Beth's Blog: How Nonprofits Can Use Social Media

MARCH 1, 2012

Social fundraising is when your nonprofit integrates tried and true fundraising techniques with social media to inspire your supporters to raise money from their networks on your behalf. One of the case studies I shared was about NTEN’s recent social fundraiser to raise scholarship money for NTC conference attendance.

Community 109

Community Giving Fundraising Contest 109

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Live in a tool or technique for at least month before adding something new.

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Awareness Tips Social Media RSS 100

Eric Jacobsen Blog

OCTOBER 9, 2023

Filled with relatable case studies from top-performing individuals and companies—including Tim Cook, Starbucks, and Microsoft—Briceño lays out crisp, clear tactics for constant learning that will take your team to the next level and create a culture of high performance. All too often, it just leaves us exhausted.

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Learning Free Reflection Model 94

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

One of the things I've been wanting to do for a while is review my blog content for the year and select the "Top 10" posts or the "best of" posts. Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Success Metrics for Your Social Fundraising Plan. Giving Good Poke.

ROI 50

ROI Widget Cambodia Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 16, 2011

This blog post is a roundup of the face-to-face we had last week in Houston to share some of the amazing lessons learned and some reflections. Next Bruce Lesley gave a virtuoso case study of how he uses Twitter to curate news articles and resources related to children’s issues. Friending the Finish Line.

Social Media 97

Social Media Training Train Network 97

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do research first and implement one presence at a time with specific goals and metrics. Live in a tool or technique for at least month before adding something new.

Social Media 98

Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2012

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. Social media can be filled with metrics to track results.

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Pakistan NGO Network Exercise 111

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

It is the synthesis, sense-making, and sharing of the abundance of stories, knowledge, tips, resources, and wisdom that is happening in real time in the form of e-books or blog posts. Ymca of Metro Chicago Facebook Case Study. There are specific metrics for specific platforms. NTEN – E-Nonprofit Benchmark Study.

Measure 101

Measure Social Media Media Benchmark 101

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 25, 2012

It marked the start of a six month peer learning exchange where I, along with colleague Stephanie Rudat will work remotely with grantees as they implement an action learning project to put techniques into practice and facilitate organizational change from the inside out. 1. Social media can be filled with metrics to track results.

India 102

India NGO Network Exercise 102

ASU Lodestar Center

MAY 20, 2016

These are techniques even smaller organizations can implement every day to improve their marketing efforts, see more impressive results, and gain even more loyalty from their communities. It's also shockingly economical and far more effective than traditional marketing techniques. Use metrics, and when you can't, stay rigorous.

Marketing 40

Marketing Nonprofit Open Source Museum 40

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 19, 2013

Beth’s Blog, September 2011. SSIR Blog, January 2013. The convening used participatory methods to identify topics for small group conversations related to the theme and was expertly facilitated by Allen Gunn from Aspiration. ( I wrote a reflection last week about the facilitation techniques here ). Beth Kanter, “ Data Informed.

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Social Media Channel Data Media 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I've been blogging and tracking conversations about social media measurement and ROI over the last few months. So for my panel, I thought why not a case study slam, a play on the poetry slam format. After each case study, the audience will get to ask questions. We're in the process of teasing the case studies out.

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NTC Design Case Study ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 24, 2011

I always try to do an extensive participant survey prior to the workshop to uncover the knowledge in the room and used a “living case study” technique. As part of my learning journey to put these ideas into practice, I’m integrating visual techniques into my facilitation repertoire. Two things I did.

Social Media 100

Social Media Effective Media Social 100

Qgiv

JUNE 23, 2021

Measure all fundraising metrics. No matter how extensive your software features are, the most important thing is that all of these metrics are stored in your centralized CRM system. Use the data in your CRM to measure all metrics, including donation amounts, donation frequency, donor details, and more! Segment donors.

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Campaign Effective Fundraising Nonprofit 98

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 11, 2008

Jeremiah Owyang posted this case study about how they used YouTube and Flickr to share their media and encouraged the community to create content. What are your key metrics for success? What are the best techniques for person-to-person networking? Fun with Metrics: Measuring Success and ROI. Listening and Research.

Florida 50

Florida ROI Metrics Social Media 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2010

Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. applications resulted in severe backlash, and is now a case study on the infamous punk'd list. . Pepsi has yet to show the world they get social marketing. Cultural mismatch.

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Contest Analysis Track Impact 94

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

See3 Blog writes about the advantages of the Convio Face App (integration with organization's Convio database) and the limitations (can only run one Facebook app at time). The Non-Profit Tech Blog drills down deeper on the limitations and suggests waiting before adopting. A short case study about the Nature Conservancy uses e-metrics.

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Convio API Nptech Summary 50

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 9, 2007

I always try to incorporate new learnings and observations that I've discovered from the many interviews I do on my blog, resources discovered, and stories. I also didn't focus on some of the techniques I learned from She's So Geeky speaker training - the eye contact and the verb. What's the key metric? Tags as a metric.

