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10 Steps to Improve Your Nonprofit’s Social Media Content Calendar in 2019

Nonprofit Tech for Good

A new year brings new goals and now is the perfect time to plan your social media content calendar for 2019. A content calendar is the link between posting daily on social media and a social media strategy. A social media content calendar will help you to stay on track by planning ahead what you need to post and when.

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The Power of Podcasting: Making Audio Content for Nonprofits

sgEngage

Your nonprofit relies on storytelling to forge emotional connections with potential supporters and spread awareness of your mission. Understanding Why Podcasts Work for Nonprofits Aside from gaining access to the millions of podcast fans, employing them as part of your content strategy allows you to: Enhance engagement.

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How to Create a Content Strategy for Your Nonprofit

Media Cause

Content tends to be an all-encompassing word these days. You have influencers on social media who call themselves content creators, posting videos and content online, and people like myself who consider themselves content writers, because, well, we write for a living. So, how do you create a content strategy?

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Nonprofit Marketing: The Ultimate Guide

Qgiv

Nonprofit marketing content also needs to consistently tie back to your cause and the work you do. Inbound marketing often help you draw people in through content such as: blogs, videos, social media, SEO, and other organic marketing channels. However, marketing for nonprofits can come with its difficulties.

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Nonprofit Social Media Strategy: 7 Steps to Connect with Your Donors

Qgiv

Set SMART goals Build your audience persona Develop your brand Determine what channels to use Put together a content strategy Drive engagement Track your results. Choose useful metrics that track things like your engagement, impressions, reach, referrals, and conversion rates. Put together a content strategy.

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The Ultimate Guide to Social Media for Nonprofits

Qgiv

Your organization’s social media strategy should be a carefully structured plan with SMART goals, posting frequency, key dates (like an awareness month tied to your mission), and content guidelines for posts. TikTok can be the perfect platform if your organization has a lot of fun and lighthearted content to share.

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The Complete Guide to Facebook Ads for Nonprofits

Qgiv

A strategy will keep you on top of your marketing goals and tell you when to post your social media content for the highest impact. Include your ad campaigns in your content calendar to maximize their return on investment. Track Your Results Once you’ve published your ads, monitor and measure your results over time.