Nonprofit Tech for Good

MARCH 31, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. That said, the data below highlights how nonprofits use websites and is based on the survey responses of nearly 500 nonprofit website managers worldwide.

Websites 363

Websites Stats Data NGO 363

Bloomerang

DECEMBER 19, 2023

Software solutions keep the nonprofit sector in motion. 67% of nonprofits use a constituent relationship management system (CRM) to track donations and manage supporter communications. That’s just the start—nonprofit software tools come in many varieties, offering support for marketing, event planning, form building, and much more.

Software 84

Software Free Tools Adobe 84

Nonprofit Tech for Good

APRIL 14, 2021

The reports listed below offer much-needed data to help your nonprofit, NGO, or charity craft your 2021-22 digital marketing and fundraising strategy. For Nonprofits Worldwide: 1. Published by Nonprofit Tech for Good. 2021 Nonprofit Trends Report :: Download. 2021 Nonprofit Video Index :: Download.

Report 342

Report Digital South Africa Marketing 342

Classy

JUNE 23, 2021

When your work changes the world daily, your nonprofit board should see just how impactful it is. Fundraising benchmarks help you elevate where your current strategy shines compared to peers in the sector. Step 1: Understand the Common Priorities of a Nonprofit Board. NONPROFIT BOARD PRIORITY: Advance the mission.

Slideshare 56

Slideshare Benchmark Share Fundraising 56

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

Twitter 356

Twitter Practice Social Media Nonprofit 356

Nonprofit Tech for Good

JULY 21, 2019

53% of nonprofit staff who are extremely or somewhat satisfied in their current roles donate to the organization where they work ( World-Changing Work Report ). 29% of annual donation volume to nonprofits occurs from #GivingTuesday through the end of the year. Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ).

Stats 279

Stats Social Media NGO Media 279

Nonprofit Tech for Good

JUNE 1, 2021

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. To receive future updates about the Global NGO Technology Survey data, please sign up for Nonprofit Tech for Good’s email newsletter.

email 334

email Marketing Data Digital 334

NTEN

SEPTEMBER 11, 2012

You know there's no "one size fits all" when it comes to determining the right staffing and budgeting levels for your nonprofit. That's why we're excited to announce a new online tool to help you do just that! NTEN's Nonprofit Technology Benchmarking Tool is based on our annual research on technology staffing and spending.

Benchmark 75

Benchmark Tools Technology NTEN 75

Nonprofit Tech for Good

DECEMBER 8, 2021

Plain Language Resources: Big Duck’s Plain Language for Nonprofits. They focus your nonprofit on tracking and reporting impact which is essential for fundraising success. Resource: How to Write a Nonprofit Impact Report. M+R Benchmarks Report. For every 1,000 fundraising messages sent, nonprofits raised $78.

Trend 326

Trend Digital Marketing Fundraising 326

Nonprofit Tech for Good

OCTOBER 25, 2022

According to the 2022 M+R Benchmarks Report , nonprofits pay an average of $3.31 The red newsletter opt-in top bar on Nonprofit Tech for Good is the best-performing newsletter CTA on our website. Heather Mansfield is the founder and editor-in-chief of Nonprofit Tech for Good. to secure a lead [i.e., About the Author.

Websites 347

Websites Action Test Newsletter 347

NCE Social Media

MAY 4, 2012

Here’s a video of Jeff Patrick , president of Common Knowledge , being interviewed by Melanie Mathos at the 2012 NTC conference explaining the 2012 Nonprofit Social Networking Benchmark Report. Jeff goes over topics in the report such as ROI, value of a new fan/follower, commercial social networks, and resources for strategies.

Social Network 109

Social Network Benchmark Report Network 109

Nonprofit Tech for Good

DECEMBER 19, 2019

17: National Nonprofit Day — #NationalNonprofitDay (Internationally recognized). Now in its fourth edition, this year’s report provides technology benchmarks for Africa, Asia, Australia and New Zealand, Europe, Latin America and the Caribbean, and the United States and Canada. 10: World Lion Day — #WorldLionDay.

