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Guest Post by Allyson Kapin: Top 8 Social Media Tracking Tools

Beth's Blog: How Nonprofits Can Use Social Media

WOMM (word of mouth marketing) and earned media should be key components of any communications plan to market your nonprofit’s website. RSS Feeds: Add an RSS feed to your blog and news sections so people visiting your site can subscribe to your feed and stay updated on your nonprofits latest news.

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Using Metrics To Harvest Insights About Your Social Media Strategy

Beth's Blog: How Nonprofits Can Use Social Media

You need to pick the right hard data points (fancy way of saying metrics) that will help you harvest insights to improve your social media strategy. For blogging, you have to use a couple of different tools to get the different metrics you need. Visitors are people who visit your blog. Feedburner doesn't provide those.

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Great reads from around the web on April 8th

Amy Sample Ward

To follow more of the things I find online, you can follow @amysampleward on Twitter (which is just a blog and resource feed), or find me on Delicious (for all kinds of bookmarks). Rapid advances in digital media and technology are changing how we connect to information and each other. Repair Interview: Joe Solomon of 350.org

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10 Tools and Strategies to Market Your Nonprofit on a Shoe-String Budget

Care2

WOMM (word of mouth marketing) and earned media should be key components of any communications plan to market your nonprofit’s website. RSS Feeds: Add an RSS feed to your blog and news sections so people visiting your site can subscribe to your feed and stay updated on your nonprofits latest news.

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What's your (blog) Conversation Strategy?

Beth's Blog: How Nonprofits Can Use Social Media

A (blog) conversation strategy is how you support and nurture a conversation on your blog in the comments. It is a combination of how you will comment on other blogs, how you track the conversation, and how you respond to comments on your blog. I recently commented on Emily Williamson's blog. Source: Skelliewag.

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Nonprofits Using Ning: An Interview with Community Media Workshop and Best Practices

Beth's Blog: How Nonprofits Can Use Social Media

Ning, which lets you set up your own custom social network, has attracted attention for its ability to create communities that are more functional than those created through competing services from Google and Yahoo listservs. Tell me a little about your organization's social media strategy for its ning site? Community Media Workshop???s

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Meet Amy Fox of MuseumTweets: Best Practices for Micro Blogging in Museums

Beth's Blog: How Nonprofits Can Use Social Media

I first met Amy Fox when she de-lurked on the Museum Computer Network listserv. Broadly, I'm researching how museums are using micro-blogging. Will it be another RSS feed? One example is simply turning a Twitter account into an RSS feed. The more types of updates you mix in the more interesting the feed becomes.

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