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Blackbaud Luminate Online® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! It’s also a valuable tool to help nonprofits evaluate their results by giving them a comparison point for their performance against organizations of similar sizes and issue areas. We look forward to this report every year.

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Google Analytics and Benchmarks: HAWK

M+R

Hey data friends, it’s our favorite time of the year, the birds are singing, the flowers are blooming, you can sip your iced coffee outside and read Benchmarks ! Analytics are a critical tool for digital markers, so what’s changed with tracking from GA4 to UA? This made the Benchmarks’ website data much more difficult to analyze.

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How to Demonstrate ROI to Your Nonprofit Board Members

Nonprofit Tech for Good

Any number of excellent software solutions and nonprofit tools exist to help with this kind of analysis. Your board may well be aware of metrics surrounding the cost to raise a dollar and be keen to understand what that number is for your nonprofit. The intention of this metric is to identify inefficiencies and wasteful spending.

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Why omni-channel fundraising works at year-end

EveryAction

updates were expected to have on the amount of granular data available from digital ad clicks, nonprofits that adapt metrics and goals to meet the moment may find ads are still a useful part of omni-channel campaigns.

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How are you using metrics, benchmarks, and experiments to improve your Facebook presence?

Beth's Blog: How Nonprofits Can Use Social Media

To refine a content strategy, I used the Fan Page insights metrics tool, particularly the stats on interactions and Fan Page growth. The Facebook Insights tool lets you see trends Fan acquisition and subscription. Here are some metrics that I use to harvest insights on those questions. Tags: facebook metrics.

Metrics 97
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The Secret Metric Killing Nonprofit Fundraising (And What To Do About It)

Everyaction

When sending a fundraising email, nonprofit Digital staff are keenly aware of the metrics that they need to achieve; a high open rate means the most people are actually seeing the content of the email, and a high click rate indicates that the email's messaging was persuasive enough to move people to donate. What is email deliverability?

Metrics 49
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3 Membership Engagement Strategies to Try Today

Neon CRM

We’ll also be sharing the important metrics you need to keep an eye on to measure your performance. How to Measure Your Success Developing your social media presence as a membership engagement strategy can be measured via engagement metrics. Today, we’re going to be discussing steps you can take to put these strategies in place.