M+R

OCTOBER 15, 2021

The annual M+R Benchmarks Study is a wide-ranging exploration of digital fundraising, advocacy, and marketing data. We’d like to invite you to come along by participating in our upcoming 2022 M+R Benchmarks. . The window to sign up as a Benchmarks participant is open NOW. Related Links: Benchmarks UK is here!

Benchmark 97

Benchmark Data Map Help 97

Nonprofit Tech for Good

JULY 4, 2023

M+R Benchmarks ] Organic traffic (website traffic generated by unpaid search results) comprised 38% of all nonprofit website visits in 2022. [ M+R Benchmarks ] The top three sources of website traffic are: Direct (22%) Organic Search (17%) Social (16%). M+R Benchmarks ] Average online gift and mobile giving.

Statistics 246

Statistics Websites Benchmark Drupal 246

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2013

Note from Beth: You need a identify a measurable goal for your integrated social media strategy that can be linked to your organization’s overall results and pick a data point or KPI that you will collect along the way to measure success. Flickr Photo by Kevlar. But bench learning can be richer than simply collecting numbers.

Benchmark 103

Benchmark Social Media Global Project 103

Media Cause

MAY 8, 2023

Advertising can be an effective way to help grow your nonprofit’ s digital footprint, complement your current organic marketing efforts, and be an essential, part of your integrated marketing strategy. Here are our top advertising tips to help your nonprofit supercharge your paid media strategy: 1.

Tips 52

Tips Organization Channel Benchmark 52

Nonprofit Tech for Good

SEPTEMBER 23, 2012

The Social Media for Nonprofit Organizations LinkedIn Group reached 40,000 members today – a benchmark that took three years, 323 days, and countless clicks of “Flag as Promotion” and “Block & Delete” to keep the group as spam free as possible and on its trajectory of growth.

Linkedin 192

Linkedin Social Media Group Spam 192

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 26, 2017

One important part of effective digital measurement is being able to benchmark your performance relative to your organization’s past performance or compared to peer organizations. One excellent resource to use for benchmarking nonprofit digital results (in the US) is the annual M&R Benchmarks study of nonprofit digital advocacy.

Benchmark 64

Benchmark Studies Metrics Digital 64

Beth's Blog: How Nonprofits Can Use Social Media

MAY 2, 2011

Arts and Social Media. At Zoetica, we facilitating a social media peer learning project called “ Leveraging Social Media: Becoming A Networked Nonprofit.&# Devon Smith, who writes the 24 Usable Hours blog, and a self-described “data nerd&# did a benchmarking analysis for participants.

Benchmark 96

Benchmark Social Media Measure Results 96

Nonprofit Tech for Good

SEPTEMBER 15, 2019

Now in its fourth edition, the 2019 Global NGO Technology Report provides 100+ technology benchmarks NGOs, NPOs, and charities worldwide. The data reveals how organizations use web and email communications, online fundraising, social media, productivity software, and emerging technology. Australia and New Zealand.

NGO 277

NGO Global Report Technology 277

Nonprofit Tech for Good

APRIL 29, 2020

The data can be used to help your organization craft your next online fundraising and digital marketing strategy. Benchmarks Study 2020 :: Download. 2019 Email Deliverability Benchmarks Study :: Download. Published by the Lily Family School of Philanthropy. 2020 Nonprofit Trends Report :: Download. Published by Salesforce.

Research 332

Research Report Digital Marketing 332

Nonprofit Tech for Good

SEPTEMBER 17, 2019

Packed with practical advice and customized for small NGOs on a limited budget, this webinar will stress the importance of engaging website design, strategic email marketing, and current trends in online fundraising and social media. How to launch and maintain an email marketing strategy that consistently engages donors and supporters.

New Zealand 214

New Zealand United Kingdom Communication Practice 214

M+R

MAY 31, 2023

Here’s where you can find M+R people this summer: PMDMC Benchmarks Webinar June 7, 1–2pm ET Thought Benchmarks season was over? Get the low-down on how the public media sector fared in this year’s Benchmarks in this virtual webinar co-hosted with PMDMC. Are you conferencing this summer too? Register here. Register here.

