Classy

JUNE 23, 2021

Fundraising benchmarks help you elevate where your current strategy shines compared to peers in the sector. Present clear areas of opportunity with data-driven recommendations that lead your organization down a proactive path to success. . Step 2: Know Which Fundraising Benchmarks to Share With Your Nonprofit Board.

Slideshare 56

Slideshare Benchmark Share Fundraising 56

DonorPerfect

APRIL 19, 2021

The 2020 DonorPerfect Fundraising Benchmarks Report revealed that the winning strategy for nonprofits striving to weather the COVID-19 pandemic was maintaining strong donor retention rates. Nonprofit organizations that focused on staying connected to existing donors experienced higher growth in giving in 2020 than those who did not.

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Retention Voice Donor Benchmark 98

Hands on Fundraising

JUNE 29, 2021

M+R Benchmarks report a 32% increase in online giving in 2020. Organizations who were ready – or able to get ready, fast – were successful in the midst of the Covid pandemic. The post You have new donors. The Fundraising Effectiveness Project reports a 10.6% increase in giving compared to 2019. And that’s fantastic news!

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Donor Benchmark Press Report 88

Nonprofit Tech for Good

MAY 5, 2022

Proving to your nonprofit’s stakeholders that your organization is “worthy” of their financial support is an ongoing responsibility for nonprofit management. . Those who commit to the organization’s mission – clients, donors, board members, and staff – all have opinions about the optimal spending levels to execute the mission.

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ROI Demonstration Metrics Analysis 336

Get Fully Funded

MAY 16, 2022

Starting a monthly giving program is a great use of your time because monthly donors are the lifeblood of a small nonprofit – bringing in sustainable revenue and creating a safety net of loyal supporters. . Other organizations bring in $3,000 to $5,000 each month to support their operations and make a bigger impact in communities. .

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Donor Nonprofit Gift Missouri 128

Qgiv

JANUARY 17, 2024

The year-end giving season is rife with opportunities for new donor acquisition and for bringing in different types of donors. Now is the time to build and refine your donor retention strategies to ensure that these year-end donors remain engaged and committed to your cause.

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Retention Difference Donor Strategy 52

Nonprofit Tech for Good

JULY 21, 2019

54% of donors worldwide prefer to give via credit or debit card. The number of new donors giving to charity declined by 7.3% The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). The number of new retained donors dropped 14.9% ( Fundraising Effectiveness Project ). 9% via PayPal.

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Stats Social Media NGO Media 279

Nonprofit Tech for Good

AUGUST 6, 2023

By Jen Frazier , President at Firefly Partners – a women-owned, LGBTQ+ certified, and minority-owned digital marketing agency that develops accessible online experiences that empower progressive organizations to thrive. A/B testing can help determine the most effective sending days and times for an organization’s unique supporter base.

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Practice Fundraising Guide Channel 240

M+R

FEBRUARY 11, 2024

Email fundraising has become increasingly difficult, but many of the organizations in our sample of 24 nonprofits saw strong results this December. Even with this total holding steady, these organizations still sent a median of 15 appeals. Sign up here to be the first to know when the latest Benchmarks is released.

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email Campaign New York City Photography 111

NetWits

MAY 31, 2011

Target Analytics, a Blackbaud company, has released the third edition of it’s groundbreaking research into multichannel giving trends among nonprofit organizations. Key Findings: The majority of giving still comes from offline channels, but online continues to be a significant source of giving and new donors.

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Benchmark Internet Report Giving 144

Bloomerang

AUGUST 23, 2023

You have a donor database ! Congratulations, all your data is now tucked neatly into organized rows and easy-to-access fields. There’s a rule of thumb home organizers use that says you should always keep your belongings in a place where you can see them, or you risk forgetting that you have them. Or even 70%?

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Report Donor Database Template 86

Classy

JULY 21, 2021

Whether you have a recurring giving option or a robust recurring giving program, our 2021 Recurring Donor Sentiment Report brings you direct feedback and data points to optimize your efforts. Learn From Recurring Donors Themselves. Considerations to avoid recurring donor churn. Benchmark Your Recurring Donation Strategy.