Calendar 363

Calendar Awareness Causes Giving 363

Nonprofit Tech for Good

JUNE 23, 2020

This is the fourth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Online Fundraising Best Practices for Nonprofits.

Practice 339

Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

FEBRUARY 12, 2021

By Kelly Pullin , Marketing Manager at RoundUp App – the nation’s largest tool for rounded up donations, giving nonprofits across the country a new stream of recurring giving. Every year it becomes more and more crucial for nonprofits to invest in online fundraising programs. That’s where RoundUp App comes in.

Effective 278

Effective Fundraising Nonprofit Channel 278

Nonprofit Tech for Good

SEPTEMBER 17, 2019

Presented by: Heather Mansfield of Nonprofit Tech for Good. Attendees will also gain insight by learning benchmarks for success as revealed in the 2019 Global NGO Technology Report. Attendees will also gain insight by learning benchmarks for success as revealed in the 2019 Global NGO Technology Report.

New Zealand 214

New Zealand United Kingdom Communication Practice 214

Nonprofit Tech for Good

MARCH 2, 2021

Based on the survey responses from the 2021 Global NGO Technology Survey , the 2021 Open Data Project provides benchmarks for how NGOs use website and email communications, online fundraising tools, social media, and productivity and security software. Get started with free fundraising tools. Why the Open Data Project?

Project 278

Project Open Data NGO 278

NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. A benchmark study is a tool, and like any tool, it depends on how it’s used.

Benchmark 116

Benchmark Report Online NTC 116

CauseVox

APRIL 6, 2023

Peer-to-peer fundraising can be a powerful tool for small nonprofits to raise funds and increase awareness about their cause. With limited resources and staff, it can be challenging for small nonprofits to execute successful fundraising campaigns. Don’t miss out on this valuable opportunity to learn and grow!

Fundraising 74

Fundraising Benchmark Metrics Nonprofit 74

EveryAction

MAY 30, 2023

Email Email is a versatile tool when it comes to virtual lobby days. Email isn’t just a great tool for sending out your RSVP form and managing other administrative processes for your event, it’s also an effective method of educating and engaging your base so when the day comes, they’re enthusiastic and prepared to take action.

Virtual 163

Virtual Advocacy Channel Mobile 163

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

Channel 224

Channel Work Fundraising Movie 224

ASU Lodestar Center

SEPTEMBER 22, 2021

posted by Jen Nation Fall 2020 Alumna, ASU Master of Nonprofit Leadership & Management. With the recent pandemic, civil unrest and racism conversations front and center, nonprofit organizations are working overtime to serve communities deeply affected by these issues. Illustration by Yuxin Qin.

Help 96

Help Strategy San Diego Iowa 96

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits that analyzed data from 500 organizations using the Luminate platform also indicated a steep decline in fundraising response rates.

Benchmark 70

Benchmark Studies Money Raise 70

Nonprofit Tech for Good

DECEMBER 13, 2018

By Katy Teson , a content strategist at Wired Impact , an organization seeking to make powerful websites something all nonprofits can afford. She also writes about digital marketing with helpful and actionable advice on Wired Impact’s nonprofit marketing blog and for their online guides. And it doesn’t have to be overly complicated.

Websites 256

Websites Nonprofit Guidelines Phone 256

Nonprofit Tech for Good

NOVEMBER 21, 2019

The oldest of the Millennial Generation are in their mid-careers, and as this generation become more secure in their careers and have more disposable income, nonprofits need to understand how they relate to causes to better capture their resources. Elements your nonprofit should include in your storytelling campaigns include: Show impact.

Storytelling 264

Storytelling Homeless Generation New Zealand 264

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants. Benchmarking Study by Devon Smith.

Benchmark 96

Benchmark Social Media Measure Results 96

Nonprofit Tech for Good

NOVEMBER 7, 2019

Today, GoFundMe has expanded their platform to nonprofits in the United States and Canada with the launch of GoFundMe Charity. For nonprofits looking to expand their crowdfunding campaigns in 2020, here are four key features of the new GoFundMe Charity : 1) Customizable campaigns to reflect your nonprofit’s brand.

