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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. After a week, review the following data points: 1) CTR (Click-Through-Rate): The CTR is the number of times your ad is clicked on after it is visible on the SERP (search engine results page).

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3 Ways to Improve Your Nonprofit’s Social Media Presence

Nonprofit Tech for Good

Tools like Canva and Adobe Spark offer free templates and editing options to make this process easier. This could include guest blog posts, social media takeovers, or joint fundraising initiatives. For social media content, focus on metrics like likes, shares, comments, click-through rates, and follower growth.

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Online communities 101: The benefits of leveraging an online community platform

Nimble AMS

According to the latest Community Brands research, 52% of association professionals use an online member community but only 14% rate their use of the platform as excellent. Read our blog to learn more about online communities and discover how your association can use one to boost member connections and loyalty.

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5 Nonprofit Email Marketing Mistakes to Avoid

NonProfit Hub

Did you know that the average open rate for the nonprofit organization is around 25.17%, much higher than the industry average open rate, which is just 21.33%? So you must optimize email templates for mobile users to ensure higher open-rates and click-through rates. According to Mailchimp ? Buying mailing lists.

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Leveraging Email Automation to Enhance Donor Relationships

Get Fully Funded

Less team time spent on emails: All your team has to do is create email templates and configure the recipients in your software. Two days later , you send a longer email with information about your nonprofit’s work and a link to a blog post about the difference you’ve made in the community so far.

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Crafting Clear Marketing Communication with Pardot Email Preference Centers

Cloud 4 Good

Improvement in email metrics: by allowing your prospects to opt-in to the topics they’d like to hear about, it follows that your emails should receive higher engagement rates, such as open and click-through-rate. Here’s how: Step 1: Create your layout template. Struggling with Layout Templates?

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GivingTuesday Prep: Everything You Need for 2023

Qgiv

ChatGPT can help you jumpstart your GivingTuesday prep by creating communication templates based on prompts you type in. The more specific prompt you provide the AI, the better template it can give to you. Type in non-sensitive information about your organization and ask ChatGPT to create a short email template to send to your donors.