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Report Donor Benchmark Stats 59

NetWits

APRIL 12, 2013

Dennis McCarthy and I had the pleasure of presenting Online Benchmarking: What Worked in 2012 at the Nonprofit Technology Conference in Minneapolis, MN. NTEN and M&R also released their report, the 2013 eNonprofit Benchmarks Study. A benchmark study is a tool, and like any tool, it depends on how it’s used.

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Benchmark Report Online NTC 116

Allegiance Group

FEBRUARY 14, 2023

Donors are your nonprofit’s greatest resource. From January to June 2022, the number of donors declined by 7%, and overall donor retention decreased by 4.2% Additionally, retention rates for first-time donors declined from 25.3% Additionally, retention rates for first-time donors declined from 25.3% year over year.

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Mail Donor Strategy Files 52

The Science Behind Engaging your Supporters

MAY 15, 2019

Every year, nonprofit consultants M+R release their annual Benchmarks report , which provides an overview of digital trends in the sector. The big sound bite from this year’s Benchmarks Report is that total online revenue grew by only 1% in 2018. Donors and nonprofits love monthly giving. Online revenue growth has plateaued.

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Benchmark Digital Report Learning 81

Nonprofit Tech for Good

APRIL 15, 2020

Sending donors a third-party payment site, such as PayPal, is problematic if that is the only way that donors can give. According to Network for Good , one in six online donors will drop out of the donation process if they are sent to a third-party website. Monthly donors give $35.46

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Practice Donation Paypal Badge 363

EveryAction

AUGUST 3, 2023

from our friends at Double the Donation Major giving strategies play a major role in many nonprofit organizations’ fundraising success. And the larger your organization, the larger the gifts you can expect to receive⁠—that is, of course, when your team has a plan to cultivate and steward key donors.

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Strategy Giving Fundraising Gift 177

EveryAction

JULY 12, 2023

Whether your nonprofit organization has used an omni-channel donor engagement strategy for years or you’re just getting started, busy fundraising seasons are the most important opportunities to communicate cohesively across mediums with your supporters.

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Channel Work Fundraising Movie 224

NetWits

AUGUST 8, 2012

Online donor solicitations are powerful. The allure to both nonprofits and potential donors is obvious. The Surprising Truth About Online Donors. Many organizations see the immediacy of giving, the larger average donations from online donors, and the relatively low costs in producing solicitations and look no further.

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Offline Donor Online Fundraising 219

Nonprofit Tech for Good

SEPTEMBER 17, 2019

Attendees will also gain insight by learning benchmarks for success as revealed in the 2019 Global NGO Technology Report. How to launch and maintain an email marketing strategy that consistently engages donors and supporters. << Register Now >> Please Note: This webinar will be recorded. .

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New Zealand United Kingdom Communication Practice 214

Nonprofit Tech for Good

DECEMBER 4, 2021

million organizations by adding a fundraiser to a post. 100% of donations raised for nonprofits through fundraisers created on Facebook and Instagram go directly to the organization picked by the donor. Your nonprofit can create fundraisers to raise funds for your organization.

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Feeds Fundraising Nonprofit Facebook 332

Bloomerang

MARCH 27, 2024

Did you know that each year, millions of dollars by women donors may be left unclaimed, due to the lack of understanding around the way that women give ? Right at the fingertips of so many organizations moving the good work forward, and yet there is still not a greater prioritization of engaging women donors.

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Philanthropy Strategy Fundraising Indiana 85

Nonprofit Tech for Good

JUNE 1, 2021

By not using an email marketing service, your organization can not track open and engagement rates, segment your subscribers, or ensure that the opt-in is consensual. 5) 41% of nonprofits worldwide send email newsletters to their supporters and donors monthly. 24%: Our organization has raised slightly more money than we expected.

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email Marketing Data Digital 333

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 10, 2019

As a member of a nonprofit fundraising team, you always have your eyes on a fundraising goal and are working to improve your online donor engagement strategy. . Fundraising, however, can take many different forms, so it can be difficult to know which is best to improve your online donor engagement. Hold a fundraising event.

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Donor Online Fundraising Social Media 106

Qgiv

DECEMBER 7, 2022

However, many organizations fail to properly track gift officer portfolios, gift officer actions and donor pipeline management within their donor database management. Donor Database Management Essentials. Increase Donor Retention: Creating an intentional, documented plan outlines next steps to be taken with a donor.

