M+R
APRIL 24, 2024
The latest edition of the annual M+R Benchmarks Study has arrived, and here’s your ticket to ride. This year, 225 wonderful nonprofits partners joined in the fun, contributing data on fundraising, advocacy, engagement, mobilization, and marketing. Nonprofits more than doubled TikTok audiences in 2023, while Twitter/X fans declined.
Whole Whale
APRIL 5, 2024
Leveraging ad libraries can provide valuable insights into competitors’ strategies, industry trends, and best practices, helping nonprofits refine their own ad campaigns and messaging. TikTok Ads Library: [link] Shows ads from brands, creators, influencers across different ad formats like in-feed, brand takeovers, etc.
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Nonprofit Tech for Good
MAY 5, 2022
Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. . Perceptions of spending levels – from donors, the board, or other stakeholders – can influence campaign and fundraising management. How to Best Illustrate ROI.
NetWits
APRIL 6, 2012
I just returned from the Nonprofit Technology Conference (#12NTC) hosted by NTEN in San Francisco, CA. While we were there, Blackbaud, NTEN and Common Knowledge released the 2012 Nonprofit Social Networking Benchmark Report. What this Means for Your Nonprofit. The conference was amazing! Facebook Fan or Supporter).
Bloomerang
AUGUST 29, 2022
At the start of my career, “advertising” was a dirty word in the nonprofit sector—as was “ marketing.” We’ve come to realize that just like for-profit brands, nonprofits are businesses that need to spend money to make money online. So… how does a nonprofit advertise successfully? . Use benchmarks to set your budget.
Neon CRM
AUGUST 24, 2023
Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. This is where the increasing amount of nonprofit sector research reports can help. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data.
Media Cause
FEBRUARY 16, 2024
One of the most valuable assets that any nonprofit can have is consistent marketing and paid advertising data—this is especially true in the midst of a major crisis or shift that deeply impacts society, like tough financial times or global events. Below, a few of our agency’s top experts share their take. Strategy is vital.
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