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PepsiFresh Contest: Real Tracking and Social Impact Analysis

Beth's Blog: How Nonprofits Can Use Social Media

I've been following the PepsiFresh contest since the launch in December, the largest social media for social good cause marketing effort put forth to date. Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. Tags: contest.

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9 Fun Golf Tournament Ideas to Raise Extra Revenue

Greater Giving

It’s tournament time! You can use celebrities, local golf pros, or partner with a local high school or college golf team, who might donate their time. Hole-In-One Contest A hole-in-one is when a golfer hits a golf ball into the hole with one shot. A hole-in-one contest is a popular feature of most golf tournaments.

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Chase Community Giving Contest: The Organizations on the Leaderboard Go Up and Down

Beth's Blog: How Nonprofits Can Use Social Media

launched a contest on Facebook. At the time, it was one of the biggest online contests thus far, open to more than 500,000 charities and offering over $5 million in prizes. (In In December, Pepsi topped that amount with its Pepsi Refresh, a contest offering $20 million in prizes and also launching this week.) .

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[Book Interview] Nonprofit Example of Social Media Excellence: Big Cat Rescue

Nonprofit Tech for Good

Blog: BigCatRescue.org?/Blog. We have 325 social media sites that we post to regularly, but in addition to all of the ones that everyone knows about, two of the most effective are Posterous and TrafficGeyser because we can post once to these accounts and they syndicate out to hundreds of article, podcast, blog, video and photo sites at once.

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Deconstructing An Angry Crowd: What Can We Learn?

Beth's Blog: How Nonprofits Can Use Social Media

Should online contests be redesigned or just go away? That's the question that Kari Dunn Saratovsky asks in a post over at the Case Foundation blog , one of many blog posts and tweets about the controversy surrounding how the Chase Bank handled its online contest. 12/17: The Dark Side of Online Contests.

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Great reads from around the web on March 18th

Amy Sample Ward

Our staff comes from various companies - such as Razorfish, Time Inc., Kern+Lead, The Associated Press, and Harvard - in a collaborative effort to bring an agency-level presence to nonprofits." in cash for their organizations! Check it out!

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Month at the Museum, Part 1: A Video Contest that Delivers

Museum 2.0

Why the Video Contest Worked Video contests are one of the most challenging kinds of participatory projects to pull off. MSI did three things that most organizations don't or can't do when they set up a video contest: They got a TON of local, national, and international press. That will come later.

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