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Reflection Slides Metrics PowerPoint 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 30, 2010

Here's some reflections: Thoughtful, Intentional Experiments Thoughtful experimentation is setting up a low-risk experiment with metrics to figure out what is and isn't working is a social media best practice. Ashely shared a mini case study about their Pacifier Campaign.

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Social Media Reflection Media Social 91

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 30, 2008

Connie Reece shared some insights in this interview and you find more links to case studies and post campaign reflections here. I also learned that one-on-one donor solicitation techniques can also work and some of the challenges of being able to track the velocity or flow of networked donations.

Analysis 87

Analysis Twitter Giving Lesson 87

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

There's a good round up of links to blog posts and articles by other nonprofit techies and SEO mavens. For a step-by-step tutorial on SEO techniques for nonprofits, Wild Apricot's 30 Day Guide to Search Optimization is a good choice, while Search EngineLand site is probably the subject matter expert of choice. And if you???re

Nptech 50

Nptech Slides Summary Tag 50

Care2

JANUARY 15, 2009

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) “10 Fast Tips…”] 6.

Newsletter 51

Newsletter Social Media Advocacy Tips 51

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 6, 2014

Measuring the Networked Nonprofit describes techniques for measuring engagement and networks and I’ll be presenting some of that material. In the book, we share a couple of case studies and examples of engagement models.

Social Media 108

Social Media Network Media Free 108

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I’m delighted to be hosting the January, 2014 Nonprofit Blog Carnival. I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. Blog Posts About Various Steps of the Measurement Process. Pick Metrics. Photo by Notemily. Select Your Tools.

Measure 115

Measure Learning Case Study Metrics 115

Care2

APRIL 26, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60)

Social Media 31

Social Media Mobile Advocacy Online 31

Care2

AUGUST 16, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The most obvious metric is video view counts.

YouTube 34

YouTube Social Media Video Advocacy 34

Care2

JULY 14, 2008

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) The most obvious metric is video view counts.

YouTube 34

YouTube Video Social Media Advocacy 34

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 10, 2009

I wish I had the capacity to write a blog post about each of these links below. I've been retweeting a lot of these links, but I also like to look for patterns and the best way to do that is aggregate them in a single blog post. Steve Heye has been blogging chapters in the book for the past few weeks. Take your pick!

Nptech 91

Nptech Social Media Ning Media 91

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2010

Jeremiah Owyang from The Altimeter Group along with John Lovett and Eric Peterson both of the Web Analytics Demystified firm have published an open research report that advocates for a standardized framework of the following business objectives and use of metrics to measure them. Analytics and Measurement Techniques" (free to download).

Social Media 99

Social Media Measure Strategy Media 99

NTEN

JUNE 18, 2009

Beth Kanter, Beth's Blog. There are four basic ROI building blocks: Benefits, Metrics, Value, and Financial Formulas. Metrics and value are an integral part of the ROI process once you have identified the benefits. Metrics and value are an integral part of the ROI process once you have identified the benefits.

Measure 76

Measure ROI Technology Metrics 76

NTEN

MAY 27, 2010

Neff and Jordan Viator -- had the great opportunity to lead a session entitled " The Real Housewives of Social Media " Funny Photoshopped pictures were displayed of us, we sported aprons to hype the theme, and we shared information and case studies on various aspects of social media campaigning.

Social Media 62

Social Media Media Cancer Social 62

Care2

JULY 31, 2013

In this highly interactive session, we’ll explore the world of social media ethics through case studies and scenarios. Data Visualization Tools, Techniques, and Uses for Social Change. Memos, metrics, newsletters, and reports: Are you suffering from information overload? Visualize This! Nonprofit Events nptech'

Conference 48

Conference New York City Captivate Chart 48

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 14, 2014

Girlup uses its social media channels to engage its audience about policy initiatives to support girls around the globe. ( Flickr ; Blog; Facebook ; Twitter ; Youtube and others). The report shares several case studies and includes an addendum listing many projects.

Policy 103

Policy Social Media International News 103

Care2

NOVEMBER 6, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) He says, "Turn strangers into friends.

Mail 28

Mail Social Media Online Fundraising 28

Care2

NOVEMBER 5, 2007

57) Mobile (15) Nonprofit Benchmark Studies (15) Nonprofit Events (36) nptech (8) Online Advertising (5) Online Advocacy (47) Online Fundraising (97) Online Marketing (59) Online Organizing (32) SEO (3) Social Networking (109) Technology (31) Trends (51) Video (27) Volunteering (2) Web 2.0 (60) He says, "Turn strangers into friends.

Mail 28

Mail Social Media Online Fundraising 28

Museum 2.0

FEBRUARY 23, 2009

The book is intended to be a practical guide to participatory museum experiences focused on design strategies, case studies, and activities. I want them to get good, meaty techniques, not just more inspirational talk. They’re the ones who read this blog, hire me, and inspire me.

Participatory 26

Participatory Design Museum Wiki 26