofit Tech for Good

SEPTEMBER 14, 2010

The best new media managers, online community builders, bloggers, and activists will be connected and communicating with their supporters from anywhere, at any time when the need arises. Twitter has a mobile website ( m.twitter.com ) and its own official Twitter App for iPhone, iPhone Touch and iPad. 12Seconds.tv. 12Seconds.tv

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Blackberry Tools Media Management 220

Tech Soup

MAY 12, 2011

TechSoup continued its Social Media Mondays in May with a discussion on Twitter to expand on the resources offered in its Nonprofit Social Media 101 wiki. The second installment of the weekly TweetChat series offered some useful advice on nonprofit Twitter use, a tool that can be difficult to understand for many nonprofit leaders.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 28, 2009

Click to see larger image I'm very tempted to start using Results On Insights for ROI thanks to Barb Chamberlain's comment in yesterday's post " What Are The Best I-Words For Nonprofits To Think About Social Media and ROI? " But what does that really mean? World Institute.

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Nonprofit Tech for Good

NOVEMBER 29, 2010

Twitter: twitter.com/BigCatRescue. Are they paid, full-time, part-time? We have two full-time, paid people working on social networking along with me. Chris Poole is our full time Videographer and Media Producer. Are you tracking Return on Investment (ROI), and how? Please summarize your ROI.

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Social Media Interview Examples Media 261

AccelEvents

JULY 14, 2021

Virtual conferences have been on the rise for quite some time. Market your event through various channels. This can include social media platforms (Facebook, Twitter, Instagram, Linkedin) and industry publications and websites. The theme and call for abstracts are sent out through marketing channels. Greater ROI.

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Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), If you post too often or at the wrong times, then you’ll likely lose as many followers as you gain and your social networks will stagnate.

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Amy Sample Ward

DECEMBER 2, 2009

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). … So in this post my hope is to share with you what is unique about measuring one such channel, Twitter. ." You have proven it works.

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Nonprofit Tech for Good

DECEMBER 12, 2011

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Define Your Metrics and Create a Social Media ROI Spreadsheet. Though most nonprofits in the United States, Canada and the U.K.

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AccelEvents

JUNE 21, 2021

Facebook, Instagram, Linked In, or Twitter). You want to promote your event as the CTA or email opt-in because then your attendees are registered for the event, and you can send out a dedicated email campaign at another time. . Make sure to wireframe it from the top of the funnel to the middle funnel to the final funnel stage. .

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Marketing Registration Map Virtual 91

AccelEvents

JUNE 23, 2020

Virtual trade shows can present new and exciting opportunities, especially if you are trying to promote your brand or host an event during a time when physical events aren’t possible. In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Can provide useful marketing data.

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Connection Cafe

JUNE 25, 2010

Was the social media plan you implemented worth the time you spent running it? While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Retweets, referrals to website and donations sourced from Twitter illustrate engagement.

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Bloomerang

JUNE 14, 2021

We need a bit of time to take a step back, evaluate what worked and didn’t work, and realize we’re not in a “new normal” but an “interim normal.” We’ll break these down one at a time over this and two subsequent articles. Once people walked toward online channels; today consumers are running towards them. . How was the ROI? .

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Whole Whale

SEPTEMBER 22, 2020

The most common mistake we see is trying to acquire a donor on the “first date” interaction only, instead of viewing donor acquisition like a longer relationship that must be nurtured over time. They have a landing page and can be promoted across many channels or used as a search engine marketing page. Paid: Twitter ads.

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Achieve

JULY 2, 2019

After what felt like hours of agonizing over potential topics, one of my coworkers suggested the idea to discuss common social media mistakes we see our clients making all the time! I find that a lot of times, employees at nonprofits are wearing a dozen hats trying to do “all of the things”. How often are you posting on each channel?

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Nonprofit Tech for Good

JULY 20, 2010

80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months! Timely, relevant breaking news is basis of a good social media campaign.

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CauseVox

JUNE 9, 2021

Either way, it’s time to brush up on your peer-to-peer fundraising chops and check out some online fundraising ideas that you can use to attract donors to your nonprofit. Choose a day and actively encourage donations and sharing through all your social media channels, such as Twitter, Facebook, Instagram, LinkedIn, and Snapchat.

