Everyaction

MAY 24, 2018

Digital fundraisers are busier than ever, reaching more people through digital channels than ever before. There is a lot of learning and experimenting going on in digital fundraising, which is fueling new innovations in how to raise money across the whole spectrum of digital channels. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62

NonProfit Hub

FEBRUARY 12, 2014

Fundraising events are a mainstay in your world, but let’s be honest—they can take a lot of time, money and effort to pull off. If you calculated your ROI on your latest fundraising event, how would you fare? Tying your event to a fundraising campaign may be relevant to you, but then that makes your event all about you.

Fundraising 64

Fundraising Hosting ROI Captivate 64

Connection Cafe

JUNE 25, 2010

How much is your online fundraising augmenting offline efforts? While the area of social metrics continues to evolve and grow, there are five main tips all organizations should follow when measuring social media activity for ROI: 1. Define success metrics before starting campaigns. Specific and easy to assess.

ROI 51

ROI Social Media Measure Metrics 51

DNL OmniMedia

MAY 25, 2022

Effective data management is key to understanding your constituency and building better fundraising and engagement strategies. Fundraising and Donor Analytics. The ultimate goal is to uncover trends, understand performance, and discover useful next actions to help nonprofits achieve their fundraising and donor stewardship goals.

Analytics 52

Analytics Org Adwords Metrics 52

Everyaction

APRIL 23, 2018

Leverage the power of social networks with peer-to-peer fundraising campaigns. Baby boomers and millennials take a fundamentally different approach to charitable giving than their silent generation counterparts, meaning that nonprofit fundraisers also need to update their methods in order to stay at the top of the game.

Effective 40

Effective Test Social Media Offline 40

DipJar

SEPTEMBER 12, 2022

However, learning to properly market online and offline is an important opportunity for organizations. However, if you don’t take time to plan, you’ll reduce the effectiveness of your marketing campaigns. Marketing analytics uses accurate data to improve and optimize campaigns , ultimately driving a higher return on investment (ROI).

Marketing 52

Marketing Social Media Nonprofit Integration 52

Everyaction

APRIL 30, 2018

A database built for managing major gifts can streamline and organize this process, allowing alumni fundraisers to save time and effectively target and maximize the asks made of alumni. Data-driven direct marketing campaigns. Clear and simple online donation forms.

University 40

University Practice Tech Mail 40

Everyaction

APRIL 30, 2018

A database built for managing major gifts can streamline and organize this process, allowing alumni fundraisers to save time and effectively target and maximize the asks made of alumni. Data-driven direct marketing campaigns. Clear and simple online donation forms.

University 40

University Practice Tech Mail 40

Care2

JUNE 5, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Encourage your offline members to donate online so you can capture their email addresses.

Social Media 47

Social Media Online Advocacy Media 47

Connection Cafe

JUNE 23, 2014

The new gadgets and channels that are available today don’t just change how we do marketing, or where a product or service might be offered (online vs. offline vs. mobile device). What is the ROI? Technology nonprofit leadership nonprofit technology Online Fundraising technology investment' Where is your organization today?

Technology 44

Technology Leadership Offline Demographics 44

Care2

APRIL 5, 2011

Join Jeff Regen of M+R Strategic Services, Adam Scruggs of the Human Rights Campaign and Justin Perkins of Care2, and hear them discuss how rapid, multichannel conversion strategies can turn your new online supporters into multichannel donors. See case studies and data on what’s working and what’s not.

South Africa 59

South Africa Colorado Congo Case Study 59

Tech Soup

MAY 12, 2011

One participant said, "A good tweet is something that elicits action offline, for example, a laugh or a conversation. Growing a robust and engaged community is vital for organizations if they are considering using Twitter for fundraising. A more recent and timely example is EpicChange 's Mother's Day fundraising campaign.

Social Media 66

Social Media Twitter Media Social 66

Saleforce Nonprofit

JULY 6, 2021

Donor-focused fundraisers demand flexibility; they need space to maneuver when it comes to engaging donors. Here are some tips for increasing your fundraising agility. Balancing flexibility for fundraisers with control for the finance team can be difficult, but combining FinDock and ASL allows you to have both.

Fundraising 116

Fundraising Method Channel Donor 116

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Online Fundraising Predictions From Around the World. Social Media ROI: Compare With Paper. Success Metrics for Your Social Fundraising Plan. Blogging Behind the Nonprofit Firewall: ROI Approach.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

JULY 22, 2009

Collective action can take the form of signing online petitions, fundraising, tele-calling, or organizing an offline protest or event. It is also important to bridge online conversations into mainstream media buzz and online engagement into offline action. The Pink Chaddi Campaign leveraged Collective Action.

Social Media 106

Social Media Media Social Aggregator 106

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2010

In 2008, I designed the Nonprofit and Social Media ROI Poetry Slam and last year was a panel on crowdsourcing that modeled crowdsourcing in the design and delivery. In this session we’ll throw those rosy-eyed glasses onto the bonfire and talk (nicely) about notable social media campaigns that didn’t deliver. Trust me.