Charity 214

Charity United States New Zealand Canada 214

EveryAction

OCTOBER 26, 2022

M+R’s Benchmarks report found that 54 percent of nonprofit web traffic in 2021 came from mobile devices—meaning that on a very basic level, donors are interested in interacting with nonprofits using their smartphones. You are 8 times more likely to get a response from a text message than a voicemail or email.

Donor 216

Donor Giving Gift Photo 216

EveryAction

MAY 2, 2023

No matter how your nonprofit organization is making change in the world, it’s impacted by others’ decisions, whether those decisions come from local and national legislators, corporations, institutions, or others who hold power and shape the way we live our lives. Ready to take the next step with your advocacy program?

Advocacy 222

Advocacy Action Support Help 222

Everyaction

MAY 24, 2018

The annual M+R Benchmarks Report has arrived again, shining a light on trends that are shaping nonprofits’ digital programs. It’s clear to us from this year’s report, that digital engagement has taken some important leaps forward for nonprofits of all shapes and sizes. This is where EveryAction comes in!

Benchmark 62

Benchmark Digital Trend Report 62

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

A benchmarking process can be as simple as finding a handful of similar nonprofit organizations and comparing your key performance metrics. Take this example comparing nonprofits performance in pinerest. Or you may use a sector wide benchmarking study such as the NTEN Social Networking Benchmarking Study.

Benchmark 103

Benchmark Social Media Global Project 103

Media Cause

MARCH 29, 2023

Search engine optimization is a great tactic for all organizations, especially nonprofits. So why might your nonprofit need an SEO audit? If your nonprofit has been losing traffic over time, you’re getting out-ranked by competitors, or if you’re looking to increase donor awareness, an SEO strategy might be for you!

Analysis 52

Analysis Nonprofit Google Search 52

Tech Soup

AUGUST 29, 2013

So when I saw that The Millennial Impact released benchmarks. targeted toward nonprofits, I was intrigued — and, of course, skeptical. How the Benchmarks Work. Level 2: Millennial Immersion: Organizations that reach the benchmarks of this level have designed programs with active Millennial participation.

Benchmark 58

Benchmark Library Impact Generation 58

Nonprofit Tech for Good

OCTOBER 13, 2019

The Global NGO Technology Report is a biennial research project that seeks to gain a better understanding of how non-governmental organizations (NGOs) worldwide use web and email communications, online fundraising tools, social media, mobile technology, and productivity software.

Giving 264

Giving United States Fundraising New Zealand 264

Nonprofit Tech for Good

DECEMBER 25, 2016

Not surprisingly, there is a gap between the utilization of online fundraising tools and social media by NGOs in high-income nations and those in developing nations. Attendees will gain insight by learning benchmarks for success based on NGOs active online across six continents.

Social Media 237

Social Media NGO Technology Free 237

Bloomerang

MARCH 27, 2024

With all of this in mind, even if it has never been a targeted approach at your organization, delving deeper into the trove of research we have about Women’s Philanthropy could be an incredible tool for your fundraising success.

Philanthropy 84

Philanthropy Strategy Fundraising Indiana 84

Candid

JANUARY 4, 2023

In response to the simultaneous global pandemic and racial equity movement, philanthropy committed to act with urgency to better support nonprofit partners, as well as the people and communities hit hardest by the impacts of these dual events. Pledges were made to reduce barriers, shift power, and engage in more equitable funding practices.

Demographics 111

Demographics Fund Practice Data 111

Nonprofit Tech for Good

OCTOBER 31, 2019

If executed correctly, a successful monthly donor program can be a game changer for your nonprofit. Through the lens of behavioral economics, this webinar will examine the efficacy of fundraising strategies commonly used by nonprofits and makes concrete recommendations about how to make your monthly donor program more efficient and effective.

New Zealand 219

New Zealand United Kingdom Program Belgium 219