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Storytelling Tips: Measure the ROI of Your Non-Profit’s Stories

The Storytelling Non-profit

Whether you tell stories in your fundraising or communications program, chances are you want to understand the impact and return on investment (or ROI) of the stories you tell. In this article and video tutorial, I’ll walk you through how to set up a story measurement system, and how to track and analyze your data.

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WomenWhoTech: Social Media ROI Panel

Beth's Blog: How Nonprofits Can Use Social Media

Social Media Roi Slidesbk. I’m doing a panel titled “Social Media ROI&# with Lauren Vargas from Radian 6 and moderated by Roz Lemieux from Fission Strategy. Here’s the description: Do you know what kind of an impact social media is having on your brand, mission, or bottom line? Is it worth it?

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12 Key Digital Engagement Trends from the 2018 M+R Benchmarks Report

Everyaction

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. Having shared and discussed this year’s Benchmarks Report with many of our partners, here’s twelve key trends that have resonated strongly within the EveryAction community.

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Nonprofit Email: The Rules of Engagement

Pamela Grow

Are you tired of feeling like a wee fish in the vast ocean of social media? According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! According to a recent study by Campaign Monitor , email marketing has an astonishing ROI of 4400%! The numbers don’t lie! But what about reach?

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Charitable Giving in a down economy: Performance strategies for any market

Qgiv

An expert in her field, Lori has several decades of experience working with some of the largest commercial and nonprofits in the world, but prefers to use analytics for the greater good by helping social good organizations make a bigger impact in the work that they do. Tracking new giving trends. Follow the Leaders.

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6 smart fundraising strategies to drive major giving success

EveryAction

These insights help organizations tailor their engagement strategies and ensure that your team’s time and resources go to the individuals most likely to contribute significantly⁠—which increases the ROI (return on investment) of your major giving efforts. Make the most of board members and their networks.

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Zoetica Salon Summary: A Few Good Social Media Measurement Insights

Beth's Blog: How Nonprofits Can Use Social Media

The Zoetica Salon is a free online space for informal peer learning about nonprofits and social media. It is a place to share resources and ask and answer questions. How do you analyze your social media data? Many nonprofit social media managers shared tips and advice. Photo by M. Schenekenberg. Respond here.

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