Business 89

Business Atlanta Chicago Benchmark 89

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. Observations: The participants in the benchmarking group are dominated by direct mail focused nonprofits. They get worse over time.

Benchmark 144

Benchmark Internet Report Giving 144

M+R

MARCH 11, 2024

But we ARE going to begin adding direct mail data so we can identify who on your email file are making direct mail gifts to other organizations. Guess who will be releasing a Benchmarks study on April 24? Do not pass go, do not collect $200 — go directly to mrbenchmarks.com on April 24 to download the full 2024 M+R Benchmarks Study!

Mail 73

Mail Results Benchmark United States 73

.orgSource

APRIL 22, 2024

Share your vision for the organization broadly and identify how staffers contribute individually to those goals. Arianna Rehak, Co-Founder and CEO of Matchbox Virtual Media, explains the power of collaboration like this. An integrated strategic plan that involves teams across the organization makes shifting and pivoting easier.

Associations 221

Associations Trend Technology Attitude 221

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

I remember thinking to myself at the time, well if one networked nonprofit can do this, couldn’t a network of networked nonprofits use real-time collaborative benchmarking data sharing for learning? Number of followers has become a benchmark stat like the number of hits on our web pages used to be.

Benchmark 95

Benchmark Network Learning API 95

Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. Like all social media today, organic reach is very low.

Twitter 350

Twitter Practice Social Media Nonprofit 350

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. This year's report addressed issues such as email list growth and churn, the rise of monthly giving, and the impact of social media's peer-to-peer fundraising for nonprofits.

Benchmark 81

Benchmark Digital Report Learning 81

Nonprofit Tech for Good

MARCH 31, 2021

If you work at a charitable organization and have not yet taken the survey, then please do! Once submitted, you will be provided instant access all the data covering website and email communications, online fundraising tools, social media, and productivity and security software. 6% use Wix. 5% use Squarespace.

Websites 363

Websites Stats Data NGO 363

NTEN

MAY 2, 2011

The 2011 Nonprofit Social Network Benchmark Report found that 30% of Master Fundraisers – those that brought in more than $100,000 – were small organizations and a further 8% were medium-sized. You'll: Learn key trends in nonprofits' use of social media and how they're resourcing it. > Learn more and register today.

Benchmark 79

Benchmark Social Media Org Media 79

Nonprofit Tech for Good

MARCH 2, 2021

Based on the survey responses from the 2021 Global NGO Technology Survey , the 2021 Open Data Project provides benchmarks for how NGOs use website and email communications, online fundraising tools, social media, and productivity and security software. Media organizations can use the data in articles and research projects.

Project 278

Project Open Data NGO 278

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. It should convey the organization’s impact and the urgency of supporting its mission.

Practice 240

Practice Fundraising Guide Channel 240

Whole Whale

MAY 2, 2024

Social media posts and account maintenance We’ve noted that organizations should guard their voice online. The safest way to have interns participate in social media is to have them analyze the data and then come up with sample posts for the platform. For fun, have them also prepare a 30 minute presentation for the organization.

International 97

International Program Ideas Data 97

NetWits

JANUARY 14, 2011

Do you plan on increasing your budget for social media efforts in 2011? What are the major focuses of your social media strategy in 2011? What’s your organizations social media maturity level? How long has your social media program existed? How do you organize your social media efforts?

Social Media 230

Social Media Profit Difference Media 230

Nonprofit Tech for Good

JANUARY 9, 2020

International organizations planning their fundraising strategies for the new decade and looking for new funding sources may be wondering how to maximize their success in attracting U.S. Presented here is a roadmap for differentiating your international organization – in a competitive U.S. Establishment of a 501(c) 3 organization.

Storytelling 260

Storytelling Accessibility Activities Active 260

Neon CRM

NOVEMBER 17, 2023

Everyone running a membership organization wants to recruit some shiny new members. A membership engagement strategy outlines the planned approaches, tactics, and initiatives that a member-based organization will take to foster meaningful interactions and promote sustained participation among its members.

