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Facebook is Great, but Does it Really Work for Fundraising?

NetWits

Affiliate programs, organic search traffic and even offline advertising scored higher than social. By far the most effective channel was paid search marketing, which 90% of respondents put in their top three biggest sources of acquisition.&#. By comparison only 70% of small businesses use Facebook as part of their online strategy.

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100+ Fundraising Tasks for Your Nonprofit’s Board

Nonprofit Tech for Good

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Facebook , Reddit , LinkedIn , and Twitter have great options. Help the organization get authorized for receiving donations on Facebook. Be Informed. Do this weekly or monthly.

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Four Recommendations for Personal and Professional Branding

Amy Sample Ward

—– Who are you friends with on Facebook? The responses lean towards a reality in which our online presence is just as diverse as our offline personalities – people are connecting with a mix of others on difference platforms. You don’t have to mix your channels! Be a social recommender!

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What is Nonprofit Marketing?

sgEngage

This article covers the nuances of nonprofit marketing, exploring the different types, channels, and challenges. Direct Marketing Direct marketing involves direct communication with potential supporters either offline or online. Digital marketing is comprised of various channels that involve their own strategies.

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Join TechSoup's Social Media Channels

Tech Soup

And if you'd like to take it offline, and live in the San Francisco Bay Area, come by one of our monthly San Francisco Online Community Meetup events. In addition to the numerous technology products and how-tos we make available, we've created digital content designed to help you and your organization. SlideShare. Del.icio.us.

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How To Create The Best Fundraising Event Invitation + Top Event Invite Examples

CauseVox

Let’s break down the elements of a great fundraising event invitation and show it in practice with some top examples: Use A Multi Channel Approach. The most effective way to increase the number of touches you have is to share your invitation in a wide variety of channels , both online and offline.

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Tips and Tools for Integrating Social Media Into Your Nonprofit Event Marketing Plan

Beth's Blog: How Nonprofits Can Use Social Media

John Haydon also notes that EventBrite can be integrated into your Facebook Brand Page. Depending on the target audience (and your capacity), you might want to promote the event on other social channel Event Pages such as LinkedIN or Facebook. The latter is especially important for virtual events.