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Database Track Donor Management 52

sgEngage

MARCH 13, 2024

The 12th edition of the Blackbaud Peer-to-Peer Benchmark Report is here! So, organizations did a more effective job of driving participation and fundraising rather than creating more events. Putting Benchmarks into Action So, what does all this mean for nonprofit P2P marketers and fundraisers?

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Blackbaud Report Fundraising Benchmark 78

CauseVox

JUNE 7, 2022

Cultivating a major donor and setting the stage to make an ask for money doesn’t have to be a nerve-wracking experience. For context, when we talk about major donors, we’re referring to donors who make a significant gift to your org – one that’s above and beyond the typical gift that arrives in the mail.

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Money Donor Tips Technique 64

sgEngage

SEPTEMBER 28, 2021

There is undeniable momentum in online fundraising as highlighted by data in the Blackbaud Luminate Online® Benchmark Report 2020. There are a few data points from the Benchmark Report that offer a glimpse into the future of online fundraising: 42.4% 1 in 40 online donors is a recurring monthly donor.

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Online Fundraising Benchmark Adwords 94

Care2

APRIL 6, 2010

If your nonprofit is not developing yearly benchmarks for its fundraising program, website visits, email and e-newsletter open and click-through rates, start now. Establishing benchmarks helps organizations better leverage supporters, engage activists and keep websites dynamic with compelling content that drives people to take action.

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Benchmark Measure Organization Convio 71

sgEngage

MARCH 22, 2024

This evolution has been driven by several factors: The need for increased engagement A more personalized approach to connecting with donors The popularity of activity trackers, such as Fitbit and Apple Watch And you cannot underestimate the importance of mobile fundraising. What Activity Will Appeal to Your Donors?

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Track Activities Active Activism 93

Care2

JULY 6, 2023

Many charitable organizations experienced a worrying trend in 2022: A 10% dip in individual donations and a declining donor retention rate. The Fundraising Effectiveness Project documented just how many donors in 2021 didn’t return to give again in 2022! What can fundraising professionals do to put 2023 back on track?

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Research Trend Help Benchmark 69

M+R

FEBRUARY 26, 2024

Participating organizations share their supporter email, action, donation, deliverability, engagement, and fundraising behavior. Scout Quest doesn’t ask you to give your donor or activist names or contact information to anyone. and our annual Benchmarks study. But let’s back up for a sec — what is Scout Quest? All are welcome!

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Data United States Green Benchmark 90

Bloomerang

AUGUST 16, 2021

Mastering personalized, customer-centered philanthropy facilitation, especially mid-level and major donors, to increase donor lifetime value. Internalizing and externalizing an organization-wide culture of philanthropy. One of the biggest problems nonprofits face is improving their low donor retention rate.

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Analytics Strategy Fundraising Benchmark 122

NetWits

JUNE 14, 2012

Online acquired donors are significantly younger, more affluent, and more generous than their offline counterparts. The paradox is that online givers, in aggregate, have much higher cumulative value over the long term than traditional mail-acquired donors. Donor Movement Across Channels. Growing Your Donor Base.

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Offline Donor Online Giving 209

Nonprofit Tech for Good

OCTOBER 31, 2019

Monthly donors give 42% more over the course of a year compared to one time donors. They also stick around longer with most programs enjoying donor retention rates north of 85%. If executed correctly, a successful monthly donor program can be a game changer for your nonprofit.

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New Zealand United Kingdom Program Belgium 216

EveryAction

SEPTEMBER 7, 2022

Sustainer programs are growing in popularity—M+R’s Benchmarks for the year 2021 found that recurring giving grew by 24 percent over 2020. Given this trend, we asked some of our partners, what are some messaging and communications best practices to help nonprofit fundraising and engagement staff recruit and retain more recurring donors?

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Communication Practice Program Instruction 130

sgEngage

JANUARY 16, 2024

Put together a list of friends, family, co-workers, workout buddies—anyone who might be a potential donor. Professional fundraisers already know the power of handwriting a thank-you note; that personal touch is just as effective when you reach out ahead of your campaign to current major donors and planned givers. Hit them up.

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Effective Tips Fundraising Blackbaud 74