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Check it out, mate! The 2024 M+R Benchmarks Study is here!

M+R

The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. Here’s a small sample of what you’ll find: Average online revenue declined by 1% in 2023, while direct mail revenue fell by 6%. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined. Sign up now!

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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

11% via direct mail/post. Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ).

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New Report: 2011 eNonprofit Benchmarks Study

NTEN

Not necessarily, according to the 2011 eNonprofit Benchmarks Study , just released at the 2011 NTC by M+R and NTEN. That's just one of the fascinating drops of knowledge in the " 2011 eNonprofit Benchmarks Study ". Other highlights: Across the sector, e-mail open rates experienced a 12% decline year-over-year. Register now.

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3 Membership Engagement Strategies to Try Today

Neon CRM

Try hosting a Twitter (now known as X) Q&A relevant to your mission or service or a livestream on Twitch, Instagram, and Facebook. FYI, nonprofits have an average email open rate of 24.11% , so use that if you’re in need of an initial benchmark. Making it a monthly occurrence gives your members a reason to hit your follow button.

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Call for Partners! The 2020 Global Trends in Giving Report

Nonprofit Tech for Good

There is no personal identifiable information (name, mailing address, email, etc.). There are occasional opportunities to participate in webinars, Twitter Chats, and Facebook Live events during the launch of the 2020 Global Trends in Giving Report. It is important to note that the survey is anonymous and so is the data. How to Apply.

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5 Years of Nonprofit Fundraising Stats: [2015 to 2020] And 6 Trends to Know

Whole Whale

Mail stats. Direct mail response rate (to house): 4% Postage per letter: $0.49. Mail stats. Direct mail response rate: (to house): 5% Postage per letter: $0.47. Mail stats. Direct mail response rate: (to house): 5% Postage per letter: $0.49. Mail stats. Mail stats. Mail stats.

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Boost Online Fundraising with Mid-Year Revenue Spikes

NetWits

Even though December is a universally-accepted annual benchmark that signifies conclusion, certain sectors have their own benchmarks that they count on for donation surges. For example, June serves as the annual benchmark for educational sectors, as it denotes the academic year’s end. Non-December Surges.

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