Strategy 98

Strategy Measure Social Media Metrics 98

EveryAction

SEPTEMBER 20, 2016

Last week, I sat down with Amy Peyrot, Senior Consultant, Social Media Specialist, and resident mathlete at M+R , to discuss all things social media metrics. Once you know what qualifies as success, Amy suggests setting your goals based on benchmarks you've established for your organization, although this is a good place to start.

Metrics 100

Metrics Social Media Measure Media 100

EveryAction

MAY 30, 2023

Virtual lobby days may be accessible to more people than in-person events; new supporters may be looking for a lower-barrier way to get involved; and virtual events can help you build the power in numbers that any organization needs for a successful advocacy effort. We’ll be rooting for you!

Virtual 163

Virtual Advocacy Channel Mobile 163

EveryAction

MAY 2, 2023

No matter how your nonprofit organization is making change in the world, it’s impacted by others’ decisions, whether those decisions come from local and national legislators, corporations, institutions, or others who hold power and shape the way we live our lives. Lobby days (in-person or virtual!)

Advocacy 222

Advocacy Action Support Help 222

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2013

The report, “I nto Focus: Benchmarks for Video and A Guide for Creators ,” is based on a survey of 500 nonprofits and interviews with experts (including me). Nearly 2/3 of organizations say their video budgets will stay the same or decline! Is your organization using video and getting results?

Benchmark 120

Benchmark Video Practice Measure 120

Care2

JANUARY 31, 2010

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

Benchmark 64

Benchmark Social Media Studies Media 64

Care2

MARCH 23, 2012

The 2012 eNonprofit Benchmark study comes out April 5 th and is packed with great data that highlights key online fundraising and advocacy response rates as well as social media metrics. Not to worry, you can get a sneak peak at some of they key benchmarks in this terrific infographic that illustrates: Fundraising. Social Media.

Benchmark 72

Benchmark Advocacy Stats Mobile 72

Nonprofit Tech for Good

APRIL 15, 2020

per month – or $425 a year, according to the Blackbaud Luminate Online Benchmarks Report. According to NextAfter , only 14% of organizations prompt one-time donors to upgrade to a monthly gift (also known as a recurring gift) during the donation process. Monthly donors give $35.46 4) Experiment with default donation amounts.

Practice 363

Practice Donation Paypal Badge 363

NTEN

MAY 17, 2012

When it comes to technology, it's often assumed that smaller organizations just don't have the resources to use the tools and services that larger nonprofits do. We see it year after year in our IT Staffing Survey – unless, as it turns out, you are talking about social media. Fancy databases? Too expensive.

Social Media 90

Social Media Media Organization Social 90

NTEN

JULY 13, 2011

The 2011 eNonprofit Benchmarks Study is a joint project of M+R Strategic Services and the Nonprofit Technology Network (NTEN). The 2011 eNonprofit Benchmarks Study (available at www.e-benchmarksstudy.com Now, with Benchmarks Extra , we’re diving in deeper to reveal some interesting – and unexpected – relationships in the data.

Benchmark 59

Benchmark Rate Studies Consultant 59

Nonprofit Tech for Good

FEBRUARY 7, 2017

The primary goal of the report is to set a baseline of benchmarks for success for NGOs worldwide in their use of web and email communications, online and mobile fundraising tools, and social and mobile media. 52% have used social media to report live. 28% have been using social media for two years or less. 3% use.NGO.

Social Media 100

Social Media Stats Media Technology 100

Nonprofit Tech for Good

DECEMBER 4, 2021

million organizations by adding a fundraiser to a post. 100% of donations raised for nonprofits through fundraisers created on Facebook and Instagram go directly to the organization picked by the donor. Your nonprofit can create fundraisers to raise funds for your organization. To begin, sign up for Charitable Giving Tools.

Feeds 332

Feeds Fundraising Nonprofit Facebook 332

M+R

AUGUST 23, 2023

By jumping in on evergreen trends, your organization’s content could become part of the ride. Data from this year’s Benchmarks made it clear that TikTok is being used by many nonprofits—30% of Benchmarks participants were active on the platform in 2022. Samantha Litchford is a Social Media Account Executive at M+R.

Team 81

Team Meme Sound Trend 81