Comment 97

Comment Artist Social Media Hype 97

Care2

APRIL 16, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: Does this include offline giving too? The same goes for advocacy.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MARCH 25, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Q: Does this include offline giving too? The same goes for advocacy.

Advocacy 44

Advocacy Social Media email Online 44

Care2

MAY 8, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media email Online 28

Care2

MAY 22, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" They are still extremely useful in branding your campaigns so take advantage of them.

Track 41

Track Social Media Media Advocacy 41

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 28, 2008

My most recent experiment involved Twitter, fundraising, and an integrated offline component at the Gnomedex Conference in Seattle. I've been a little shell shocked for the past few days, but wanted to share this reflection and analysis of the Gnomedex fundraising experiment. Click to see the larger image. Why was it a success?

Analysis 50

Analysis Reflection Experiment Time 50

CauseVox

JUNE 1, 2021

Online fundraising sites are powerful tools to help you fundraise. Take your fundraising game to the next level with a dedicated fundraising website. Fundraising websites are powerful tools to help you raise more money; it’s the rallying point for all of your planning and messaging. 1) Visual Storytelling.

Websites 52

Websites Fundraising Site Create 52

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 3, 2009

I've been experimenting with online fundraising in an age of social media since 2006. Last week, I wrote about Twestival , the most recent example of fundraising on Twitter and a networked fundraiser of a scale we haven't seen before. It is evolving from individuals leveraging their personal networks to groundswells.

Organization 70

Organization Synchronous Fundraising Social Media 70

Care2

MAY 9, 2008

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!"

Advocacy 28

Advocacy Social Media Online email 28

Care2

FEBRUARY 20, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" we had reached our fundraising goal of $300. By 10:30 a.m. By noon it was $500 and by 9 p.m.

Case Study 35

Case Study Local Studies Social Media 35

Care2

SEPTEMBER 6, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" About 43% of users say they "feel as strongly" about their online life as their offline.

Second Life 28

Second Life Life Social Media Advocacy 28

Care2

MAY 29, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Main | The ROI of Social Media » Friday May 29 2009 Is Direct Mail Really Headed for the Exit?

Mail 34

Mail Social Media Online Advocacy 34

Qgiv

JULY 21, 2022

of donors prefer going online to make a donation People receive 121 emails per day on average 76% of people trust ads they receive in the mail 56% of donors regularly attend fundraising events Text fundraising has grown 205% over the last year. Digital Layered Campaigns with Paid Search, SEO and Display Ads. So, what can you do?

Channel 59

Channel Marketing Fundraising Nonprofit 59

Care2

MAY 31, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Or, is it more effective to cut to the chase and make the initial contact a direct fundraising ask?

Social Media 28

Social Media Advocacy Activities Active 28

Care2

MARCH 13, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Panelist: Charlene Li, Thought Leader, Altimeter Group 4. Panelist: Tara Hunt, Intuit 7.

Social Media 44

Social Media Interaction Advocacy Online 44

Care2

MAY 15, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Firstly, know what you want to get out of your campaign or communications online.

Social Media 34

Social Media Tools Online Advocacy 34

Care2

MAY 29, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Or, is it more effective to cut to the chase and make the initial contact a direct fundraising ask?

Social Media 28

Social Media Advocacy Activities Active 28

Nonprofits Source

SEPTEMBER 8, 2017

In this weekly nonprofit marketing link roundup , we’re looking at email marketing strategies for year end fundraising success! 2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support. When marketers discuss the impact of email marketing we often see the investment to ROI statistic.

email 89

email Marketing Strategy Fundraising 89

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2009

Last year, there was an event called "Social Media for Social Good" organized by Jeff Pulver that prompted quite a rich discussion on whether social media for fundraising and marketing can effect real on the ground change. And like last year's ROI Poetry Slam , our session will be interactive, thought-provoking, and dare I say, fun!

Comment 95

Comment Social Media Jordan Cancer 95

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 3, 2009

on whether social media for fundraising and marketing can effect real on the ground change. . And like last year's ROI Poetry Slam , our session will be interactive, thought-provoking, and dare I say, fun! Evolution, Creation and Extinction (of the organization) Organizations, political campaigns, newspapers.

Social Media 79

Social Media Cancer Jordan Kiva 79

NTEN

NOVEMBER 2, 2009

It seems like "integration" has joined "strategy," "social media" and "ROI" as part of a family of words that we all agree are important to online fundraising campaigns but everyone seems to use slightly differently. We all know matching campaigns work.

Case Study 62

Case Study Integration Campaign Studies 62

Nonprofits Source

SEPTEMBER 8, 2017

In this link roundup, we’re looking at email marketing strategies for year-end fundraising success! 2 Grassroots Campaigning: How To Use Online Channels To Build Offline Support. When marketers discuss the impact of email marketing we often see the investment to ROI statistic. That’s to say for every $1.00

email 45

email Marketing Strategy Fundraising 45