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Ideas Online Fundraising Charity 98

Beth's Blog: How Nonprofits Can Use Social Media

MAY 20, 2010

TechSoup Global was the co-sponsor and it was great to catch up with long-time colleague, Marnie Webb , Co-Ceo. I started my talk with a story about why I liked Twitter: It allows me to connect with people in my professional field and have a great conversations or ad hoc collaborations that improve practice. Example: Red Cross.

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Nonprofit Tech for Good

NOVEMBER 28, 2011

At the time, nonprofits were primarily only using Myspace and YouTube. It was the optimal time for early adoption of social media by nonprofits, and it’s no coincidence that the nonprofits that embraced these new tools in 2006 through 2008 are today the most successful nonprofits on the Social Web. Find your competitors the Web.

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Social Media Media Social Stats 250

Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2009

Last night, I stumbled upon a #blogchat on Twitter about How Nonprofits Can Use Social Media hosted by Mack Collier with special guest Wendy Harman , Social Media Strategist at the Red Cross. First step was showing them the existing conversation, which both educates about benefits and dispels fears at same time. Here's the transcript.

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Nonprofit Tech for Good

JUNE 23, 2020

It’s also worth sending a postcard campaign to your one-time donors asking them to become monthly donors. In email fundraising appeals, send a pitch to one-time donors asking them to upgrade to become a monthly donor. Also, with organic reach at an all-time low, your nonprofit should invest in social media advertising.

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AccelEvents

JUNE 23, 2020

Virtual trade shows can present new and exciting opportunities, especially if you are trying to promote your brand or host an event during a time when physical events aren’t possible. In short, a virtual trade show can: Provide a greater Return on Investment (ROI) than an in-person trade show. Can provide useful marketing data.

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Virtual Guide Registration Sponsor 52

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

The panels, judges, twitter moderators and audience rocked! We used the hashtag #roi for audience participation and we trended 8th on Twitter , generating some entertaining tweets. The twitter feedback was very positive. Need that to show the ROI. . Tags: ROI. What is your conversion rate?

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Givinga

NOVEMBER 14, 2018

The event is only 6 years old, but it’s grown a lot in that time. By getting employees involved in Giving Tuesday campaigns, businesses can increase engagement and grow their CR program – and its ROI – through an initiative that employees are already comfortable with. Give Employees Time to Prepare.

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Bloomerang

MAY 31, 2022

Meticulous donor stewardship allows you to turn one-time donors into ongoing, sometimes lifetime, supporters of your mission. Donor stewardship helps you boost your donor retention rate , helping you earn much more over time. Your fundraising plan should include an event calendar so that you have ample time to prepare for each event.

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AccelEvents

JUNE 24, 2021

Events as we have known them, situated in a specific place, at a specific time, are no longer enough. . With advancements in technology, hybrid and virtual event platforms have made it easier to track ROI and increase visibility into how leads travel through a sales funnel. Real-time attendees. Total number of attendees.

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AccelEvents

SEPTEMBER 8, 2020

This type of sponsorship provides the time and space to present a well-rounded narrative as to what benefits your event will have for that audience. Social media sites like Instagram, Facebook, LinkedIn, and Twitter are getting far more use now that many of us are stuck at home. Sponsorship of another conference.

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Nonprofit Tech for Good

JANUARY 3, 2012

I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML.

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The Science Behind Engaging your Supporters

SEPTEMBER 24, 2018

Custom reports offer a real-time picture of your supporters across all channels. EveryAction takes any supporter record that has an email address and automatically matches it to nearly 100 different social networks - including Facebook, Pinterest, Twitter, and LinkedIn. #13. Save time with marketing automation.

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Advocacy Offline Gartner Nonprofit 88

Amy Sample Ward

JUNE 6, 2012

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Channels covered included online, direct mail, telemarketing and canvassing."

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2009

Photo by Marcopolos I'm a few weeks away from SXSW where I'll be leading a session called " Nonprofit Social Media ROI Poetry Slam " which will incorporate a lot of audience interaction. The tool of choice has changed from IRC or Meebo to Twitter and the use of hashtags. Robert Scoble calls this taking a twitter break.

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